07/03/2025
It's a life long journey - the mission of finding true equality...
It's no lie that being a female co-founder in today’s startup and fundraising landscape is hard. The statistics are against us, the biases are real, and the pressure to fit into a system built for men is quite relentless.
🤲 But, along with many amazing female led businesses - we’re not here to play by those rules.
🌓 At Howami, Nikki and I are choosing a different way.
We both refuse to push ourselves into a linear model of business that ignores our natural rhythms.
Instead, we are living and working cyclically—honoring our menstrual cycle, listening to our inner wisdom, and staying grounded in our feminine power.
🌱 This isn’t just about how we run our company—it’s about what we’re building.
Howami is a call to celebrate our differences, not suppress them.
Our hormonal cycle is not a weakness; it’s what bought us all here, it's different for everyone and to notice and find out for yourself what works for you is the greatest gift.
Yet, the world of funding and startups still struggles to accept that. Raising investment for a product that embraces rather than erases female biology isn't easy...
The irony? True equality won’t exist until we fully acknowledge and support the differences between men and women. Until we stop expecting women to fit into a system that was never designed for them, we’ll never create lasting change.
📒 We could have just left it at the book we wrote (see pic) but we wanted as many young menstruators as possible to know Whole Cycle Awareness, so they can make the changes they need for themselves to fit into the world in which we ALL belong. And so here we are, the book became an App and the App has become an engaging, immersive tool for young people to notice and get to know themselves.
So this International Women’s Day, we’re shouting from the rooftops:
🔥 Women in business don’t need to "keep up"—we need to redefine the game.
🔥 No’s don’t shake us, because we know the old system wasn’t built for what we’re bringing.
🔥 The tide needs to turn, and we’re here to turn it.
To every woman out there forging a new path, staying true to her nature, and demanding more—we see you, we stand with you, and we’re building a future that honors you.
