16/01/2026
Blue Monday (the 3rd Monday is January) is often talked about as the “most depressing day of the year,” but it isn’t based on real science. It was actually created as a marketing idea by a travel company to sell holidays during a slow time of year.
There’s no formula that can tell you when you should feel low — emotions don’t work like that. If today feels good, you’re allowed to enjoy it. And if it doesn’t, that’s okay too. You don’t need a label or a date to justify how you feel — and you’re absolutely allowed to be happy any day of the year.
I know… we say it every year but we just need to remind you that Blue Monday was in fact made up by a travel company to sell more holidays 🥲
Depression doesn't care what day it is. If you're feeling low, we're here for you. Link in our bio to find info and support 💙