The Rescues Club - 52% Chicken Lifetime Subsidies for Rescues & Adopters

We want to improve the average quality of nutrition of all dogs in the UK. The Rescues Club is our main vehicle to help generate awareness of our products in a socially responsible, vanguarding and authentic manner. We are the only company in the world with recipes that are 100% Transparent. We value openness and integrity and primarily the nutritional wellbeing of dogs is more important to us than profit. We are not perfect and will listen to and act on suggestions from our audiences and customers when we agree with the suggestion as long as it is in line with our values and principles. Many companies print words about these things and act disingenuously in the Dog Food Industry once ingredients in even the most expensive brands are scrutinised. Billions of pounds have been spent promoting brands whilst the ingredients are conspicuously absent from their marketing. They have been rewarded with massive undeserved loyalty which makes achieving success difficult because the vast majority of Dog Lovers are unaware that they are in denial of the facts involved. We plan to change this but will only achieve it through word of mouth and individuals taking the trouble to undertake detailed comparison of Dog Food Labelling and the underpinning disingenuous regulations

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