The Munro Method

The Munro Method The Munro Method is a unique dietary approach created by MNU & EIQ Certified Nutritionist Jason Munro

28/05/2026

I watched two people debating what a "healthy weight" truly means recently.

One side was arguing that BMI is the only metric that matters. The other side was arguing that we shouldn't even aim for health, we should only aim for "happiness." It made me shake my head in despair at the world I have to work in.

I can only imagine what it is like for you to consume this s**t every day. It is no wonder you are confused.

The "happiness" argument misses the point entirely. You might be "happy" eating Chinese takeaways and drinking alcohol five nights a week.

But are you happy with how you have to wake up and feel every single day?

Are you happy with the brain fog, the exhaustion, the bloating and the physical limitations of the weight you carry with that lifestyle?

Health INCLUDES happiness. You cannot have one without the other.

For me, health is about living in a body that is physically healthy and capable, both inwardly and outwardly.

But it is also about achieving that in a healthy way.

Being lean and "fit" but being fu***ng miserable because you are so restricted is NOT health. That is a disordered relationship with food.

Being completely happy with what you eat but living in a body on the brink of Type 2 diabetes and heart disease is also not health. That is a physical disaster waiting to happen.

We shouldn't be "aiming" for a specific number on a scale.

We should be aiming to work on our mindset and our lifestyle. When you fix the way you think and the way you live, your weight will settle naturally.

Sure, It might not go all the way into a "perfect" BMI, but it also won't be sitting on the brink of obesity. It will be the weight where your body is physically capable and your mind is mentally free.

That is the only definition of health that matters.

If this is the sort of philosophy you agree with and think you would like support with adopting... this is how I work.

Comment KICKSTART and come jump on my next 30-day intake in June.

This app is too full of artificial success and highlight reels. Here is a dose of reality to break up the social media l...
26/05/2026

This app is too full of artificial success and highlight reels. Here is a dose of reality to break up the social media lie we are all being sold.

Here are four things that are not going well for me right now. I am a coach but I am also a human being trying to figure out the mess just like you.

If you are struggling with something this week then please drop a comment below. You will soon find you are not alone in it.

25/05/2026

Most people spend their entire lives in a "hire purchase" agreement with their weight.

You pay the price of restriction, you get the result for a few months, and then you hand it right back because you never truly owned it. You never addressed the reasons why the weight was there in the first place. You were just using a short-term tool to try and solve a long-term problem.

I am looking for the small group of you who are done with that cycle. The ones who realise that hitting the "reset button" is just a fast track back to the start line.

On June 1st, I am taking the first ever group through my brand new 30-Day Kickstart. This is about building a foundation that allows you to keep your results for good. Because it is the first time I am running this, the Beta group will get it at a discount and you will be helping me shape the future of the program.

It is time to stop the lease and start the ownership.

If you are ready to build a foundation that actually lasts, drop a like on this video and I will reach out to you.

If you want to jump straight onto the priority list for early access, comment KICKSTART below. Or, if you are a bit shy, just DM me the word KICKSTART and I will get you on the list.

22/05/2026

I am not just some guy who decided one day that he wanted to be a nutritionist and help people lose weight.

I am a guy who made his way to this position through years of my own yo-yo dieting and the shared experience of watching my parent go through the exact same struggle. When I look back at my earliest memories, it seems like I was destined to do this.

From sitting in that local hall car park while my mum got weighed to my own ten-year battle with the scales, I have lived every single frustration you are feeling right now. I know the mental load of the "allowed to eat" list because I saw it in my own kitchen for decades.

But for the last ten years, I have turned that struggle into a solution. I have taken my lived experience and the data from coaching over 15,000 people to build something that actually works.

That is what the 30-Day Kickstart is.

It is the exit strategy from the cycle I was born into. Your weight loss journey is built on the foundation of how you begin. If you get the first 30 days right—the thinking, the habits, and the approach—you change the rest of your life.

I am building the foundation I wish my family had thirty years ago.

If this resonates with you, drop a like on this video. If you are ready to build a foundation that actually lasts, comment KICKSTART below. Or, if you are a bit shy, just drop me a DM with the word KICKSTART and I’ll reach out to get you on the priority list for the Beta group.

28/04/2026

Magnesium is a fart in a hurricane.

I know that’s not what the supplement industry wants you to hear, but we need to have a serious conversation about the hierarchy of your health.

I had someone ask me recently if taking Magnesium would help them sleep better. And look, in a controlled environment, the answer is generally yes. Magnesium is involved in hundreds of biochemical reactions, including those that help you wind down.

But will it help you sleep better? Probably not.

Because supplements don’t fix bad setups. They only enhance good ones.

We live in a world where people want a "magic bullet" in a bottle so they don't have to address the chaos of their actual habits. You cannot expect a pill to do the heavy lifting while you spend your entire evening:
Blasting your retinas with blue light. If you’re scrolling until midnight, you are sending a direct signal to your brain that it is daytime.

No amount of Magnesium is going to override that biological "wake up" call.

Flooding your system with caffeine. If you’re still drinking coffee or tea late into the afternoon, your central nervous system is still red-lining when your head hits the pillow.

Digesting a late-night calorie bomb. If you’re eating your biggest, most processed meal right before bed, your body is busy working on digestion when it should be working on recovery.

Your body isn't a machine where you can just flip a switch because you’ve decided it’s late and you’re tired. It’s a biological system that requires a specific environment to transition into deep, restorative sleep.

If you aren't getting fresh air, if you aren't managing your light exposure, and if you aren't respecting the "wind down" process, that Magnesium supplement is just an expensive way to stay awake and frustrated.

We have to stop looking for the "fix" in the kitchen cabinet and start looking at the environment we’ve built around ourselves. Fix the foundation—the light, the timing, the movement, and the habits—and then the supplement might give you that final 1%. But until then, you’re just throwing a cup of water at a forest fire.

Comment REWIRE for the details on the next intake.

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