16/10/2025
🌍 World Food Day 2025 🌱
Theme: “Hand in hand for better food and a better future!”
As most of you know, I love food — creating nourishing recipes, exploring flavours, and supporting families who find feeding their children nutritious food a real challenge.
But lately, I’ve been feeling disheartened. Every week we receive our usual food delivery, and I can’t help but notice the quality of fruit and veg declining. Those sweet, juicy red peppers my sensory-sensitive son used to happily eat raw? Now they’re patchy, bitter, and lacking that sunny sweetness. Even our organic carrots have developed a strange chemical taste, and don’t get me started on the berries 🍓
For children (and parents!) who’ve worked hard to make veggies part of daily life especially when textures and predictability matter, this inconsistency can undo so much progress. I see it with my clients too.
It raises important questions:
👉 Why is the quality of fresh produce declining when prices are soaring?
👉 Is intensive farming and supermarket sourcing affecting taste and nutrition?
👉 How can we create a food system where better truly means better for everyone from farmers to families?
It’s easy to see why ultra-processed snacks like fruit winders or melty carrot puffs always tasting the same, feel like a safer bet for some kids. But we can’t give up on real food.
This , I’m joining the call for better food and a better future. One where nutritious, high-quality produce is accessible, affordable, and enjoyable for all families.
Let’s keep the conversation going 💬
What changes have you noticed in your fresh food lately?