Maximum Animal Health - Equine

21/08/2025

😖🐴 𝗧𝗮𝗶𝗹 𝗿𝘂𝗯𝗯𝗶𝗻𝗴 𝗱𝗿𝗶𝘃𝗶𝗻𝗴 𝘆𝗼𝘂 𝗺𝗮𝗱?
You can spray, wash, and use creams… what if you’re only tackling the symptom, chances are it’ll just keep coming back.
👉 Did you know around 𝟳𝟬% 𝗼𝗳 𝘆𝗼𝘂𝗿 𝗵𝗼𝗿𝘀𝗲’𝘀 𝗶𝗺𝗺𝘂𝗻𝗲 𝘀𝘆𝘀𝘁𝗲𝗺 𝗹𝗶𝘃𝗲𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗴𝘂𝘁?
When the gut is out of balance, the immune system can overreact — and skin is often the first place you see it. That’s why itchy tails, rubbing and flare-ups can be linked to what’s going on inside.
That’s why more and more horse owners are using 𝗚𝘂𝘁 𝗛𝗲𝗮𝗹𝘁𝗵 a powerful probiotic to support a balanced gut from within:
✨ Works from the inside out
✨ Helps maintain a healthy gut environment
✨ Owners often notice positive changes anywhere from a few days to a few weeks
Here’s what one customer told us:
“𝘐 𝘸𝘢𝘴 𝘴𝘱𝘦𝘯𝘥𝘪𝘯𝘨 𝘢 𝘧𝘰𝘳𝘵𝘶𝘯𝘦 𝘰𝘯 𝘤𝘳𝘦𝘢𝘮𝘴 𝘢𝘯𝘥 𝘴𝘱𝘳𝘢𝘺𝘴. 𝘚𝘪𝘯𝘤𝘦 𝘴𝘵𝘢𝘳𝘵𝘪𝘯𝘨 𝘎𝘶𝘵 𝘏𝘦𝘢𝘭𝘵𝘩, 𝘵𝘩𝘦 𝘪𝘵𝘤𝘩𝘪𝘯𝘨 𝘩𝘢𝘴 𝘤𝘢𝘭𝘮𝘦𝘥 𝘳𝘪𝘨𝘩𝘵 𝘥𝘰𝘸𝘯. 𝘞𝘪𝘴𝘩 𝘐’𝘥 𝘭𝘰𝘰𝘬𝘦𝘥 𝘪𝘯𝘴𝘪𝘥𝘦, 𝘯𝘰𝘵 𝘫𝘶𝘴𝘵 𝘰𝘶𝘵𝘴𝘪𝘥𝘦, 𝘴𝘰𝘰𝘯𝘦𝘳.”⭐⭐⭐⭐⭐
When the gut is happier, the skin often follows suit. 💚
💬 Tell us — is your horse a tail-rubber, mane-scratcher, or coat-itchey type?
👉 Tap the link in bio to find out more about Gut Health
https://maximumanimalhealth.co.uk/product/max-gut-health/

Maximum Animal Health provides high specification supplements with the latest scientific research for horses and dogs.

20/08/2025

A really interesting article from Chanel and Rural Equine – and one that will affect all of us with horses this winter.
With hay and haylage supplies looking tight (and expensive), it’s worth remembering that the horse’s hindgut is the engine room of digestion. When it’s working at its best, your horse gets more out of every mouthful – meaning you may be able to feed less while still supporting condition.

And if rising forage costs push you toward feeding more straights or concentrates, keeping the hindgut healthy becomes even more important. That’s exactly where Gut Health – our powerful pre- and probiotic – comes in. It helps maintain balance, supports digestion, and protects against the risks of increased grain intake.

https://maximumanimalhealth.co.uk/product/max-gut-health/

HorsePilot Briefing
UK & European Feed and Forage Outlook – Autumn/Winter 2025 From Channel Equine & Rural Business Channel Equine & Rural Business Consultancy

As autumn approaches, the UK and European equine sectors face a convergence of climate disruption this year, geopolitical instability, and commodity pricing volatility. This is no longer a seasonal squeeze, or a one off event it’s a structural shift that will reshape how horse owners, yard managers, and feed manufacturers prepare for winter going forward.

As you were making up feeds this morning, it will have felt as though these global forces are a thousand miles away. In reality, forage shortages, feed cost inflation, and supply chain issues are no longer abstract risks, they are immediate day to day operational concerns that are knocking on the stable door.

Key Market Pressures:
UK hay yields down by up to 50% in drought-hit regions; with small bale prices exceeding £200 per tonne in the South East of England.
Compound feed prices remain high with UK feed wheat futures for (Nov 2025) increasing sharply per tonne by the day.Oilseed inputs, soya and rapeseed face uncertain winter with trade disruption and EU regulatory constraints.

Strategic Risks to Monitor:
Mainland Europe is contending with erratic weather and tight oilseed supply.
Forage substitution: Fibre replacers will be vital, but availability and pricing will tighten.
Nutrient degradation: Conserved forage loses vitamins E and A supplementation that is essential to balance the diet, Reduced turnout and forage changes risk digestive upset, nutritional wellbeing and behavioural stress.
Logistics and regulation: Imported ingredients may face delays or reformulation due to trade and tariff shifts

Implications for the Sector:
Feed resilience, ration adaptability, and financial planning will define yard viability this winter.
Yard managers: Audit stocks, secure forage early, and review rations with nutritionists.

Manufacturers: Prepare reformulation plans and communicate clearly with retailers and yards.
Leisure owners: Engage early with suppliers and monitor horse condition as turnout reduces.

A Call to Prepare:

If you’re a feed manufacturer, yard manager, or horse owner seeking clarity on what’s next, I would welcome your views.

hashtag hashtag hashtag hashtag hashtag hashtag hashtag hashtag hashtag hashtag hashtag

15/08/2025

Some lovely feed back from a customer. Also a 20% discount code if you’d like to try the Focus and Calm

14/08/2025

Did you know its easier than you think to do your own research to find out what is in a feed or supplelment and to do a comparison.

13/08/2025

Gut Health Plus is such a good support for horses recovering from surgery or on long term medication, including painkillers, antibiotics or ulcer medication.

Here’s why it works.

1️⃣ Rebuilds gut balance

Packed with Saccharomyces yeast — billions of live microbes that stabilise gut flora and help the good bacteria fight back after medication.

2️⃣ Improves digestion & nutrient use
A healthy hindgut means fibre is fermented properly, so your horse actually gets the calories and nutrients from their feed — vital for putting weight back on.

3️⃣ Feeds the good bugs
FOS (Fructo-oligosaccharides) act as prebiotics, giving beneficial bacteria the food they need to multiply and stay strong.

4️⃣ Mineral-rich support
Algae delivers natural minerals that support overall health and tissue repair during recovery.

5️⃣ Palatability boost
Peppermint flavouring makes it tempting for horses that have gone off their feed — a common post-surgery problem.

Gut Health Plus gets the gut working properly again — which means better digestion, better feed use, and a faster return to full condition.

https://maximumanimalhealth.co.uk/product/max-gut-health-plus/

🩺 Post-Surgery Support: When to Choose Maximum Gut-Health PLUS

After invasive procedures, a horse’s digestive system can be under extra strain from changes in feeding, travel, and routine.

Maximum Gut-Health PLUS is formulated to provide:
✅ Higher levels of live yeast, prebiotics & postbiotics
✅ Nutritional support for maintaining a balanced hindgut environment
✅ Support for feed efficiency and digestive comfort during periods of increased demand

Supporting the gut supports the horse. 🐴💚

Lizelle Loots: “I need to send you a pic of my horse now 5 months post colic. The Maximum Gut Health has played a huge role in what I think has been quite an extraordinary recovery! He was on Maximum Gut Health Plus for 4 months and now on the normal MGH. The wound healed so beautifully!”

🔗 www.maxgut-health.co.za

30/07/2025

The Horse Section would like to thank our wonderful Sponsors;

Today’s thanks goes to Maximum Animal Health - Maximum Animal health is the home of an advanced range of complementary nutritional supplements that are formulated to meet the needs of horse’s, dogs and cats in work, rest, recovery and retirement.

29/07/2025

🐎🇦🇺 𝐖𝐞’𝐫𝐞 𝐄𝐱𝐩𝐚𝐧𝐝𝐢𝐧𝐠!
We’re proud to welcome Maximum Animal Health Australia to the MAH family.
Our trusted Gut Health supplement for horses has officially launched in Australia — with more products on the horizon.

Why Gut Health?
Because whether your horse is hacking out on weekends, competing at elite level, or simply enjoying retirement, digestive health underpins everything — energy, condition, performance, and recovery.

And because around 70% of the immune system is housed in the gut, you’re not just supporting digestion — you’re backing your horse’s natural defences too.

A healthy gut means a healthier, more resilient horse — across all disciplines and levels of work.

Proudly Australian owned and manufactured.
Now available at maxanimal.com.au
𝗣𝗹𝗲𝗮𝘀𝗲 𝗹𝗶𝗸𝗲, 𝗳𝗼𝗹𝗹𝗼𝘄 𝗮𝗻𝗱 𝘀𝗵𝗮𝗿𝗲 𝘁𝗼 𝗸𝗲𝗲𝗽 𝘂𝗽 𝘁𝗼 𝗱𝗮𝘁𝗲.

24/07/2025

𝗛𝗶𝗻𝗱𝗴𝘂𝘁 𝗜𝗺𝗯𝗮𝗹𝗮𝗻𝗰𝗲: 𝗪𝗵𝘆 𝗜𝘁 𝗠𝗮𝘁𝘁𝗲𝗿𝘀 𝗳𝗼𝗿 𝗙𝗲𝗰𝗮𝗹 𝗪𝗮𝘁𝗲𝗿 𝗦𝘆𝗻𝗱𝗿𝗼𝗺𝗲

The hindgut is where fibre is fermented, nutrients are absorbed, and water is reabsorbed before waste is passed. It relies on a healthy balance of microbes — the good bacteria that break down forage and keep everything running smoothly.

But when that microbial balance is disrupted — through heat stress, diet changes, dehydration, or even a sudden change in hay — everything starts to go off course.

𝐇𝐞𝐫𝐞’𝐬 𝐡𝐨𝐰 𝐢𝐭 𝐥𝐢𝐧𝐤𝐬 𝐭𝐨 𝐅𝐖𝐒:

Disrupted Microbes = Poor Fermentation

When the population of beneficial bacteria drops (or the wrong ones take over), fibre isn’t broken down properly. This leads to gas, irritation, and excess acidity in the hindgut.

💧 𝐆𝐮𝐭 𝐋𝐢𝐧𝐢𝐧𝐠 𝐈𝐫𝐫𝐢𝐭𝐚𝐭𝐢𝐨𝐧 = 𝐑𝐞𝐝𝐮𝐜𝐞𝐝 𝐖𝐚𝐭𝐞𝐫 𝐀𝐛𝐬𝐨𝐫𝐩𝐭𝐢𝐨𝐧

The colon becomes irritated or inflamed, meaning it can’t absorb water as efficiently. So instead of drawing water back into the body like it should, the hindgut allows more fluid to pass through — and it comes out as free water with or after normal droppings.

🐴 𝐓𝐡𝐞 𝐑𝐞𝐬𝐮𝐥𝐭?

A horse that appears otherwise healthy… but has stained legs, sore skin under the tail, or watery splatter in the bedding. That’s F***l Water Syndrome, and it often starts with hindgut imbalance.

✅ 𝐇𝐨𝐰 𝐭𝐨 𝐬𝐮𝐩𝐩𝐨𝐫𝐭 𝐭𝐡𝐞 𝐡𝐢𝐧𝐝𝐠𝐮𝐭:

👉Prebiotics feed the good bacteria
👉Probiotics help repopulate and balance the gut flora
👉Consistent fibre intake gives those microbes what they need to thrive
👉Hydration and electrolytes protect the gut lining and support overall digestive function
👉Daily support from a supplement like Maximum Gut Health helps keep this balance in check