The Real Birth Company & Programme

26/05/2026

“Learning styles” have shaped education for years — but the evidence doesn’t support them.

What does work is designing information that reflects how people actually learn:
✔ multiple formats
✔ reduced cognitive overload
✔ ability to revisit
✔ accessible language

In maternity care, that shift matters.

We’ve explored the research and its implications in our latest article:

https://eu1.hubs.ly/H0vFnG30

11/05/2026

A huge thank you to for such a lovely article about our recent award win 🤍

At a time when maternity services are so often only featured during periods of pressure and challenge, it feels really important to also celebrate the positive stories — the innovation, compassion, dedication and partnership work happening every day to support women, families and midwives.

We’re incredibly grateful to have had the opportunity to share a little of the work we are doing at The Real Birth Company and proud that Herefordshire is part of that story ✨

A Herefordshire maternity education company has won a major innovation award after its digital antenatal workshop adopted by 50 NHS maternity sites.

11/05/2026

📣“This is the training I wish I had as a student midwife.”

Thank you for your feedback 💕

This is what birth education should feel like. Full quote below 👇

“This is the training I wish I’d received as a student midwife. I got a truer understanding of birth and all the involved processes in 4 days with RBC. I am almost envious of the women and families in our care who get to learn this course material for the first time!”

This kind of feedback isn’t rare — and it reminds us why we do what we do.

Because birth education should feel like this.
It should stir something.
It should change how you see everything.

If you're a midwife, doula, educator, or parent-to-be — and you're ready,
RBC is calling.

05/05/2026

Today we recognise everything midwives do — the care, the skill, and the impact. From the conversations you hold to the confidence you build, your work shapes experiences in ways that truly matter. Thank you for everything you give, every single day.

01/05/2026

27/04/2026

A fantastic evening at the Medilink Midlands Business Awards - and we’re delighted to have taken home the Delivering Innovation in Health and Care award.

A huge thank you to our incredible team and partners who make this work possible every day.

Moments like this are a reminder of the impact we can achieve together.

Thank you to the amazing team from Medilink for hosting such a great event and to our award category sponsors Health Innovation East Midlands and Health Innovation West Midlands.

Here’s to what’s next!

23/04/2026

Midland Medlink Award Winners!!!
Delivering Innovation into Health & Care.

Well done Zoe Wright and the team!!!

22/04/2026

We’re proud to share that RealBirth™ has been shortlisted for the Outstanding Achievement Award at the Medilink North of England Healthcare Business Awards 2026.

From a midwife-led idea to a platform now supporting women, people and maternity services across the UK — this recognition means a lot.

Looking forward to the awards on 30th April in Sheffield.

21/04/2026

Small actions. System-wide impact.

If each midwife supported just 1–2 pregnant women and people per day to access RealBirth™,
a hospital could achieve full population reach.

16/04/2026

1 in 4 women are not given the information they need about induction. (CQC Maternity Survey)

That’s not just a statistic —
that’s thousands of women making decisions without full understanding.

RealBirth™ exists to change that.