16/03/2026
๐๐ก๐ ๐๐ฆ๐ฉ๐จ๐ซ๐ญ๐๐ง๐๐ ๐จ๐ ๐๐ง๐จ๐ฐ๐ข๐ง๐ ๐ญ๐ก๐ ๐๐จ๐ฎ๐ซ๐๐ ๐จ๐ ๐๐ง๐๐จ๐ซ๐ฆ๐๐ญ๐ข๐จ๐ง
The internet has made it easier than ever to find information about witchcraft, spells, rituals, and spiritual practices. In many ways that is a beautiful thing. Knowledge that once required digging through old books or finding a teacher can now be shared across the world in seconds. But like anything else online, not everything we see is coming from a real person or a genuine practitioner.
Lately I have been seeing a particular type of page spreading rapidly across social media. These pages post article after article about spells, hexes, rituals, and mystical practices, and their posts are shared thousands of times. They show up again and again in peopleโs feeds as others pass them along thinking they have found a wonderful new source of information.
But when you stop and look a little closer, something feels off.
These pages are not run the way most creators or practitioners run their work. There is rarely a real person behind them. No voice of a practitioner sharing their experiences. No sense of someone who actually walks the path they are writing about. Instead, the page simply produces content constantly. Five articles in a day. Sometimes eight. The next day it happens again.
That kind of pace simply is not realistic for most real people who are writing from lived experience.
What many people may not realize is that some of these pages are part of what are called bot farms. A bot farm is essentially a network of automated accounts designed to produce and push out massive amounts of content. The goal is not necessarily to teach the craft or share wisdom. The goal is traffic, engagement, and clicks.
These systems take advantage of how social media works. The more content that is posted, the more chances something has to spread. The more something is shared, the more the algorithm pushes it into other peopleโs feeds. When a page produces endless articles about things people are curious about, eventually one catches fire and spreads everywhere.
When people see thousands of shares, it is natural to assume the information must be trustworthy. But popularity online is not the same thing as authenticity.
Another thing many readers may not realize is how some of these automated articles are created in the first place.
Instead of researching or practicing the craft themselves, many of these systems scrape information from across the internet. They scan blogs, websites, forums, and articles written by real practitioners. Pieces of text are pulled from different places and stitched together into a new article that looks original at first glance.
The result can be a strange patchwork of ideas. The sentences may read smoothly, but there is no real voice behind them because no single person actually wrote the piece from beginning to end.
I became aware of this in a very personal way recently.
While reading through some of these articles people were sharing, I began to notice certain sentences that looked oddly familiar. I paused and read them again, and realized why they caught my attention. Some of the wording was almost identical to lines I had written in my own articles and posts. Not entire paragraphs, just small fragments of sentences here and there.
That is how scraping works. The system gathers pieces from many sources and blends them together. A line from one practitioner here, a thought from another writer there, and suddenly it appears as though one author wrote the entire piece.
Legally speaking, a sentence or two is usually not enough to pursue anything. But it does reveal what is happening behind the scenes. What looks like one person sharing knowledge may actually be a machine collecting fragments from many real practitioners and repackaging them into new content.
I probably notice these patterns quicker than most people because my mundane career is in information technology. I have worked in the IT field for about twenty five years, and over that time you start to recognize the fingerprints of automation when you see them. When something is being generated or distributed by systems rather than people, there are usually little signs that give it away.
Technology itself is not the enemy. Tools can be helpful. I use digital tools in my own creative work all the time when I am designing artwork and building things for The Spellbound Witchery. But there is a difference between using tools to support creativity and allowing automated systems to mass produce spiritual guidance with no real practitioner behind it.
Spiritual work has always been deeply personal. It comes from lived experience, study, intuition, trial and error, and the relationship each practitioner builds with their path over time. That kind of wisdom cannot be replicated by a machine pulling fragments from the internet.
Recently there has been one page in particular making the rounds across social media that seems to follow many of these patterns. I am not going to name the page directly because I am not interested in stirring up arguments or online drama. I will simply say that the word "๐ด๐ฉ๐ข๐ฅ๐ฐ๐ธ" appears somewhere in the title, and I will leave it at that. Many of you have probably already seen the posts circulating. If you know, you know.
I will also be honest about something. I tried to warn people about another page doing similar things in the past, and the backlash I received was unbelievable. I was called all kinds of names and even lost followers over it. The situation started because the page had taken my artwork, stripped my name from it, and placed their own name on the image as if they were the creator. They reposted the same piece repeatedly because it was getting them a large number of shares.
Facebook had already taken the image down several times, but it kept appearing again. When I reached out to the page directly and asked them to remove my work, they blocked me. After that they began presenting themselves publicly as though they were being attacked, claiming they did not know why I was upset and suggesting that I was simply picking on them. None of that was true.
That experience taught me to be very careful about how I approach situations like this. Interestingly enough, not long after that, the page I had warned about was eventually shut down. It later came out that it had been part of a scam bot operation being run out of Nigeria. Sometimes the truth takes time to surface, even when people are not ready to hear it at first.
I mention it only as a reminder that not everything that spreads quickly online is coming from a real practitioner. It is always worth taking a moment to look at where something originates before trusting it with your energy or your practice.
The craft has always been shared person to person, through lived experience, study, and the quiet wisdom that grows over time. Supporting real practitioners, real voices, and real communities helps keep that spirit alive.
Real magick does not come from an algorithm.
It comes from lived practice, intention, and the human spirit behind the work.
Stay mindful and never hesitate to ask where information comes from. Ask questions. That applies to anything I share as well. I am certainly not beyond being questioned, and I would never expect anyone to take something at face value simply because I said it.
I do not know everything there is to know about the craft, and if there is something I do not know, then we can find the answer together. I will never be upset with anyone for asking a question.
Healthy curiosity and thoughtful questioning are part of learning, and most genuine practitioners welcome that kind of engagement. When someone takes the time to ask and truly wants to understand, it shows a real interest in the craft and the responsibility that comes with it.
Seek references, look deeper, and cross-check what you read with other trusted practitioners before bringing it into your practice. If someone becomes defensive when you ask honest questions, it is fair to wonder why.
Sometimes that alone can be a warning sign not to follow what is being shared, especially when it comes to something as personal and serious as spell work. โจ
