25/11/2025
Small Choices, Big Difference: ‘Think Which Service’ Returns for Winter
As winter approaches, health and care partners across Shropshire, Telford and Wrekin are once again joining forces to help residents stay well and use NHS services wisely.
The ‘Think Which Service’ campaign encourages everyone to take simple steps to protect their health, make informed choices about where to seek help, and play their part in easing winter pressures. It forms part of the wider ‘Think’ initiative, which also includes ‘Think Vaccination’.
How everyone can help:
· Get vaccinated – protect yourself and others against flu and COVID-19.
· Practise self-care – keep warm, eat well, stay active, and keep basic medicines at home.
· Choose the right service – self-care, pharmacy, NHS 111, Minor Injury Units, or GP for non-emergencies; A&E or 999 only for life-threatening emergencies.
· Check in on others – particularly older or vulnerable neighbours, friends, or family.
Small choices can make a big difference, helping our communities stay well and supporting the NHS to care for those who need it most. To find out more, visit: https://www.shropshiretelfordandwrekin.nhs.uk/your-health/our-campaigns/think-which-service/
Or watch Dr Jess Harvey, GP talk about the campaign in the launch video: https://www.youtube.com/watch?v=569LGukEL3Q
The NHS is here to support you, with local health and care professionals ready to provide the right help at the right time and place. Knowing which service to use means you’ll get the care you need faster, while helping to keep emergency services free for those who need them most. Think which serv...