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Monday 9am - 5:30pm Tuesday 9am - 5:30pm Wednesday 9am - 5:30pm Thursday 9am - 5:30pm Friday 9am - 5:30pm

Willy's ACV

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Willy's ACV

Live, probiotic and organic Apple Cider Vinegar and Kombucha made from our 300 year old orchards.

Willy Chase: I grew up here in Herefordshire and the humble spud has brought me highs and lows, from trading and supplying supermarkets, to frying chips and distilling award winning spirits. With a new found consciousness about health and fitness, I have been busy building a kitchen here on my farm to make good-for-you stuff, and now it’s great to share with you my brand new tasty wholegrain FIT CORN. Fresh air popped corn - not fried - made by hand here on my farm in Herefordshire. Our new range features grown up flavours of guilt free satisfying popcorn seasoned with my favourite ingredients and superfoods. I don’t do twee stories here, but I do believe we are what we eat, and like many people I just want to get fitter, be happy and make a difference. And air popping makes a big difference – reducing calories and saturated fats in the packet, retaining the positive properties of the oil and protecting our environment - creating a cleaner, greener, fitter popcorn. Here we like to do things ourselves, so we don’t outsource, we do the opposite – on the farm we’ve started from scratch and built our own popcorn factory, with a kitchen for creating seasonings from real foods, and we’re increasing our corn production to supply it. We’re about championing local, fresh, and seasonal - avoiding fatty snacks, unnecessary ingredients and mass produced foods.

21/01/2026

Five biohacks to start the year with wellness & comfort 🫶🏻

Comment below what you’re doing this January… whether it’s taking on a fresh routine, daily habit or simply getting through winter!

1. Apples, green veggies and various nuts are a wonderful source of antioxidants
2. Just 25ml of apple cider vinegar can help digest other food groups
3. Ferments & pickles are a great way to get in live bacteria into your gut
4. You’ve probably heard it before, but plenty of water really can change so much from your energy to your skin
5. You may have indulged over Christmas or taking on a new exercise routine that means you need to replenish lost nutrients - try take in as many whole foods as you can over ultraprocessed

We’re excited for spring when the apple blossom blooms, the bees come out of hibernation and everything gets greener. Until then, we’re trying to appreciate the slowness of winter.

applecidervinegar

19/01/2026

That’s one hungry mother!

A SCOBY - often called the “mother” - is the living culture of bacteria and yeast that naturally forms during the fermentation of raw apple cider vinegar.

In W***ys ACV, it’s the cloudy, stringy substance that shows the vinegar is unfiltered and still alive, helping to produce its rich flavour and probiotic qualities.

15/01/2026

Fermented cauliflower

Just measure out the weight of your cauliflower in water and add salt, we’re using the 2% method. Take the total weight (minus the jar) and times this by 0.02% to get your salt total. We’re adding water as the cauliflower doesn’t release enough water in the process to keep everything submerged, unlike cabbage or beetroot. Ferment at room temperature in a dark place for 3-7 days depending on your preference. For an extra good gut boost, drain the liquid off after 3 days and replace with W***y’s Organic Apple Cider Vinegar for a tasty pickle.

This is a great standalone side or mix into a salad with a dressing made with W***ys ACV.

14/01/2026

We’re hosting a pop up in Waitrose Canary Wharf, London, this week!

We’re there sharing the benefits of good gut health, benefits of apple cider vinegar and top tips on how to use it 🍎

From today to Saturday - come and see us!
You may even get some free samples 👀

06/01/2026

CALLING ALL BRISTOL, SOMERSET & SURROUNDING AREAS

We’re hosting a pop up at Sow & Arrow, Clevedon (location tagged) this Saturday 9am-4pm.

Exciting talks, mocktails, cake and, of course, our probiotic apple cider vinegar.

The fantastic nutritionist & award-winning author and co-founder of Sow & Arrow will be sharing her knowledge!

Come down and find out more about how our ACV could transform your gut and maybe even change your life.

Feel free to message us with any questions. See you there!

03/01/2026

W***y’s single estate probiotic apple cider vinegar.

Made like fine wine, our ACV is created through our natural orchard to bottle process.

Apples naturally fall and stay grounded for 2 weeks to absorb the nutrients from our 300 year old ‘mother’ found in the soil of our orchards.

Then traditionally harvested before being pressed and fermented, allowing our mother to turn into a physical SCOBY (Symbiotic Culture of Bacteria & Yeast).

From the orchards, juice, cider to probiotic apple cider vinegar bottled on our farm!

Just 25ml for 60 days can transform your gut, leading to better digestion, immunity, mindset, bloating and more.

Go to the link in our bio for more info on our 60 day challenge.

02/01/2026

Join W***y’s 60 Day Challenge and find out the life changing benefits of our apple cider vinegar.

You’ll get a shot glass with every case of 500ml original ACV subscription.

Find out more through the link in our bio.

acv

01/01/2026

Is it worth it? That’s the question we’re asking as we launch our 60-Day Challenge - the answer might just change your life.

At W***y’s ACV, we believe lasting wellness starts with small, positive changes that fit easily into your day.

Why Start Small?

Healthy habits don’t have to be overwhelming.

Begin with one simple step: add a shot of raw apple cider vinegar to your routine for the next 60 days.

Just 25ml of W***y’s ACV supports digestion, nourishes your microbiome, and boosts energy naturally.

Make It Enjoyable

Building habits that stick means making them enjoyable. ACV isn’t just for shots…you can drizzle it over salads, stir it into dressings, or mix it with sparkling water for a refreshing drink.

These easy swaps turn wellness into something you look forward to.

Join the Is It Worth It? 60-Day Challenge

Find out more through the link in our bio.

30/12/2025

The journey from soil to gut is more connected than most people realise.

Healthy soil is alive with diverse microbes, and when we grow food through organic regenerative farming, we protect and amplify that living ecosystem.

Those same beneficial microbes, and the nutrient‑dense crops they help create, go on to nourish our own gut microbiome, supporting digestion, immunity, and overall wellbeing.

By rebuilding soil health, we’re not just healing the land; we’re feeding the inner ecosystems that keep us thriving.

Just a 25ml a day of our apple cider vinegar can transform your gut and maybe even your life… join our 60 day challenge and you can decide if it’s worth it!

More info in our bio.

27/12/2025

Do you check the ingredients in your food?

Here’s another episode of Is It Worth It? where we look at a sandwich we bought from a garage and it’s long list of ingredients!

Would you eat this sandwich - is it worth it?

26/12/2025

Lyds in a pickle is back with some beetroot kraut!

Are you going to try it? Tag us in your ferments!

22/12/2025

As always Jamie is absolutely correct. Best roast potato’s made even better with W***y’s.

These are a must on the Christmas table. Thanks for the top tips Jamie!

Address

Little Marcle
Ledbury
HR82LB

Opening Hours

Monday	9am - 5:30pm
Tuesday	9am - 5:30pm
Wednesday	9am - 5:30pm
Thursday	9am - 5:30pm
Friday	9am - 5:30pm

Telephone

+441432808090

Website

https://willysacv.com/

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My Story

From my 300 year old pristine organic orchards here in Little Marcle, Herefordshire, I bring you my unique W***y’s Apple Cider Vinegar. You could say I discovered ‘the Mother’ here in my apple orchards back in 2014. The ‘Mother’ is the name given to the live strands of friendly bacteria in Apple Cider Vinegar when it’s left unpasteurised and unfiltered. I believe the ‘Mother’ in my Apple Cider Vinegar is particularly potent as she’s live (no dead sediment in my bottles) and made from 48 varieties of classic old apples grown in my orchards around the farm here in Herefordshire. The land has been farmed as apple orchards for over 300 years according to local maps and nurtured free of chemicals. The ‘Mother’ often appears as strands or globules in my ACV, so I decided to bottle it in brown bottles to protect her and all her goodness! I believe I’m producing one of the World’s Finest Natural Remedies here at Laddin Farm. But don't just take my word for it - try it for yourself and let me know what you think here on Facebook or direct to willy@willychases.co.uk

I want you to be the best you...so put the best in. Which begs the question ‘Are you on it?’