25/03/2026
Most “normal” deodorants aren’t just deodorant… they’re a cocktail.
What’s commonly inside off-the-shelf deodorants (and why people avoid them):
Aluminium salts (antiperspirants) – used to block sweat ducts (some people prefer not to “plug” sweating).
Fragrance / Parfum – can include hidden allergen blends and sensitizers that trigger irritation for some skin types.
Parabens (preservatives) – often avoided due to hormone-mimicking concerns (even as regulations restrict certain types).
Phthalates (sometimes in fragrance systems) – commonly avoided due to endocrine concerns.
Triclosan / antibacterials (in some products) – concerns around skin disruption and resistance (less common now but still appears).
PEGs, solvents, propellants – can be harsh for sensitive underarms and disrupt the skin barrier.
Now compare that to Natural Alum (Potassium Alum):
✅ One mineral salt used for odour control
✅ Works by creating an invisible layer that discourages odour-causing bacteria
✅ No added fragrance, no propellants, no “mystery blend”
✅ Long-lasting + super cost effective
If your underarms react to conventional deodorants… switching to a simpler option can be a game-changer.
🧼 Grab your Natural Alum Bar from my site (UK delivery). Shop now → https://www.cleanandnatural.co.uk/store/p260/natural-alum-bar.html