02/03/2026
We all walk around with an invisible rulebook we sometimes don't even know we're following. Rules like:
"Don't ask for what you need - you'll be too much."
"Never show weakness - people will see you're not capable."
"Stay small - success makes others uncomfortable."
"Don't trust your judgment - you always get it wrong."
Most often, you absorbed them.
A man I worked with had a rule he didn't realise: "Never celebrate your wins."
Every time something good happened - a promotion, an achievement, a compliment - he'd immediately downplay it.
"Oh, I just got lucky."
"Anyone could have done it."
"It's not that big a deal."
He thought he was being humble.
Here's what we uncovered:
Growing up, his dad had a fragile ego. Whenever he succeeded, his dad would either dismiss it, compete with it, or feel threatened and withdraw.
So his brain wrote a rule: "Success makes people pull away. Stay small to stay connected."
That rule served him as a child. It kept his relationship with his dad somewhat intact.
But at 40? It was destroying his confidence and stalling his career.
The rulebook you're following was written when you were young, by people who had their own wounds and limitations.
Those rules made sense then. But they might be completely wrong for who you are now.
Most people never question the rulebook. They just keep following rules they don't remember learning, wondering why life feels so restrictive.
Understanding lets you rewrite the rules.
Aware of a "rule" you've been following that you never consciously chose - and might not even be yours?... 💭