The Egg Freezing and IVF Coach

The Egg Freezing and IVF Coach Egg Freezing and IVF Coach for ambitious, driven 30+ women. IVF Mummy to three precious babies.

I help you plan, prepare, and navigate treatment with confidence and increase your chances of success. Hi, I'm Lucy…
…mum of three little miracles and a fertility specialist here to support others in putting mental and emotional wellbeing at the forefront of their fertility struggle. My journey began over a decade ago when battling primary infertility. Month after month, I found myself further into a black hole of despair as my period continued to arrive. I was stressed, anxious, and scared at the prospect of not becoming a Mum, and angry at our diagnosis of ‘unexplained infertility’. I found it incredibly difficult to talk to friends and family, and I’d dread attending social occasions for fear of being questioned about our plans to start a family. At this point, we’d focused on every physical route, but in doing so, had neglected our mental wellbeing, which was fragile and negatively affecting all aspects of life. Meeting Dany Griffiths, founder and creator of The Freedom Fertility Formula™ was an absolute game-changer. She empowered me with various tools and techniques, enabling me to live my life again by putting my mental and emotional wellbeing at the centre of my fertility journey. Dany was with us every step of the way, supporting us through assisted fertility until I fell pregnant with my now six-year-old daughter, Eloise. After a period of trying to conceive baby number two, I sadly experienced a heartbreaking miscarriage, leaving me in a terrible place mentally. Feeling scared, anxious and stressed that it could and would happen again, I once again called upon the support of Dany. I only wish I had done it sooner, as I remember feeling the most incredible sense of calm after our first session together. I felt relaxed and could not believe the shift in mindset – I was honestly a different person! Dany supported us throughout our lengthy and challenging battle with secondary infertility until I was incredibly blessed to fall pregnant with twins through IVF. Determined to support others, I trained with Dany as a Freedom Fertility Formula Specialist, leaving behind my 20-year career in senior marketing positions within finance and the not-for-profit sectors. I had an absolute sense of calling to use my fertility experiences to help others, and I’m proud to have been trained by the best in the industry. I understand first-hand the impact that struggling to conceive can have on all aspects of your life, let alone on your physical, mental and emotional wellbeing. I firmly believe it is one of the hardest things you will ever go through, but with the right support and guidance, you can continue to live your life from a place of calm and control, whichever direction your fertility journey takes you on.

10/04/2026

They’d been told it was “unexplained infertility”…
and were starting to wonder if it was ever going to happen.

They felt scared.
Disconnected.
And unsure what to do next.

No answers. No clear reason.
Just that label: unexplained infertility.

And IVF?
It felt big. Overwhelming.
Something they weren’t sure they were ready for.

She was also navigating an autoimmune condition
and living with constant anxiety.

So we didn’t rush.

We slowed everything down.

We focused on helping her body feel safe again.
On calming the anxiety.
On rebuilding connection, within herself and between them.

Giving her space to feel and heal emotionally, instead of just pushing through.

And things began to shift.

They moved from fear into clarity.
From feeling disconnected to feeling more grounded and in control.

After 4 months, they chose to move forward with IVF.

And their first cycle worked 🥰

This is the part so many people miss.

It’s not just about the treatment.
It’s about the state you’re in when you walk into it.

If you’ve been told it’s “unexplained” and feel stuck, scared or unsure what to do next…
you don’t have to figure this out on your own.

Book a free consultation and we’ll look at what’s really going on for you and what could shift next.

———-
Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

18/03/2026

“I’m doing everything right… so why am I not pregnant?”

This is what so many women say to me and often through tears.

Because on paper, they are doing everything right.

The supplements.
The diet.
The tracking.
The appointments.

And yet… nothing is changing.

What most people don’t realise is this:

You can’t force your body into pregnancy when it still feels unsafe.

Not unsafe in a logical way.

But in the way your nervous system has been holding:

The pressure.
The fear of it never happening.
The monthly disappointment.
The quiet panic no one else sees.

So you push harder.

More control.
More urgency.
More trying to “get it right.”

But your body isn’t responding to pressure.

It’s trying to protect you.

And until it feels safe again, it will keep doing exactly that.

This is the piece so many women are missing, especially when they’ve “tried everything”.

And it’s often the shift that changes everything.

You’re not doing it wrong.

Your body just needs support that works with your nervous system, not against it.

This is the work I do with women navigating infertility and IVF, and why so many of my clients go on to fall pregnant, 70% on their first IVF cycle.

If this feels like you, you’re not alone 🤍

💬 DM me READY and I’ll share how I can support you

Lucy
Xx

————-

Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

15/03/2026

Mother’s Day is not a simple day for everyone.

For many women, it carries grief, longing, unanswered questions and quiet hope.

The women who have experienced pregnancy loss.
The women navigating IVF.
The women who long to be mothers but aren’t there yet.

Through my work supporting women navigating fertility challenges, I see this every day.

And I know how much courage it takes to keep going when the road feels uncertain.

So today I’m thinking of all of you. 🤍

Lucy
###

09/03/2026

Many women going through IVF recognise themselves in one of these three phases.

Hope.
Survival.
Protection.

When a woman first starts IVF, there’s often hope.

You believe this cycle might finally work.
You feel ready.
You’re willing to do whatever it takes.

But as time goes on, and especially after difficult cycles, many women move into survival mode.

Appointments.
Injections.
Waiting.
Google.

Your body is exhausted.
Your mind is constantly racing.

And after enough disappointment, something else can happen.

Protection mode.

You stop letting yourself hope.
You prepare for bad news before it even arrives.

Not because you’re negative.

Because you’ve been through so much and you’re trying to protect your heart.

This is the stage where many of the women I work with arrive.

Over the years I’ve supported women through this part of their journey, and around 90% of my clients go on to fall pregnant, many during their first IVF cycle.

Not because we control the outcome.

But because when a woman feels calmer, supported and emotionally safe in her body, she moves through treatment very differently.

And that can make a profound difference to the whole experience and, for many women, the outcome too.

If you’ve been through IVF, which phase felt the hardest for you?

Lucy
###

Infertility is a waiting room where the world moves forward…and you feel stuck.You wait for ovulation.You wait for test ...
20/02/2026

Infertility is a waiting room where the world moves forward…
and you feel stuck.

You wait for ovulation.
You wait for test day.
You wait for news.
You wait to see if this month will finally get pregnant.

You wait for your body to do the one thing you’ve always trusted it would.

Meanwhile, life carries on.

Baby showers still happen.
Pregnancy announcements fill your feed.
Due dates come and go.

And you’re still here.
Holding hope.
Bracing yourself.
Trying not to unravel in between.

Infertility isn’t just about not having a baby.

It’s about living in constant anticipation
and constant uncertainty
at the same time.

That kind of waiting changes you.

It makes you hyper-aware.
It keeps you scanning your body for signs.
It keeps your nervous system on high alert.

And when your body is constantly in fight-or-flight, that isn’t neutral.

This is the part no one talks about.
The emotional load.
The physiological impact.
The quiet exhaustion of holding it all together while everyone else seems to be moving on.

You don’t have to sit in that waiting room alone.

There is a way to feel steadier.
Safer.
More regulated.
Even before you see two pink lines.

That’s the work I do.

If this feels like you, book a free consultation. Let’s make sure you’re not navigating this on your own.

Lucy
###



No one tells you what happens when hard work stops working.You’re used to putting effort in and seeing movement.When som...
18/02/2026

No one tells you what happens when hard work stops working.

You’re used to putting effort in and seeing movement.

When something matters, you commit.
You research.
You prepare.
You give it your all.

And most of your life, that’s paid off.

Until now.

Now you’re living month to month.

Reading into every symptom.
“Is this it? Am I pregnant?”
Then bracing for your period to arrive and crush you all over again.

You promise yourself you won’t get your hopes up.
You get them up anyway.

And when it doesn’t happen, it’s not just disappointment.

It’s grief.

It’s questioning your body.
It’s wondering why this isn’t working for you.
It’s feeling left behind while everyone else seems to move forward with ease.

This isn’t just wanting a baby.

It’s grieving the version of motherhood you thought would happen naturally.

And the hardest part?

You can’t effort your way into pregnant.

You can’t outwork uncertainty.

You can’t force your body to feel safe when it’s been bracing for loss month after month.

That constant state of hope and fear keeps your system on high alert.

And your body does better when it feels safe.

My work isn’t about telling you to relax.

It’s about moving you out of survival mode.

Back to feeling steady.
Back to living a genuinely happy life alongside this.
Back to believing pregnancy is possible again.

When that internal shift happens, everything changes.

You stop spiralling.
You stop being emotionally crushed every cycle.
You start trusting your body again.

And that’s when you’re finally optimised for pregnancy to happen.

If you’re exhausted from trying harder every month and getting nowhere, my work is for you.

Book your free consultation now.

Lucy
###

10/02/2026

And by the time most women reach IVF, they’re already carrying far too much.

Emotionally exhausted.
On edge all the time.
Struggling to sleep.
Living with the constant pressure that this might be their only chance.

And yet we expect the body to respond as if nothing else matters.

What often gets missed is this:
IVF doesn’t begin on day one of treatment.
It begins in a body that has often been living in fear for months or years.

This is why the work I do matters.

Not instead of medical treatment.
But alongside it.

Because helping the nervous system come out of survival mode isn’t “nice to have”.
It’s foundational.

When women feel safer, calmer, and more supported, they don’t just cope better emotionally.
Their body is in a very different place as they move through treatment.

This isn’t new.
The mind–body connection in fertility has been researched and practised for decades.

And when women are supported properly, everything about how they experience IVF changes.

If one cycle is all you get, then how you’re supported before and during treatment really matters.

I provide tailored support through the most critical stages of IVF, including stimulation, egg collection, and embryo transfer, with support before, during, and after treatment to help you feel as supported and regulated as possible.

If you’re preparing for IVF and carrying the pressure of “one chance”, book a free consultation.
We’ll get to the heart of what’s impacting your journey and create a clear, supportive way forward before treatment begins. The link is in my bio.

Lucy
###

05/02/2026

Most of the women I work with aren’t stuck because they lack effort.

They’ve tried everything they’ve been told will help.

Supplements.
Acupuncture.
Protocols.
Tracking.
Late-night research.
Holding onto hope while quietly bracing for disappointment.

And underneath all of it is something they rarely say out loud.

“I’ve lost confidence in my body.”
“I don’t trust myself to know what’s right anymore.”
“I’m doing what I should be doing… but nothing is changing.”

This isn’t a motivation problem.
And it’s not a commitment issue.

It’s an overloaded nervous system.
A body stuck in survival mode.

When we shift that, things often move quickly.
Not because we force the body.
But because we help it feel safe, supported, and back in alignment.

If you’re doing all the things but feel overwhelmed, disconnected, or quietly stuck, you’re not broken.

You just need the right kind of support.
And that can change everything.

💛 If this resonates, DM me HOPE.

Lucy
###

13/01/2026

January isn’t loud just because of baby news and pregnancy announcements.

It’s loud because you’ve just crossed another invisible line in time.

Another year.
Another January.
Another quiet moment where you realise:
“I thought I’d be pregnant by now.”

No one else really sees that moment.
And often, no one even knows it’s happening, because so many women don’t tell anyone they’re struggling to have a baby.

But your body feels it.
Your nervous system feels it.
Your heart feels it.

So when the announcements land, it doesn’t just sting.
It overwhelms.

You’re not just seeing someone else move forward.
You’re feeling yourself step into another year of waiting.

And that’s exhausting.

If you don’t want to spend another year stuck in this emotional holding pattern, I offer free fertility consultations.

This is where we look at where you are, what’s really going on underneath, and how the right emotional and mind-body support can shift how you feel and optimise your chances of getting pregnant.

DM me READY or book a free consultation.
Let’s make this year feel different.

Lucy
X###



————-

Hi I’m Lucy, the fertility coach for women who’ve tried everything and are still not pregnant. 90% of my clients conceive within 4–6 months working with me despite months and often years of trying, because we turn your Inner Pregnancy Switch to ON.

30/12/2025

2026 is the year of
✨ boundaries
✨ emotional safety
✨ support that actually helps
✨ hope that feels grounded

If you’re ready for a different kind of support… I’m here 💛
DM HOPE

Lucy
###

24/12/2025

I know how heavy it feels to reach the end of a year still waiting.

Years of infertility, IVF and loss taught me this:
pregnancy didn’t happen for me by pushing harder, doing more, or trying to stay positive.

Things changed when I slowed down, gave myself space to feel and heal emotionally, and helped my body feel safe again.

That shift changed everything for me.

If you’re exhausted, overwhelmed, and quietly wondering how much longer you can do this, you’re not alone. And you don’t have to walk this path without support.

DM me SWITCH 💛

Lucy
###

17/12/2025

Two embryos in this photo.
One much larger.

That bigger one is the one that stayed.
She’s now my daughter, Eloise 🤍

Eleven years ago, I found out I was pregnant after my first IVF cycle.
And I nearly didn’t do IVF at all.

Not because I didn’t want a baby
but because I was terrified of the emotional toll.

After years of trying naturally, my body was braced.
What changed wasn’t doing more.

It was learning how to feel safe again in my body.

If you’re on this path — IVF, trying naturally, or after loss —
and something in you feels tired, guarded or on high alert…

Your body isn’t broken.
It may just be asking for a different kind of support.

🤍 If this landed, save it.
🤍 If you need a place to soften and feel supported, my DMs are open.

Lucy
###



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