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Vyrao is the world’s first wellbeing brand to fuse energetic healing with master perfumery. We make good feelings.

The intention behind Vyrao is to use scent to help connect us to ourselves and our feelings, and raise our energetic field.

28/04/2026

Mia Khalifa wears Ludatrix Cream Scent, layered with Ludatrix eau de parfum for passion and arousal. Notes of lipstick, latex and musk — now in a buttery, ceramide-enhanced moisturiser for hands & neck.

🤍 Clean, sulphate-free and phthalate-free⁠
💚 Vegan and cruelty⁠-free⁠
🩷 Ceramides – designed to support the skin barrier ⁠
💛 Mango seed butter – known for its rich, nourishing feel⁠
🩵 Hyaluronic acid – helps attract and retain moisture⁠
⁠🧡 Natural Vitamin E – contributes to softer, more conditioned skin⁠
💙 Neuroscience-backed for mood-boosting benefits

15/03/2026

Happy Mother’s Day! This month we’re upholding our inner-witches – and the witchy women, mothers and others that have come before us. Now, more than ever, it’s time to celebrate women’s strength and emboldenment, and our magical eau de parfum Witchy Woo is a powerful tool for doing just that, its notes of orris, rose and patchouli casting a spell for courage and creativity.⁠
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Photographer: ⁠
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Casting Director: ⁠
Set Designer: ⁠
Makeup Artist: ⁠
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Producer: ⁠
Set Design Assistant: .mp3_⁠
Photo Assistant: ⁠
Stylist Assistant: .polanska⁠
MU Assistant: ⁠
Model: owenlindberg ⁠
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Model:

11/03/2026

The ultimate Mother’s Day gift, Witchy Woo sparks courage and creativity in a single spritz. Its unique ingredient combination boosts self-esteem, mindfulness and seduction, while its enticing notes of orris, rose and black pepper bolster and enlighten. ⁠
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Spray it and say its accompanying mantra: “I Am an Unlimited Being”⁠

Photos by:

08/03/2026

Today, at Vyrao, we’re celebrating International Witches Day! In times when womanhood was equated with softness, sweetness and submission (there’s always a place for being soft and nurturing, but it should never be demanded), strong women who went against the grain were branded witches – and punished accordingly. Today, this kind of energy is what gives us strength. Let’s step into that power this year, celebrating courage and bold imagination with fearlessness and pride. It’s time to fly. Swipe for 3 timeless rituals for the modern witch.

06/03/2026

Decadent, earthy and spicy, Witchy Woo’s notes of orris, rose and patchouli embolden and inspire. Its neuroscience-backed ingredients promote self-esteem, mindfulness and seduction, waking up the powerful alliance of your courage and creativity.

Photo by:

05/03/2026

With a zesty, sparkling scent and neuroscience-backed ingredients that boost your happiness, Sun Rae conjures all the brightness of sunshine itself. While invigorating notes of lemon, ginger and sandalwood offer confidence and centred calm.⁠
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Photo by:

03/03/2026

Magnetic 70’s grounding aroma is smoky, woody and sensual; the smell of bonfires and mystery. Notes of cedarwood, vetiver and juniper wood attract positivity and protect from negative energy, conjuring a spiritual ether that reminds us there is only now.⁠
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Photo by:

01/03/2026

Evoking mossy, flower-dotted forests and sprawling citrus groves, I am Verdant encapsulates the unstoppable energy of nature. Notes of bergamot, juniper, iris and orange flower cleanse and restore, leaving you energised and uplifted.⁠
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Photo by: Ben Tieger

19/02/2026

Londoners, did you know we’ve got a seriously cute new space in ’s brand new Beauty Studio? ⁠
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Created in collaboration with .europe, it is an encapsulation of energy, movement, colour, artistry and vibration – vital elements within the Vyrao world. Come and find us for an instant lift and shift, and experience the magical, mood-boosting benefits of our collection.⁠
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👀 Can you spot our totems, each designed to evoke and embody a different energetic frequency?

17/02/2026

Happy Lunar New Year! Today is the first day of the year of the fire horse – a year of passion, independence and new starts, powered by the fervent energy of the horse and the intensity of fire. Swipe to discover three high-vibrational fragrances whose benefits will help you harness and leverage the unstoppable power of this dynamic cycle. It’s time to fly.

12/02/2026

BTS of ’s campaign for Ludatrix, an intoxicating neuroscent for passion and arousal, with naughty notes of latex and lipstick. Let’s spray & play 💄

11/02/2026

Last night, the iconic intimacy expert joined our founder at our pop-up to discuss all things s*x. Things got real Sichuan-peppered spicy… and if you, like one anonymous submitter, were also wondering what the most overrated s*x position is…

…it’s ‘reverse cowgirl’! For answers to all your secret naughty questions about the ‘Madonna-whore complex’, ‘dick fog’ and the secret to mastering just one intimacy skill, stay tuned for the full-live talk…

Until then, come into Harvey Nichols, Knightsbridge, and smell Ludeaux + Ludatrix (the kinky neuroscents this spicy talk erupted from) for yourself. Open daily from 10am–8pm (11:30am–6pm on Sundays) until 1 April.

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https://vyrao.com/

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