Joshua Hills Nutrition

Joshua Hills Nutrition MSc Nutrition (ANutr). DM “FREEDOM” to get my FREE guide on how to improve your relationship with food‼️

It’s not just 8-week shreds and supplements. It’s in the background noise of daily life:➡️ The colleague praised for dro...
13/09/2025

It’s not just 8-week shreds and supplements.

It’s in the background noise of daily life:
➡️ The colleague praised for dropping a dress size no matter how she did it.
➡️ The silence when someone gains.
➡️ The apps congratulating you for undereating, even when you’re starving.

This is diet culture.
And it’s everywhere.

👉 It convinces you that health = a number on the scale.
👉 It praises discipline but treats hunger as weakness.
👉 It fuels the cycle: restrict → binge → guilt → repeat.

The stats don’t lie:
📉 95% of restrictive diets fail within 2–5 years.
📱 Just minutes of “fitspo” scrolling increase body dissatisfaction.
👩‍👧 Teens who diet are 2–3x more likely to develop eating disorders.
💷 The average UK adult spends £20,000 chasing weight loss over their lifetime.

And here’s the kicker:
New evidence shows it may be stigma itself, not body weight driving stress, overeating, and worse health.

Yet slimming clubs still clap for “half a pound lost” and ignore the person who’s finally stopped binge eating.

That’s diet culture in action.
And it’s stealing your time, your money, and your joy.

But real health isn’t shrinking your body.
It’s expanding your life.
Energy. Sleep. Nutrition. Exercise. Joy around food. Strength. Freedom.

If we could only put half the effort into being more active than we did weight loss (at any cost) we would be far better off.

✨ If you’re ready to break free from diet culture…
Comment FREEDOM below 👇 and I’ll send you my free Food Freedom Guide.

Rums, runs, Calvin Harris, belated birthday celebrations and gluten free hunting all over Ibiza with my best friend ❤️
12/09/2025

Rums, runs, Calvin Harris, belated birthday celebrations and gluten free hunting all over Ibiza with my best friend ❤️

23/08/2025

No one is struggling to lose weight because they mash their bananas over eating them whole.

16/08/2025

We are losing our minds… Brown bread from a shop is not the enemy. Yet here we are, fear-mongering over a staple food that millions rely on. It’s ridiculous. This is privileged, elitist nutrition dressed up as “truth.” And honestly, it’s boring me. People are being made to worry about whether they should buy a loaf of brown bread or bake sourdough at home, meanwhile they’re still drinking alcohol, emotionally eating, hardly moving their bodies, struggling with their relationship with food. But somehow, bread additives are the hill to die on? Please. Here’s the reality: Only 9% of adults in the UK eat enough fibre, and wholemeal bread (yes, even Warburtons) is one of the easiest daily sources of fibre, B vitamins and energy. No one is getting sick from this bread. Yes, some people have sensitivities to things like emulsifiers, just like some struggle with gluten or dairy. But putting emulsifiers at the top of the “health priority list” while ignoring alcohol, low fibre, poor diet quality and lack of exercise, that’s starting in the wrong place. This language doesn’t help, it scares people away from a practical, affordable food that can actually improve their diet. Brown bread is not the issue, fear-mongering is. 👉 click the link in my bio and I’ll send you 21 ways to improve your relationship with food.And yes, you can eat brown bread from a shop.

Smashed a pack of Jaffa cakes 1039m up in the clouds and another two on the next summit ⛰️ 🇮🇪
10/08/2025

Smashed a pack of Jaffa cakes 1039m up in the clouds and another two on the next summit ⛰️ 🇮🇪

09/08/2025

Joe Wicks is becoming irresponsible with his nutrition advice.A few weeks ago he cut out all sugar — even fruit — then admitted he’d “relapsed” and binged on Jaffa Cakes.Relapse is a word we use for serious addictions — not biscuits.And fruit? Fruit is not the enemy.The facts:Inadequate fruit intake is the number one dietary risk factor globally, linked to 4.9 million deaths a year.83% of adults and 91% of children in the UK don’t eat enough.Only 17% of adults and 9% of kids hit the five-a-day target.Every 10g increase in fruit lowers heart disease risk.Up to 800g daily (10 portions) shows continued health benefits with no upper limit.When someone with 11 million followers calls fruit “addictive” and cuts it out, it fuels fruit-phobia.We don’t need less fruit. We need more.Short-term, extreme restriction might shift weight.But for most people, it leads to cravings, binges, and guilt — not long-term health.Don’t fuel the binge–restrict cycle.Work on your relationship with food.Eat more fruit and veg.Don’t fear them.Because the problem was never the banana. 🍌If you’re stuck in that cycle and want to break free, my 12-week programme Beyond the Binge starts Monday.There are less than 10 spaces left and no new intake until 2026.Sign up via the link in my bio.

The big 30, and first birthday in Ireland with all my favourite people ❤️
05/08/2025

The big 30, and first birthday in Ireland with all my favourite people ❤️

I’ve been a lot quieter on here lately.Because honestly? I got tired of the noise. The fear. The nonsense.So much so I k...
28/07/2025

I’ve been a lot quieter on here lately.
Because honestly? I got tired of the noise. The fear. The nonsense.

So much so I kept deleting my socials. Would go days, sometimes weeks without opening them because I just couldn’t be bothered with even trying to post anything.

And found myself even avoiding responding to messages from people. I just lost all enthusiasm for it.

I take it all personally. I get frustrated I can’t make much of a difference and see far too many people being lied to and taken for a ride.

Which often ends up in them spending money on BS. Even worse, physically or emotionally hurt in the process.

But after a break—and a slightly judgmental stare from the dog—I’m back. Because this stuff still matters.

Nutrition shouldn’t feel like a war zone. You deserve to feel good in your body without fearing every bite.

So if you’re done with toxic trends, obsessive food rules, and the latest wellness BS… stick around with me.
There’s a better way. I’ll show you.

(And yes, the dog agrees.)

DM me “freedom” and I’ll teach you how to start.

12/07/2025

We fatphobic or not TeamRH?

Great businessman. Great marketer. Great big tool.

Marching for  To demand for better and more accessible treatment for those with an eating disorder. Because everyone has...
21/06/2025

Marching for

To demand for better and more accessible treatment for those with an eating disorder.

Because everyone has the right to life.

03/05/2025

Courtney has a new fascination with cortisol.

So a few questions as you are clearly now an expert endocrinologist.

How are you measuring your cortisol daily to identify your coffee is spiking it?

What evidence are you using to conclude coffee first thing is bad?

How is this spike causing inflammation?

What specific inflammation is this causing?

How did you identify this was increasing this inflammatory marker?

Are you about to bring out a “hormone health” program?

Many thanks

Joshua

And for anyone else, ignore this garbage.

Delaying your coffee does nothing Courtney claims.

It certainly isn’t the reason you are bloated, inflamed or struggling to shift some lower belly fat.

Don’t remove one of life’s simple pleasures.

Especially based off of some misinformation online.

*written sipping my coffee first thing in nothing but my pants.

Weekend celebrating best friends ❤️ 🥂
07/04/2025

Weekend celebrating best friends ❤️ 🥂

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