FiiHii - Gut, Mind, Soul

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FiiHii - Gut, Mind, Soul

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On a mission to transform lives through improved fibre intake nurturing a healthier gut microbiome.

*We've mastered the art of easy, impactful nutrition.*
- 4/5 a day
- 30 different fruit & veg a week
- Half of your daily fibre
*Nourish to Flourish*

21/09/2025

👄 What if your mouth was the missing piece in your health puzzle?
For women, it just might be.

✍️ Written by Herna De Wit, PhD Biochemistry, LLB Law

This 3-minute read reveals the oral microbiome’s powerful link to fertility, pregnancy outcomes, hormonal balance, and even cancer risk.

Herna explores how your mouth’s microbial ecosystem isn’t just about teeth and gums, it could be influencing inflammation, ovulation, and long-term disease prevention.

Women’s health starts with gut health… but it might start even earlier in the mouth.

👉 Join our newsletter for even more valuable insights: https://fiihii.com/newsletter-subscribe/

18/09/2025

Your body is your business.
Every move, every win, every goal printed by your gut.

Whether you're chasing a personal best, showing up for a match, or just pushing through a tough training block, your gut is doing more than you think.

A strong gut supports better recovery, sharper focus, balanced energy, and reduced inflammation all essential for consistent performance.

It’s not just about training harder. It’s about fuelling smarter.

FiiHii delivers real food, real fibre, and 30+ plant sources per week — without additives, emulsifiers, or junk.
Because your body deserves better than quick fixes.

➡️ Follow us for athlete-focused wellness that actually fuels performance
📬 Newsletter — drop a comment 'fibre' hit the link in our bio to get on the list

16/09/2025

Would you gamble with the one asset you can’t replace your health?
Invest in it like your future depends on it.
Because it does.

Your ability to focus, lead, solve problems, and make decisions is not just about hard work.
It’s about what’s happening in your gut.

The gut and brain are deeply connected. When your gut is undernourished or inflamed, it impacts everything from mental clarity to mood and motivation.

Caffeine might mask it. Shortcuts might delay it.
But eventually, burnout catches up with everyone who’s running on empty.

FiiHii helps you invest in your future with real fibre, 30+ plants, and no additives.
Because health isn’t just physical, it’s your professional foundation too.

➡️ Follow us for practical insight on gut health that actually applies to your everyday life
📬 Newsletter - tap the link in our bio to join the list

14/09/2025

🧱 Sleep. Nutrition. Movement.

The three pillars you can’t afford to ignore.

✍️ Written by William Ashby

In this 3-minute read, William unpacks The Solid Back 3, the essentials of sleep, gut-focused nutrition, and exercise and how they quietly build your resilience, clarity, and longevity.

From microbiome health to movement momentum, this is your reminder that well-being isn’t about hacks it’s about foundations.

👉 Join our newsletter for even more valuable insights: https://fiihii.com/newsletter-subscribe/

07/09/2025

🍬 Is sugar really the enemy?

Or are we just asking the wrong questions?

✍️ Written by Nerys Williams Giuliani, PhD

This 3-minute read slices through the hype around sugar, CGMs, and “glucose hacks” and explains why context, fibre, and your gut microbiome matter more than fear.

Nerys breaks down what science actually says about added sugar, fruit, inflammation, and the growing link to gut-driven conditions like diabetes, obesity, and early-onset colon cancer.

The fix? Fibre-first thinking.

Read this if you want real clarity not carbs confusion.

👉 Join our newsletter for even more valuable insights: https://fiihii.com/newsletter-subscribe/

06/09/2025

We are not a fake supplement... we are real food that your body is designed to ingest in the most optimised way for maximum nutritional benefit.

Don't fall for the fad powder trends....

You urinate most of the powdered products out before any absorption happens...total waste of money.

Eat real food!

05/09/2025

Zingy, zesty and full of life 🍋

Limes do more than wake up your taste buds, they help wake up your whole system. This little green fruit is a powerful way to support gut health, digestion and immunity in every sip.

What’s packed into every lime?
✔️ Vitamin C to boost your immune system and brighten your skin
✔️ Antioxidants to fight inflammation and oxidative stress
✔️ Citric acid to help your body absorb minerals and aid digestion
✔️ Plant compounds that nourish your gut and support detox

Why does it matter? Because when your gut is balanced and supported, you’re more energised, more focused and more resilient.

✨ Busy parents: calmer mornings, stronger immunity for you and the kids
✨ Busy professionals: sharper thinking and smoother digestion
✨ Athletes: cleaner recovery, better hydration and real performance gains

You’ll taste lime in Summer Love – our bold citrus blend with oranges, cape gooseberries, dried apricots and sesame seeds. It’s bright, tangy and designed to nourish from the inside out.

🛒 Order now via the website (link in bio)
📬 Sign up for our newsletter to get gut-smart tips
👀 Follow to get to know what’s really fuelling your day

04/09/2025

Career goals mean nothing if you’re too exhausted to chase them.
The truth is, ambition needs energy and energy starts in your gut.

Your gut isn’t just about digestion. It influences how clearly you think, how well you manage stress, and how consistently you show up.
And when it’s out of balance? You feel it in the meetings you can’t focus in, the ideas you can’t finish, and the days you just can’t be bothered.

Fuel it properly and everything shifts your mood, your mental sharpness, your stamina.

That’s why FiiHii exists. To support the people doing a lot, with food that gives a lot back.

➡️ Follow us for smart, sustainable wellness that keeps pace with your ambition
📬 Newsletter - hit the link in bio to join the list

03/09/2025

You are the money printer.

Your performance pays the bills, leads the projects, and moves the needle.
So why run on empty?

If your brain is foggy, your energy is inconsistent, or your mood is low, it might not be stress.
It might be your gut.

Gut health plays a critical role in your mental clarity, focus, and emotional resilience all the things your work depends on.
Without the right fuel, even high performers slow down.

FiiHii gives your body what it needs to keep going real fibre, 30+ plants, and no additives.
It’s your gut’s maintenance plan… and your career’s secret weapon.

➡️ Follow us for performance-focused wellness, minus the fluff
📬 Newsletter - tap the link in bio to get on the list

02/09/2025

If your brain was the engine of your success, would you fuel it with junk or real nutrition? 🧠⚙️

Your performance doesn’t just depend on what’s on your calendar, it depends on what’s on your plate.

Focus, memory, energy, and resilience are all powered by your gut-brain connection.

But most “quick” meals and so-called healthy snacks are loaded with additives, sugar, and ultra-processed ingredients that leave you running on fumes.

FiiHii fuels your body the way it should be with real fibre, 30+ plants, and absolutely nothing fake.
It’s food designed to power the people who power everything else.

➡️ Follow us
📬 Newsletter - tap the link in bio to get on the list

31/08/2025

💪 Menopause isn’t the end.

It’s your Part 2 and it can be your strongest chapter yet.

✍️ Written by Hatty McCafferty

This must-read piece reframes midlife health for women, spotlighting the overlooked risks of heart disease, muscle loss, and low energy and how strength training, proper fuelling, and balanced cardio can change the game.

From deadlifting your husband to preventing osteoporosis and boosting mood, Hatty shares science-backed wisdom and lived experience that every woman over 40 needs to hear.

👉 Join our newsletter for even more valuable insights: https://fiihii.com/newsletter-subscribe/

30/08/2025

Proud moment: FiiHii has been featured in The Guardian, in their Modern Family section 🎉

That placement feels especially relevant because FiiHii Ltd was born out of my own family journey.

It started with my son’s struggles with gut health. In trying to help him and find a solution, I had to face my own wellbeing challenges too.

Years of poor nutrition, stress and mental health challenges as result of my son's abduction and a High Court battle and once concluded it continued with a tumour diagnosis on my pituitary gland that forced me to reflect on what really matters and embark on this mission. 🧠

Those reflections became the foundation for FiiHii: simple, honest, whole-food nutrition designed to make parents healthier, more energised, and more resilient because when parents thrive, kids thrive.

To see our story recognised in Modern Family feels like the right place for the message to begin reaching more people.

There’s still so much of this story we haven’t shared publicly, but this is a great first step.

If any other journalists or publications want to explore how fibre, gut health, and whole foods can change the wellbeing of families, We would love to talk.

Here’s to making better health with fibre the norm, not the exception.
# theguardian

Address

71-77 Sheldon Street
London
WC2H9JQ

Website

http://www.fiihii.com/

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