Million Dollar Fitness

Home
United Kingdom
Londonderry
Million Dollar Fitness

Gen X | Break free from wine & chocolate coping | Lose 20lbs | Fix sleep, stress & cravings | Coaching is more than distributing workouts or nutrition plans.
(235)

Holistic Transformation Centre

As a Straight Talking Fat Loss & Mindset Coach

I help overweight people who are willing to make their needs a priority so that they can wear smaller clothes & feel more confident

Where my programmes differ from others is that it really is all about creating a lifestyle that you can stick to for the rest of your life. It's certainly more than counting Reps. In fact, that's a fraction of it at most. Coaching is about helping someone go from where they are to where they want to be. It's helping someone ascend to heights they wouldn't consider pursuing on their own. It's providing motivation, inspiration, accountability and much more. Coaching is sometimes just letting someone know that you're on their side. And really, isn't that exactly what you need? Book a Virtual Chat with me:
https://changeyourlifewithdee.as.me/virtualcoffee

In Possibility,
Dee

20/01/2026

You know THAT moment.

It's after dinner.
The day's done.
You're done.

You haven't had a minute to yourself all day and now suddenly you're having a full on negotiation with yourself about whether you "deserve" something.

Just one glass.
Just a few squares.
Just this once.

I need you to understand this:
That negotiation? You lost it at breakfast.
You lost it when your blood sugar spiked and crashed before 10am.
You lost it when your nervous system spent the day in overdrive with nothing to stabilise it.

By evening, you're not making decisions.
You're reacting.

And willpower?
She clocked off hours ago.

Gen X women come to me exhausted from fighting themselves.
GLP1 users come to me confused about why they're still reaching for comfort even when they're not hungry.

Same answer for both:
You can't fight your way through every evening forever.
Something has to change.
You fix the system.
Then the evenings fix themselves.

One stable breakfast.
Fewer afternoon cravings.
A calmer nervous system by 7pm.
Eating what you planned instead of eating your emotions.

It's not magic.
And it's simpler than you think.

Want evenings that don't feel like a battle?
My 28 Day Midlife Reset starts 26th January - only 2 places remain.
Live sessions or the bespoke online programme (normally £197, yours for £100). Send me a message.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

PS - Women in time zones all over the world have found success with my Midlife Reset. Today's cohort includes women joining online from three different countries. Geography isn't a barrier - only hesitation is. After January, next cohort will be March.

19/01/2026

You can nail the nutrition.
You can optimise your morning routine.
You can tick every box on the wellness checklist.

But if you still see yourself as "someone who struggles with this"...
You'll keep proving yourself right.

Decades of working with women over 40 has shown me this pattern more times than I can count.

The woman who says "I always fall off track" - falls off track.
The woman who says "evenings are my danger zone" - struggles every evening.
The woman who says "I'm just not consistent" - stays inconsistent.

Not because it's true.
Because she believes it's true.

Here's the shift:
You don't rise to your goals.
You fall to your systems.

And your systems are built by your identity.
The version of you who's already at your goal weight?
She's not using willpower.
She's not fighting every urge.
She's just become someone for whom these choices are obvious.

Whether you're navigating menopause naturally or using Ozempic to support your journey - the medication handles appetite.
It doesn't handle identity.
That's the work most programmes skip.
It's the work that makes mine different.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

Ready for the identity shift?
My 28 Day Midlife Reset starts 26th January - 2 spots left.
Live sessions or the bespoke online programme (normally £197, yours for £100).

Message me directly.

PS - Women in time zones all over the world have found success with my Midlife Reset. Today's cohort includes women joining online from three different countries. Geography isn't a barrier - only hesitation is. After January, next cohort will be March.

18/01/2026

Someone asked me recently why I never post client photos.

That’s a great question.
Everyone else seems to so why not?

The women I work with aren’t shy - they’re selective.
There’s a difference.
They share what they want, when they want, with whom they want.
That’s not hiding.
That’s having boundaries.

They want to lose the weight.
Feel better in their clothes.
Stop evening cravings.
Ditch wine o’clock
Sleep properly again.
They don’t want to be a transformation post.
And I respect that.
Completely.

So you won’t see their faces here.
You won’t see mine much either, if I’m honest!
What you will see is how I think.
How I coach.
What I know after decades of doing this work.
If that’s enough, brilliant.
If you need the bikini shots to believe it’s real that’s totally okay - but that’s not how I roll ✌️

Dee
Gen X women’s coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

Ready to get results without becoming content?
My 28 Day Midlife Reset starts 26th January - just 2 spots remaining.
Live sessions or the bespoke online programme (normally £197, yours for £100). GLP1 users welcome.

Message me RESET to grab your place.

PS - Women in time zones all over the world have found success with my Midlife Reset. Geography isn’t a barrier - only hesitation is. After January, next cohort will be March

17/01/2026

Every week you put this off, your metabolism adapts.
Not to where you want to be.
To where you are.

Your gut bacteria shift to match your current habits.
Your nervous system normalises the chaos.
Your muscle mass quietly declines (yes, even if you're walking 10k steps).

So, if you're "waiting for the right time":
Your body doesn't wait with you.
Waiting isn't neutral.
Waiting is a choice with consequences you can't see until you're deeper in the hole.

I've worked with Gen X women for decades.
The ones who transform?
They stopped waiting for life to calm down.
Because - and I say this with respect - life doesn't calm down.
You just get better at prioritising.
Or you don't.

That's the choice.

And if you're on a GLP1 and thinking the medication will do the heavy lifting while you figure things out?
The weight might come off.
But without the lifestyle foundations, you're building a house on sand.

The compound effect works both ways.
It can work against you quietly for months.
Or it can start working FOR you.
Today.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

Stop waiting. My 28 Day Midlife Reset starts 26th January - only 2 places left. Live sessions or the bespoke online programme (normally £197, yours for £100).

Message me RESET to grab your spot.

PS - Women in time zones all over the world have found success with my Midlife Reset. Today's cohort includes women joining online from three different countries. Geography isn't a barrier - only hesitation is. After January, next cohort will be March.

16/01/2026

You’ve probably noticed I don’t do the selfie thing.
No pouty mirror shots.
No “here’s me looking thoughtful with a coffee.”
No before and afters plastered everywhere.
And the women in my community?
You won’t see their faces on here either.
Here’s why.
They’re senior professionals.
Finance directors. Solicitors. Business owners. Women running teams and juggling lives that don’t leave much room for posing.

They came to me to get results, not to become content.

I’m Gen X.
We didn’t grow up performing for a camera and I’m not about to start now.

The work speaks for itself.
Or it doesn’t.
Selfies won’t change that.
3 decades I’ve been doing this.

If you need a ring light and a filter to trust me, we’re probably not the right fit.
But if you want someone who’ll actually help you shift the weight, fix your sleep, and stop the 8pm wine and chocolate spiral?

I’m here. Camera off.

Dee ✌️
Gen X women’s coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

My 28 Day Midlife Reset starts 26th January - 2 places left. Live sessions or the bespoke online programme (normally £197, yours for £100).
Works for GLP1 users too.
Drop me a message

15/01/2026

That afternoon chocolate habit you keep trying to break?
It's not a willpower or discipline problem.
It's a 7am problem.

I've been saying this for donkeys and I'll keep saying it: what you eat first thing in the morning dictates what you'll crave at 4pm.

Toast and jam?
You've just bought a first class ticket for the glucose rollercoaster.
By mid-morning you're crashing.
By afternoon you're sitting on your hands doing your best NOT TO.
By evening? You're too tired to give a frig anymore.

And us Gen X gals?
After 40, something called anabolic resistance kicks in.
Your muscles become harder to build and easier to lose.
And muscle isn't just for looking toned - it's what keeps your metabolism working for you instead of against you.

The women in my programmes - including those using GLP1 medication - learn that breakfast isn't about eating less.
It's about eating strategically.
Protein within the first hour.
30-40 grams.
Eggs. Salmon. Greek yoghurt.
Your 4pm self will thank you.

Want the full framework? My 28 Day Midlife Reset kicks off 26th January - 2 spots remaining. Live sessions or the bespoke online programme (normally £197, yours for £100).

Send me a DM.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

PS - Women in time zones all over the world have found success with my Midlife Reset. This cohort already includes women joining online from three different countries. Geography isn't a barrier - only hesitation is.
After January, next cohort will be March.

13/01/2026

10,000 steps.
Brilliant.
But your tracker doesn't know you've been running on caffeine and adrenaline since 6am.
It doesn't know your blood sugar's been on a rollercoaster since that toast at breakfast.
Or that by 4 o'clock, you're having a serious word with yourself about whether a "small" chocolate counts.

You can't outwalk a dysregulated system.
You can't out-step a breakfast that set you up to fail.

The women I work with - whether they're losing weight naturally or not - they stop chasing step counts and start asking better questions.

Like: what's happening BEFORE 9am that's making 9pm so f****** hard?

That's the work that actually shifts things.
Your watch can't measure that.
But your body knows.

Ready to stop the guesswork?
My 28 Day Midlife Reset starts 26th January - just 2 places left.
Live sessions or the bespoke online programme (normally £197, yours for £100).
Drop me a message.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

PS - Women in time zones all over the world have found success with my Midlife Reset. Today's cohort includes women joining online from three different countries. Geography isn't a barrier - only hesitation is. After January, next cohort will be March.

12/01/2026

The 12th January cohort started today.

There are women right now who stopped scrolling, stopped overthinking, and said yes to themselves.
They're not braver than you.
They're not more motivated.
They don't have more time or more money or more willpower.

They just decided that feeling f***** off, exhausted, frustrated, and uncomfortable in their own skin wasn't acceptable anymore.

That's it.
That's the only difference.

Missed this one? I've got TWO places left for 26th January - that's the LAST chance before March. Live sessions or the bespoke online programme (normally £197, yours for £100).
Whatever works for your life.

If you're reading this thinking "I wish I'd signed up" - that feeling is important.
Don't ignore it.
You can still take action now.
You can join the next round.
You can stop being the woman who watches others change while she stays stuck.

Four weeks.
The last January cohort.
Then doors close until spring. Not a scarcity tactic - I cap the number of women I work with so I can actually show up for you.
This isn't a faceless app.
It's me.

message me to secure your place.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

PS - Women in time zones all over the world have found success with my Midlife Reset. Today's cohort includes women joining online from three different countries. Geography isn't a barrier - only hesitation is.

11/01/2026

Can I tell you about the woman who nearly didn't join?

She'd been following me for months.
Reading everything.
Agreeing with all of it.
But she didn't sign up.
When I asked her why, she said: "I didn't think I was ready."

Nobody feels ready.
Ever.
You don't feel ready because you're tired.
Because you've failed before.
Because you're scared it won't work.
Because part of you has accepted that feeling like this is just "how it is now."

But ready isn't a feeling.
It's a decision.

That woman?
She joined the next cohort.
Lost 9lbs.
Sleeps through the night now.
And says she wishes she hadn't wasted six months waiting to "feel ready."

The 26th January cohort has 3 places.
Live or online - the online option is bespoke and normally £197, but it's yours for £100 this month.
Four weeks.

And then I'm closing doors until March.
It's not a scarcity tactic - I cap the number of women I work with so I can actually show up for you.
This isn't some faceless app.
It's me.
In your corner every step of the way.

You don't have to feel ready. You just have to decide to start. You can take the first step now. Ready comes after, not before.

Message me.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

10/01/2026

"I've done programmes before. They don't work for me."

I hear this a lot.
And I understand what you're saying
You've bought the meal plans that sat in your inbox.
Done the challenges that fizzled out by week two.
Joined the apps that sent you notifications you learned to ignore.

So why would this be any different?

Honestly? .... because those programmes weren't designed for you.

They were designed for 30-year-olds with different hormones, different metabolisms, different lives.
They looked great on Insta
BUT they assumed you had endless time, boundless energy, and a body that responds to "eat less, move more."

And as much as you don't want to admit it ..
That's not you anymore.

My 28D Midlife Reset is built specifically for Gen X women.
For all stages of menopause.
For the cortisol, the cravings, the afternoon crashes, the stubborn middle bit that you HATE!
It's also built for women on GLP1 medication who are losing weight but still feel like s**t

Live sessions if you want the energy of the room.
Online if you want something more bespoke and flexible - that's normally a £197 programme but it's £100 this month.

Either way, it works because it's designed for the body you actually have.
3 places left for 26th January.

After that, doors close until March.

You can trust this is different.
You can give yourself one more chance.
Not because you're desperate - but because you deserve something that actually fits.

Message me.

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

PS - Women in time zones all over the world have found success with my Midlife Reset. Early bird or night owl, the online option works around YOUR life - not the other way round.

09/01/2026

Enrolment for the 12th January cohort closes at midnight tonight.

I'm not saying that to pressure you.
I'm saying it because I know how we work.

We think about things.
Tell ourselves we'll "decide later."
And then later never comes because life gets in the way and the moment passes.

So, here's your moment.
Two options:
→ 12th January - 2 places left. Enrolment closes TONIGHT at midnight.
→ 26th January - 3 places left. If you need a bit more time.

Live sessions or join online - your choice.

Either way, after January I'm not running this again until March.

That's two months of feeling exactly like you do right now.

£100.
Four weeks.
A reset for your 40+ body.

Support from someone who's been doing this for decades
Whether you're on GLP1 medication or not.

You can make the decision now.
You can stop waiting for the perfect moment that never comes.
You can choose yourself today.

Message me.
Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

08/01/2026

I'm going to say something that might sting a bit.
You've been reading my posts this week.
Nodding along.
Maybe even thinking "she's talking about me."
And yet you haven't messaged.
I'm curious why.

Is it the £100?
That's less than you'll spend on wine and takeaways this month trying to "treat yourself" through another exhausting January.

Is it the time?
It's 30 minutes a day. You spend longer than that scrolling your phone feeling rubbish about yourself.

Is it "I should be able to do this myself"?
You've been trying to do it yourself for years. How's that working out. Or is it the fear that this might actually work - and then you'd have to stop hiding behind "I'll start Monday"?

I'm not trying to make you feel bad either by the way.
I'm trying to get you to be honest with yourself.

My 28D Midlife Reset has 2 places left for the cohort starting 12th January.
2 places for cohort starting 26th January
Live or online - whatever works for your life.
£100.
Four weeks that could change how you feel in your body for the rest of this year.

After January, doors close until March.

That's a long time to keep feeling like this.
Or you can keep scrolling and we'll have this same conversation in spring.

Your call.

Drop me a message

Dee
Gen X women's coach | Break free from wine & chocolate coping | Lose 10-20lbs | Fix sleep, stress & cravings | For women ready to invest.

Address

Tower Hall, 8 Bonds Hill, Waterside
Londonderry
BT476DW

Website

http://www.milliondollartrainer.com/

Alerts

Be the first to know and let us send you an email when Million Dollar Fitness posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Shortcuts

Want your practice to be the top-listed Clinic in Londonderry?

My Story

As A Straight Talking Fat Loss Expert - Result Producer - I provide a Mind-Body Approach to Permanent Sustainable Weight Loss for professional 40+ Men and Women. 90 days to a Lighter, Leaner more Confident YOU 💕🌈

I’m committed to changing lives - I’ve transformed more than 7000 lives over the last decade.

As the “Million Dollar Trainer”, creator of Million Dollar Fitness ... a certified Fitness Professional, Clinical Hypnotherapist, NLP & EFT Master Practitioner, I empower those who work with me to gain massive amounts of confidence and feel good in their own skin.

My goal is to make an Impact but my PASSION is to change Lives - I do this because I want to Create a Positive, Lasting Impact, Contribute and Give Back.