20/10/2025
REHACARE 2025 Review: When Global Teams Unite
Celebrating 10 years of Movinglife with partners from over 65 countries reminded us why meetings and trade shows are important: nothing beats face-to-face encounters. Our booth was buzzing from morning until night with demos, test drives, and discussions about the future of mobility.
One of the unexpected highlights? Finally, our global partners and regional sales teams meeting in person. It was invaluable to see our teams from different markets sharing strategies, exchanging experiences, and learning from each other's successes. And yes, we might have even gotten competitive with an impromptu ATTO folding contest (congratulations to the British team on winning!).
The technical demonstrations resonated with visitors. That moment when someone realizes the ATTO actually fits in a luggage rack, or experiences its smooth ride firsthand—those reactions drive everything we do. Our test drive zones were constantly full, with partners jumping in to demonstrate features they've perfected in their own markets.
Our exclusive 10th anniversary VIP dinner turned into something special—part celebration, part strategy session. Partners met, shared market insights, and were already planning joint launches for our product expansions in 2026. The enthusiasm and energy surrounding our new categories and products were palpable, with serious discussions about pre-orders and regional, as well as global, strategies.
The partner meetings were intense but productive. Strengthening relationships with long-standing partners and exploring opportunities with potential new distributors keeps us sharp and forward-thinking.
After ten years, REHACARE has confirmed what we've always believed: innovation attracts attention, but partnerships drive real change.
Thank you to everyone who made this week unforgettable.