27/01/2026
Donât be misled by advertising!
Advertising a cereal with 21% protein would lead you to believe that youâre getting a good start to the day. This couldnât be further from the truth.
In order to get the 30g of protein (approximate amount recommended as the first meal to support muscle) you would have to consume 150g of this cereal. That would also mean that you were consuming 90g of high glycaemic index carbohydrates equivalent to 19 teaspoons of sugar as well as 570kcal. This is NOT a good way to start the day! High glucose damages protein by glycation inducing inflammation and damage to cholesterol (this is how cholesterol becomes damaging to the body). Plus the protein in here is from wheat which lacks any decent amino acid spectrum and the bioavailability of the added micronutrients is poor. No good fats.
Remember, fats and protein are the building blocks of our body.
Compare with 4 eggs:-
30g protein (good amino acid profile)
20g good fats
1g carbs
Choline for brain health
Lutein and zeaxanthin for eye health
Fat soluble vitamins in a bioavailable form
Cholesterol (yes, cholesterol is a good thing-itâs ESSENTIAL for your s*x hormones, nervous system, cellular membranes, brain health and protects against dementia)
Maybe throw in 1/4 of an avocado for some more good fats, fat soluble vitamins and CoEnzymeQ10
The choice is yours. I know what Iâll be having for breakfast
đł đ„
Be well,
Dr Steve đ
