Endurance Academy

Endurance Coaching and Sports Nutrition

18/09/2025

⚖️ Weight Loss & Lifestyle Nutrition

Not every goal is about racing faster. For many people, it’s about feeling healthier, having more energy, and building habits that last. That’s where our Weight Loss & Lifestyle Nutrition service comes in. 💡

With this plan you’ll get:
✔️ Personalised nutrition guidance — tailored to your lifestyle, not a one-size-fits-all diet
✔️ Simple, balanced meals — that are practical for real life (no fad diets here)
✔️ Behaviour change support — to help you create lasting habits
✔️ Accountability & education — so you understand why changes work, not just what to do

This is for busy professionals, parents, or anyone who wants to lose weight in a healthy, sustainable way — without restriction or confusion.

💬 Do you find consistency or knowing what to eat the hardest part of nutrition? Comment below 👇

💡 Save this if you want to build healthier eating habits
🔁 Share with a friend who’s been thinking about a reset

➡️ DM us today to start your Weight Loss & Lifestyle Nutrition plan.

17/09/2025

🔄 Nutrition isn’t one-and-done

One-off plans are a great start — but training loads change, races come and go, and life doesn’t always stick to the script. That’s why ongoing follow-up support makes such a difference. 💡

With our follow-up packages you’ll get:
✔️ Regular check-ins — accountability and support when you need it most
✔️ Plan adjustments — as training intensity, goals, or lifestyle shift
✔️ Practical strategies — to keep nutrition on track, even when life gets busy
✔️ Long-term consistency — the real secret to lasting progress

Whether you’re an athlete building towards big goals or simply trying to fuel better alongside work and family life, follow-up keeps you moving forward.

💬 Have you ever nailed a plan for a few weeks, then slipped back into old habits? You’re not alone 👇

💡 Save this if you want long-term progress
🔁 Share with a training buddy who could use some accountability

➡️ DM us today to book your Follow-Up Support package.

16/09/2025

🥗 Take the guesswork out of nutrition

Training hard but unsure what to eat day-to-day? Our Personalised Meal Plans are built around your training, lifestyle, and goals — giving you practical, easy-to-follow recipes and timings that fit real life.

With your plan, you’ll:
✔️ Get simple, balanced recipes you’ll actually enjoy
✔️ Know what to eat before, during, and after training
✔️ Hit your macros and micros without overthinking it
✔️ Recover faster and feel energised every day

💡 These plans aren’t about fad diets — they’re about fuelling smarter so you can perform and feel your best.

💬 Want to see what your week could look like? DM us to find out 👇

💡 Save this if you’re building towards winter training
🔁 Share with a friend who’s tired of guessing what to eat

15/09/2025

📊 Metabolic Report = Fuelling Smarter

Want to know exactly how much energy your body needs each day? Our reports calculate your BMR, TDEE, and exercise energy cost — then translate it into real-world fuelling guidance.

✔️ Avoid underfuelling (RED-S risk)
✔️ Support recovery & performance
✔️ Learn how to fuel smarter for training & life

💬 Curious what your numbers look like? Drop us a DM 👇

💡 Save this if you’re building towards winter training
🔁 Share with a training buddy who always underfuels

12/09/2025

Cross country season is back 🌲 — mud, hills and grit are waiting! XC is one of the best ways to build strength and resilience over the winter, and it pays off massively when road and track races come around.

The season kicks off with the Farringdon XC Relays this weekend, followed by the start of the NEHL league next week. Always a brilliant atmosphere and a chance to test fitness early in the season.

Are you racing? Drop your club name in the comments 👇 and tag a friend who’s lining up with you.

04/09/2025

🏅🥤 Great North Run: Recovery Nutrition

Recovery nutrition is as important as race-day fuelling. Why? Because it:

💪 Repairs muscles
🔋 Restores energy
💧 Rehydrates your body

But here’s the key 👉 recovery is personal.

Your needs depend on your pace, training load, sweat rate, body size, and gut tolerance. There’s no one-size-fits-all approach — the best plan is one that works for you.

Quick tip: hit the 30–60 min window with carbs + protein, then follow up with a balanced meal.

🥤 Examples: recovery shake, chocolate milk, bagel with nut butter, or a rice bowl with lean protein.

👉 Want a personalised recovery strategy to match your training and racing? Drop us a DM — we’ll get you sorted.

✨ If this helped, please like, save, share — it really supports small businesses like ours 🙏

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03/09/2025

“From DNFs to PBs: Dan’s Transformation”

When Dan first came to me 18 months ago, he’d been struggling with injuries and DNFs. Confidence was low, and he wanted to push his running further but didn’t know where to start.

Together, we built things from the ground up — balancing training around his busy schedule, improving recovery, and making nutrition adjustments (especially protein as a vegetarian).

The results? Night and day. ✅

💪 Injury-free training foundation
⚡ Faster recovery and more energy
🏆 Completed every goal race
⏱️ Broke his 50-mile PB by 2.5 hours!

Dan says:
*“I started working with Jon 18 months ago after a string of injuries and DNFs. My confidence was low, and while I wanted to push my fitness to the next level, I didn’t know where to begin. My main goal was simple: build a solid foundation without injury and fit training around a busy work and life schedule.

Jon approached things from the ground up, focusing not only on training but also on the bigger picture. As a vegetarian, I was under-fuelling on protein, which affected recovery and left me prone to injury. With Jon’s guidance we made key adjustments that transformed my energy levels, recovery, and resilience.

The difference has been night and day. I’ve not only completed every event I set out to do, but I’ve finished them strong, recovered quickly, and even smashed my 50-mile PB by 2.5 hours.

Working with Jon has been transformative for my running, performance, and—most importantly—my confidence. It’s one of the best decisions I’ve made.”*

👉 Want to take your training to the next level too? Drop me a message today.

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👍 Like this post

💬 Share it with someone who needs a confidence boost in their training

📩 DM me to find out how coaching can help you

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02/09/2025

🎉 It’s nearly Great North Run weekend! 🎉

Your race-day performance doesn’t just come from the training — it starts with how you fuel before the start line.

Here’s your pre-race nutrition checklist:

🥖 Prioritise carbs the day before (rice, pasta, bread, potatoes)

💧 Hydrate steadily, don’t chug litres at once

⏰ Eat breakfast 2–3 hours before (stick to familiar foods)

🍌 Use a small top-up snack if needed pre-start

🚫 Avoid high fibre, fat, or new foods that might cause stomach issues

Run smart. Fuel smart. Smash your race. 💪

👉 What’s your go-to pre-race meal? Drop it in the comments!

🔖 Save this post for Saturday night prep.

✨ If you found this helpful, please like, share, and tag a friend — it really helps support small businesses like ours 🙏

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01/09/2025

✨ From Injured to Enjoying Every Run ✨

Real words from one of my athletes ⬇️

Fran has been working with me for almost a year — here’s her experience with coaching:

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_“I used to rely on a running app for training, but it pushed me too hard too soon and left me constantly injured.

Since working with Jon for almost a year, I haven’t had a single running-related injury. Each week is adapted to how I’m feeling, which is so important as I manage chronic conditions.

Thanks to Jon’s coaching, running is no longer a battle — it’s become enjoyable, sustainable, and something I look forward to.”_

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👉 Thinking about coaching? Drop me a DM or hit the link in bio.

💬 Share this with a runner who needs some extra support.

🔖 Save this post to come back to later.

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30/08/2025

🏁 The Great North Run is nearly here – whether it’s your first time or your tenth, giving your body the right care makes a huge difference.

👉 A pre-race massage (this week) helps:
• Ease off tight calves, hamstrings & glutes 🦵
• Increase circulation for better oxygen delivery 💨
• Reduce that heavy-leg feeling before race day 🚀
• Calm nerves & promote focus 🧠

👉 A post-race massage (next week) helps:
• Speed up recovery & reduce soreness 🔄
• Flush out waste products and swelling 💧
• Get you moving sooner – less hobbling on Monday! 😅
• Support long-term injury prevention 📈

🗓️ Availability
⚡ A few spaces remain this week (pre-race)
⚡ A few spaces next week (post-race recovery)

📍 Don’t wait until it’s too late – once they’re gone, they’re gone.

👉 DM us today to book your slot.
Your legs will thank you 🏃‍♀️💆‍♂️

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29/08/2025

Anyone can download a training plan.

But a plan doesn’t:

👉 Adapt when life gets in the way
👉 Keep you consistent when motivation dips
👉 Tell you when to push or when to back off

That’s what a coach does.
Coaching = personalisation, accountability, and support.

💬 Ever worked with a coach before? How was your experience?

📩 DM “COACH” if you’re ready to make your training work for you.

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24/08/2025

That weekend long run feeling… 🏃‍♀️

➡️ Start: fresh, smiling, ready to go 😁
➡️ End: sweaty, sore, happy 🥵

But here’s the truth 👉 those miles are where the fitness happens 💪
Fuel well, pace smart, and the finish line always feels worth it.

💬 Tag your training buddy who drags you out for these!
🔖 Save this for when you need motivation on your next long one.

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Address

68 Church Way
Newcastle Upon Tyne
NE290AE

Telephone

+447738586985

Website

http://enduranceacademy.co.uk/

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Want your practice to be the top-listed Clinic in Newcastle upon Tyne?

The Endurance Academy

Hi, thanks for checking out our page ‘The Endurance Academy’ the new rebrand of ‘Bateman Sports Therapy. We're still working away in the background, so expect lots more to come from the site in the future.

So who are we? We are a close knit group of sports scientists and coaches (Jon Bateman & Alan Copland) who work with competitive and recreational athletes of all levels to ensure they surpass their goals. Working across Northern England and Central Italy, we offer a number of services that we feel are integral when supporting you guys.

So what can we offer you? A training program which can include cycling, swimming, running and strength work. A nutritional plan which will assess your current eating habits and help you lose that fat mass while keeping that much wanted lean mass! A top class sports massage service service to keep those aches and pains away, allowing you to stay consistent in your exercise routine. Consistency is key! Finally, our mentoring service. This is ground breaking and something that we all need but maybe don't quite understand. Why do we do what we do? Do I really want this? I've lost my mojo? All sound familiar?

Short and sweet for now, but get in touch for more on what we can do for you.