Branch Counselling

Branch Counselling Supporting young people and the people who care for them. I'm a counsellor, supervisor, and writer based in Newcastle, England.

I work with teenagers and adults, offering support in-person and virtually. I write about therapy, and being human.

On wintering, White Fox hoodies, and the hidden safety of fitting in.In my latest newsletter, I explore the psychology b...
10/01/2026

On wintering, White Fox hoodies, and the hidden safety of fitting in.

In my latest newsletter, I explore the psychology behind 2025's biggest trends - from Labubu dolls to the latest meme - and why we gravitate toward shared "totems" when we feel vulnerable.

I’m also challenging the "January is miserable" narrative and offering a therapist's note on why we must be careful not to assume our clients (or ourselves!) aren't eager for the return of routine and learning.

Inside:
Why January isn’t all that bad.
The difference between connection based on conformity vs. security.
A reminder for practitioners on the importance of planned self-care.

On wintering, White Fox hoodies, and the hidden safety of fitting in.

Last night I dreamt of a forest,quiet and heavy.A canopy of security, a deep greencocooning me from the world.Dappled li...
02/01/2026

Last night I dreamt of a forest,

quiet and heavy.

A canopy of security, a deep green

cocooning me from the world.

Dappled light breaks through the trees.

The forest encourages me along a carved path,

where animals have gone before me.

I’m in no hurry,

each exhale a complete moment.

I have joined Beth Kempton’s winter writing sanctuary, spending time looking inward; the first session inspired those words. As we begin a new year, I am reminded that for many, January is simply the middle of winter. It is a time for reflection and preparation, not always action.

Christmas is a twinkly light that breaks the dark, cold season, but once the decorations come down, we are still very much in the season of hibernation. So, if you don’t feel like a salad and a dark morning jog, that is okay. We can begin at any time.

My year doesn’t have one single “start” point; it has seasons of beginning:

January is for the quiet tools: a new diary, clean pages, and the private promise of organisation.

March is for social beginnings: longer days that invite me to meet friends, move my body, and step back out into the fresh air.

September still carries that “academic” pull: the back-to-work energy that invites me to reconsider direction and motivation. New pencil case, anyone?

Interestingly, one of the first iterations of the Roman calendar started in March, with the original 10 months named, and winter an unnamed period, which makes sense to me.

The Myth of the “Fresh Start”

In the therapy room, I often see the guilt that January brings, the weight of expectations that we should suddenly be “new” just because the digit on the year has changed. But nature doesn’t work that way. The forest in my writing wasn’t rushing toward spring; it was safe in its stillness.

Perhaps the “fresh start” isn’t a date on a calendar, but a permission slip to move at our own pace, whether that be with nature or our internal seasons.

If you are still in your cocoon, stay there. The carved path will still be there when the light changes. For now, maybe the most productive thing we can do is exhale, be in no hurry, and trust that the “quiet and heavy” work of winter is exactly what we need to sustain the “growth” later on.

It’s lovely to share a few quiet moments with you today.

My closing question to you: Where are you in your season? Are you still cocooned, or are you looking for the dappled light?

Until next time,

💛🌿 Helen

If you’d like to support my work or are interested in learning more about working therapeutically with young people, you can:
📕Buy my book ☕ and/or Buy me a virtual toasted teacake or cuppa on Ko-fi 💛

From my Substack https://open.substack.com/pub/helenatbranchcounselling/p/the-deep-green-cocoon-why-im-rejecting?utm_campaign=post-expanded-share&utm_medium=web

December is a tale of two halves: The frantic rush of parties and gifts, or the quiet cosiness of deep rest.But the choi...
02/12/2025

December is a tale of two halves: The frantic rush of parties and gifts, or the quiet cosiness of deep rest.

But the choice isn't just about fun vs. rest, it's about resources. In this month's reflection, we dive into this, alongside self-care as an anchor point to support you, not a solution to every failure. And we’re also pausing holiday planning to discuss ethics, resources, and learning.

👇 Read the full reflection on navigating the busy season and professional integrity. 🍃

December is a tale of two halves.

CPD is a lucrative industry, yet many of the theories and tools we’re sold as therapists are hyped up and potentially mi...
28/11/2025

CPD is a lucrative industry, yet many of the theories and tools we’re sold as therapists are hyped up and potentially mis-sold in a glossy sales pitch. I’ve written an article digging into what that means for our profession, and for those who trust us. It’s part wake-up call (especially for myself) and part invitation to rethink how we approach learning. If you’ve ever felt uneasy about the ‘neuroclaims’ or trend-based trainings landing in your inbox, this might resonate.
🍃 💛 This article was a reflective journey for me, so I am keen to hear your thoughts.

CPD is a lucrative industry, yet many of the theories and tools we’re sold as therapists are hyped up and potentially mi...
25/11/2025

CPD is a lucrative industry, yet many of the theories and tools we’re sold as therapists are hyped up and potentially mis-sold in a glossy sales pitch. I’ve written an article digging into what that means for our profession, and for those who trust us. It’s part wake-up call (especially for myself) and part invitation to rethink how we approach learning. If you’ve ever felt uneasy about the ‘neuroclaims’ or trend-based trainings landing in your inbox, this might resonate.

🍃 💛 This article was a reflective journey for me, so I am keen to hear your thoughts.

https://open.substack.com/pub/helenatbranchcounselling/p/training-standards?utm_source=share&utm_medium=android&r=3hzwxf

In schools, I supported "behaviour". In therapy I meet the person behind it. Same young person, different lens. If you'r...
20/11/2025

In schools, I supported "behaviour". In therapy I meet the person behind it. Same young person, different lens.
If you're curious about why behaviour rarely shows up in the counselling room read on! 🍃💛

When behaviour is more than disruption: the therapeutic lens.

Self care looks different for everyone! I love this post.
20/11/2025

Self care looks different for everyone! I love this post.

We all know we make assumptions based on first impressions, but what does that mean for children and young people, and h...
16/11/2025

We all know we make assumptions based on first impressions, but what does that mean for children and young people, and how does that translate to the therapy space?

At your age, you should know better!

🍂 The Beginning of the End: November ReflectionsNovember always feels like a month of in-between, the final amber leaves...
06/11/2025

🍂 The Beginning of the End: November Reflections
November always feels like a month of in-between, the final amber leaves holding on, the warm glow behind closed curtains, and the quiet realisation that - all of a sudden - another year is almost done.
For therapists, it’s a natural time to pause and ask where our work sustains us, or quietly costs us.
In this month’s Substack, I’m exploring reflection, burnout, and the curious ways the counselling room can be both balm and burden.
✨ Read here → https://open.substack.com/pub/helenatbranchcounselling/p/the-beginning-of-the-end-november?utm_source=share&utm_medium=android&r=3hzwxf

November always feels like a month of in-between -

ONE WEEK TO GO!Grab your favourite cuppa and join us for an evening exploring the real challenges of working therapeutic...
03/11/2025

ONE WEEK TO GO!
Grab your favourite cuppa and join us for an evening exploring the real challenges of working therapeutically with young adults.
We’ll walk through a fictional case-study of 16-year-old Alex, diving into the complexities of identity, change and support. Then we’ll turn the spotlight on ourselves, how can practitioners stay grounded, motivated and resilient in this work?

📅 Date & time: Monday 10th November, 6 pm BST
👉 Sign up: https://onlinevents.co.uk/event/working-therapeutically-with-teenagers-and-young-adults-helen-gifford/
Tag a colleague or friend who works with young people and could benefit – let’s make it a supportive discussion.

Helen will be presenting a workshop on Working Therapeutically with Teenagers and Young Adults

Increasingly, young adults in their early 20s are questioning the “right path”; study hard, get the degree, land the job...
30/10/2025

Increasingly, young adults in their early 20s are questioning the “right path”; study hard, get the degree, land the job, and find that it doesn’t always lead to fulfilment.

As therapists, educators, and employers, we’re seeing a generation caught between expectation and meaning, achievement and identity.

My latest Substack article explores this transition period and how small shifts, curiosity, and relational support can help young adults navigate uncertainty with compassion.

🌱 How do you hold space for young adults in this stage of uncertainty?

👉 Read the full reflection here:https://helenatbranchcounselling.substack.com/p/the-bus-stop-a-twenties-crossroads?r=3hzwxf

The balance of shared and individual space is so important in any relationship, whether intimate, friend air family base...
29/10/2025

The balance of shared and individual space is so important in any relationship, whether intimate, friend air family based.

Address

Newcastle Upon Tyne
NE33PF

Opening Hours

Monday 10am - 9pm
Tuesday 10am - 9pm
Wednesday 9:30am - 1:30pm
Thursday 10am - 9pm
Friday 10am - 9pm
Sunday 9am - 9pm

Telephone

+447952802789

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The beginning of Branch

I started Branch Counselling about 10 years ago while I working in a secondary school. I realised quickly that there was not much support available for teenagers and their families. Although I was only working on Branch part time, I was getting requests to travel to see young people and their parents, because they couldn’t find much needed support. I recently decided to focus on Branch, supporting teenagers and young adults and their families in the North East as well as offer supervision to other counsellors and developing resources to help both families and therapists alike. Please contact me if you would like to talk about this more.