WildSole -Nature's Care For Every Step

20/12/2025

Perfect break whilst Xmas shopping, with live Christmas music, hot soup and a sausage roll! Thanks Jake! Will be back. 🎄Merry Christmas 🎄

08/12/2025

I’ve been playing with a bit of AI tonight and this is what it came up with 🤍

It started from a really honest picture, just me and my son at home, no fluff, no filters, no pretending.
And somehow it turned into this cosy winter WildSole-style cartoon of us 💚❄️

A little moment of magic from a totally ordinary snapshot.
Thought I’d share it while all the behind-the-scenes WildSole work keeps rolling on.

07/12/2025

🎄✨ Cornwall Small Business Christmas Shout-Out! ✨🎄

Right… so while I’m over here quietly building WildSole behind the scenes (and counting down the days until I can finally launch in spring!), I wanted to put my energy into lifting up the legends who are in full-on Christmas chaos right now.

If you run a small business in Cornwall, whether you’re crafting in your kitchen, selling at markets, juggling kids and orders, or just trying to remember where you hid the packing tape.
🎁 drop your link in the comments! 🎁

I’m going to come over and:
❤️ Like your page
🔁 Share what I can
💬 Chat in the comments
🦶 Basically cheerlead the hell out of you

Because starting WildSole has shown me just how much heart, time, late nights, self-doubt, passion, and cups of tea go into building something from nothing. And honestly? Small business owners deserve medals… or at least someone shouting “YOU’RE SMASHING IT” from the sidelines.

Cornwall has the best creative community, full of makers, doers and dreamers, and it feels pretty special to be part of it.

Tag your friends, share your favourites, spread the love…
Let’s help each other shine a bit brighter this Christmas. 🎄💛🌊

02/12/2025

✨ Hello December from WildSole ✨

As the cosy season rolls in, it feels like the perfect time for a little WildSole update 👣🌿

Behind the scenes things are moving along, research, testing, planning, branding… all the unglamorous-but-exciting bits that will shape what WildSole becomes. We’re still aiming for a spring launch, but December is all about sharing the journey with you.

Over the next few weeks I’ll be posting:
✨ behind-the-scenes progress
✨ what WildSole will be offering
✨ early tester sign-ups
✨ a few festive fun posts (because… it’s December 😅)

Thank you for being here from the very beginning.
Shona 🌿

25/11/2025

🌿 Exciting WildSole Update! 🌿
I wanted to share something I’ve been quietly working on behind the scenes…

For the past few months, I’ve been building WildSole, a natural, Cornish-made foot & nail care brand inspired by real lived experience, coastal wellbeing, and a genuine need for gentle, effective foot-care products that actually work.

I’ve now finished creating my official pitch deck, which outlines:
✨ Why WildSole exists
✨ The problem it solves
✨ The natural formula I’m developing
✨ The story behind it
✨ My plans to launch in 2026
✨ How I’m raising the first round of funding
✨ And what comes next for the brand

This is the next big step in moving WildSole from an idea… to a real product that can help so many people who struggle with the same issues my own family has faced for years.

If you’re curious about what I’m building, want to support a local start-up, or just want a look behind the scenes, here’s my pitch deck

I’m also currently running a Crowdfunder to help raise the first bit of seed funding for testing, packaging and production:
💚 Crowdfunder link: https://www.crowdfunder.co.uk/p/qr/qle5dAol

Your support, even just sharing the link, genuinely means the world as I try to get WildSole off the ground. Thank you to everyone who’s been cheering me on so far 🥹💚

Here’s to taking the next step… one WildSole at a time 🌿✨

19/11/2025

A huge thank you to Emily Jane Moore for becoming WildSole’s very first supporter! 🌿💚

We’ve supported each other from the start I helped her put together this gorgeous poster for her upcoming pottery classes, and she’s kindly donated to help bring WildSole to life. That kind of community spirit means everything.

If you don’t already, go give her a follow and check out her beautiful work:

📸 Instagram: .j.moore79
📘 Facebook: Experience Emily Art and Ceramics

Thank you, Em your support truly means the world. 💚🦶🌿
Local to the Roseland, Cornwall ❤️

05/11/2025

For years, I watched my mum struggle with painful, stubborn nail problems, spending hundreds on treatments that didn’t work or were too complicated to keep up with. One day, a friend shared how something as simple as Vicks VapoRub transformed his nails and it sparked an idea 💡

What if there was a natural, affordable alternative, something that helped people feel confident again without embarrassment or harsh chemicals?

That’s how WildSole was born. A Cornish start-up creating natural, eco-friendly foot & nail care inspired by real experience, coastal living, and a belief that self-care should be simple and kind.

I’ve completed my market research, built the branding, and even partnered with a local business ready to stock our products once they launch. Now, I’m raising funds for CPSR safety testing, eco packaging, and our first small production run.

✨ You can help bring WildSole to life!
Every pledge on our Crowdfunder — big or small — supports an idea that started at home and could make a real difference for others.

👉 Support WildSole on Crowdfunder - https://www.crowdfunder.co.uk/p/qr/qle5dAol?utm_campaign=sharemodal&utm_medium=referral&utm_source=shortlink

Thank you for believing in small beginnings and Cornwall’s creative spirit 💚

WildSole aims to launch a natural, cruelty-free foot and nail balm made in Cornwall, using botanical ingredients and eco packaging.

04/11/2025

🌿 WildSole Crowdfunder is Live! 🌿

I’m so excited to share that WildSole — Cornwall’s own natural foot & nail care brand has just launched its Crowdfunder! 💚

WildSole was born from a love of simple, sustainable self-care inspired by our beautiful Cornish coast. Our first product, the WildSole Foot & Nail Balm, is made with natural botanical ingredients, cruelty-free and eco-conscious packaging, and a whole lot of heart.

✨ One of our favourite rewards is the £35 WildSole Gift Set — it includes a 30ml balm and an eco cotton gift bag, perfect for gifting or treating yourself. Every contribution helps us fund our first production run and bring Cornwall’s natural wellness brand to life.

If you’d like to support us, you can pledge or share our campaign here:
👉 https://www.crowdfunder.co.uk/p/wildsole---cornwalls-natural

Thank you for helping us take this first step — Nature’s care for every step. 🌸