Jess Ellis Coach S3LF

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Jess Ellis Coach S3LF The S3LF Method helps ambitious women stop chasing perfection and build real, lasting mental and physical strength and fitness.

I help women who’ve tried it all finally find a way of training that feels right, lasts long, and actually fits their life via the S3LF Method.

03/04/2026

Here’s what behind the scenes of getting the medal, finishing a race, or hitting the PB really looks like.

There’s fun in fitness for sure, and there’s choice too.

We get to pick out version of “hard.”

What a privilege that is in many ways.

But I don’t think what’s spoken about enough is what pushing yourself, truly takes.

There’s the headspace of when you’re going to fit it in around work, family, and life.

The planning of fuelling yourself so you perform.

The recovery to make sure you’re adapting.

The mental preparation for discomfort.

They all carry weight.

But without any of that, you don’t get to reap the rewards.

It’s not a given, and you have to work for it, at it, on yourself to overcome.

I haven’t shied away from the fact that this training block has taken a lot out of me.

Physically? Absolutely.

But mentally? There’s been much more. A mixture of doubt, stress and timing have all played a part.

Training for hard things isn’t just simply to say you can do it in my opinion.

It’s also because I know it shapes me into a newer version of me.

More resilient.

More understanding.

More compassionate.

It’s like I get to add layers to the version of myself.

And how bloody fortunate am I that fitness goals allow me to improve my whole self, not just the physical part.

There’s a lot to be said that goes on behind the scenes, on the tough miles, when you’re in your head or even those around you who support you.

And I never take it for granted that I’m lucky to get to be in a body that lets me do these things and to keep growing through challenge.

In October. she asked me if she could run a half marathon by March.This weekend just gone, she smashed it. Comfortably t...
02/04/2026

In October. she asked me if she could run a half marathon by March.

This weekend just gone, she smashed it. Comfortably too.

When she first came to me she was stuck in a cycle a lot of people recognise.

Missing sessions.

Under fuelling.

Pushing through pains.

Every session feeling harder than it should.

She wasn’t doing anything wrong per se, she just didn’t have the foundations in place yet.

So that’s where we started.

Strength work.

Building her aerobic base.

Learning what her body actually needed with a understanding of where she was now 📍

Understanding why the strength work and the running had to go hand in hand.

And slowly it all started to click.

She went from 10kg to 22.5kg on her RDLs.

She went from pressing through shoulder pain to pressing completely pain free.

She went from dreading runs to actually understanding what a good one felt like.

But the thing I keep coming back to isn’t any of that.

It’s that she came for 90 days and stayed for 12 months.

Not because I asked her to, but because she kept growing and didn’t want to stop.

That’s the goal. Not a quick fix or ticking a box.

Building something that actually becomes part of your life.

And I think that’s what I love about this work ✨ not only helping women back themselves, but showing the the road for the future so they can keep on pushing on 📈

31/03/2026

Want to go far in your fitness?

Find a way to enjoy it.

I think it’s important to realise enjoyment might not just be ONE thing.

Enjoyment can look like…

💥 learning something new, a skill, or a way of thinking
💥 seeing yourself progress physically and mentally
💥 doing something socially to fill up your cup
💥 doing something on your own just for you (me time 💅🏼)

Who am I to tell you what to enjoy?

The point is, it’s personal and super unique to you.

I’ve seen it a lot over the years, enjoyment needs to be up there in your focuses (especially if you’re just getting started)

It doesn’t need to feel exciting or novel every session (as those feelings eventually might pass the longer you do it) but it does need to mean something to you.

That’s what keeps you coming back, and that’s what makes it last.

If you’re struggling to find that enjoyment right now, DM me “ENJOY” and let’s talk about what that could look like for you.

Coaching women isn’t my “niche”, I guess it’s what naturally happened. And it’s taught me 3 things I never expected…I ne...
30/03/2026

Coaching women isn’t my “niche”, I guess it’s what naturally happened.

And it’s taught me 3 things I never expected…

I never set out to specifically coach women.

I just started coaching the way I believed it should be done, honestly, authentically, without some crappy promises, actually listening to what people needed.

Gradually, more women started working with me.

And this is what coaching women has taught me:

1. They didn’t choose me as because of a “niche” - they chose me because of my approach.

When you don’t talk down to people or promise “21-day transformations,” women notice this, especially if it’s all they’ve ever heard.

2. The predatory marketing targeting women makes me fuminnng.

Every day women come to me beaten down by supplements and “bikini body X Y Z.” This industry sells plaster solutions over problems; then blames women when they don’t work long-term.

It’s why so many think they’re “bad at fitness” when they’ve just been lied to repeatedly.

3. Women don’t need to be “fixed” - the magic happens when we get that.

You were never broken to start with and fitness fits into our life, not taking it away.

And I’m so grateful after all these years, I get to call this work ❤️

12 & 13/52For the long run 🏃🏽‍♀️ Gigs, training hard and so ready for the taper, a lunch in liverpool with a client, som...
29/03/2026

12 & 13/52

For the long run 🏃🏽‍♀️

Gigs, training hard and so ready for the taper, a lunch in liverpool with a client, somehow celebrating a 16 year old in our house 🤯 and being obsessed with Love Story 😭

Bring back 90s rom coms ❤️‍🩹

28/03/2026

If you didn’t already have Olivia Dean as the soundtrack to your life, this track is no different.

And you need to sing it loud with the windows down in your car also.

You can spend your life pouring into everyone else’s cup, but if you don’t start to focus on your own, you’ll find yourself stuck.

I’ve always thought of working on yourself a bit like looking after a garden (as a non-gardener I still mean it positively)

There will be seasons where it makes it harder.

Unpredictable weather which means you have less control over the outcomes.

But the premise remains the same.

You’ve got to nurture it.

You’ve got to get your hands dirty in the stuff you might not like (the uncomfortable sh*t)

But it all serves a purpose of helping you bloom.

Helping you stop acting like the critic, and actually being someone who likes/loves/appreciates all the good stuff you’ve got going on.

When I work with clients fitness is often just the vehicle to help practice some of these things.

Appreciating what you can do, how you show up, and step into the person you truly want to become.

Be more Deano, and start.

25/03/2026

GRWM to clean my kitchen…just kidding I’m avoiding a 35km run.

🥴

Not going to lie, my powers of persuasion are through the roof atm for this last push of the training block.

I have had to negotiate a lot with my chimp brain lately 🐵

This training block has genuinely been the hardest thing I’ve put myself through. More than anything I’ve done before. I don’t fully know if that’s the elevation, the distance, the fact that life’s been a lot lately — probably all three.

But what I do know is that at the start of this year, 35km felt like something way bigger than me.

And it’s always the same.

The goals you set feel so out of reach, until you’re in them.

It wasn’t one big leap that got me here. It was just… keep going. Week after week. Until one day you look back and you can’t quite believe how far you’ve come.

And it’s a battle. More so with your mind than your body.

But something I was thinking about a lot at the weekend was my brain will always give up before my body will, and there’s something in that.

Without getting all drill Sargent on you. There’s this idea from David Goggins/the navy seals that when you think you’re done, you’re actually only about 40% spent.

Your body holds the rest back on purpose, as a safety net.

Which means that wall you hit, isn’t the finish line.

There’s still so much more in there.

If you’ve got a goal that feels out of reach right now, it doesn’t have to be running you know, it could be anything. just know you don’t have to be ready for all of it today.

You just have to be ready for today’s version of it.

And that’s the type of one foot in front of the other focus that keeps you going, even when the mountain seems big 🏔️

24/03/2026

Squatting like you’re reversing a dump truck? Let me help you.

If when you back squat your…

❌ Pelvis dumps forward
❌ Ribs flare
❌ Lower back is ready to quit
❌ Squat depth is as much as a paddling pool (shallow)

Squatting on the barbell is what plenty of people want to aspire to, but it might not always be the right squat variation for you.

Focus on a squat variation that suits you, not just going with the crowd or a random program someone’s put online.

If your squat looks a bit like this how about a variation that…

✅ gets you in a better ‘stack’ (ribs over pelvis)
✅ gets your ribs back
✅ allows an opportunity for great knee flexion (hello, the whole point of them squats)

Some of my faves are the goblet squat, a cable Zercher or just a barbell front squat (once you’ve nailed the position)

Give them a whirl and let me know how you get on.

Found this useful? Hit save, and give me a follow .coach and I’ll keep the training tips coming.

This won’t agree with the algorithm, but I don’t really care…When I worked in marketing almost a decade ago, we talked a...
23/03/2026

This won’t agree with the algorithm, but I don’t really care…

When I worked in marketing almost a decade ago, we talked about niches constantly.

Find your niche. Speak to your niche. Own your niche. Dial that mother-trucker down.

So when I moved into coaching, I expected the fitness industry to be different.

It wasn’t.

It was probably more so.

But here’s my problem with that.

In the last 12 months I’ve helped women come back from hip surgery, navigate life on GLP-1, train for their first half-marathon, return to exercise after having a baby, and build confidence in the gym for the very first time.

So I guess, you tell me - which one of those is my niche?

My ‘niche’, if you’re going to call it that, is helping women feel seen, understood, and helping them navigate their next level of health and fitness, whatever that looks like for them.

For each and every one of them, it looks slightly different.

It’s less niche-worthy. But it is very real.

And isn’t that the point?

Pursuing your real version of fitness, for your very real life.

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ABOUT S3LF

Jess Neary is a Personal Trainer with a difference. Equipped with a passion for all things fitness and a strong desire to help others achieve their goals. Jess' personal touch and emphasis on building strong relationships provides one thing for her clients. Big results.

She understands that fitness is more than just a way to keep physically fit but also a way to relax the mind. Through her methods, including cardiovascular and resistance training, you'll be pushed to your limits and trained with the right knowledge to help achieve your goals.

"I believe that exercise should be a celebration of what your body is capable of and I know from my own experiences the sense of achievement in reaching something you've worked so hard for. I thrive in helping others realise their potential and with the right guidance and support, it's my job to help find out your motivations and work together to hit your goals."

Jess Neary