19/03/2026
Not all “supportive” franchisors are created equal. In his new Elite Franchise article, our CEO, David Glover, discusses why Caremark is more interested in the right franchise owners than in the most franchise owners, and why character and responsibility matter more than quick territory numbers.
If you are serious about home care, this piece will give you a clear sense of the standards we set for ourselves and for any franchise owner.
🔗 Read David’s full article on Elite Franchise here:
Many organisations across various industries focus obsessively on signing as many new partners as possible in the shortest feasible period, believing that volume alone will deliver success.