09/12/2025
"You are doing an incredible thing!"
This is what our CEO Lea Waisman-Shaler was told about her work at UPnRIDE during her recent interview with Israel's Channel 10.
Lea talked about the power behind UPnRIDE, which was born from founder Dr. Amit Goffer’s personal dream of standing again after his own hashtag .
UPnRIDE was designed to restore dignity, eye-level interaction, and true independence. With advanced stabilization, safe standing at the press of a button, and FDA/CE approvals, Lea described how our hashtag solution is already transforming lives – from individuals born with chronic conditions to war veterans injured on the frontlines. UPnRIDE users who were told they might never stand again are rising – literally and figuratively.
Lea explained:
“Clinically, standing reduces pressure sores, improves circulation, and significantly lowers the risk of infections like UTIs. But the psychological impact is just as powerful. When someone can stand at eye level with a friend, or sit at a bar and share a meal, their entire mindset shifts. They become more motivated – physically and mentally – to reengage with life.”
Tune into the full interview here (be sure to turn on the English subtitles!): https://www.youtube.com/watch?v=PBHuHsh-8OU
Let’s keep moving forward, together.
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