Spa Development
1. Soft feasibility studies
2. Spa Conceptual design
3. Equipment planning & facility
4. Spa Menu planning
5. Spa Marketing assistance
1. Soft feasibility studies
Perform site assessment and evaluation
Establish demographic profile of the market and potential opportunities
Develop competitive analysis and market demands for project
SWOT analysis
Financial projections with revenue,
operations, and expense assumptions
Evaluate capital costs and physical plant needs
2. Spa Conceptual design
Concept and Demographic profile
Infrastructural theme: Assisting architectural layout, work station planning, space allocation, retail space development, storage area as per the conceptual theme
Interior designing : Assisting the interior design as per the number of rooms and service stations like massage station, skin, hair and make up. Fixture, furniture & Equipment planning: Assisting in electricity, plumbing point allocation, furniture design and placement and generation of equipment lists.
3. Equipment planning & facility
Generating equipment list as per spa theme
Short listing and finalizing the equipments in consultation with the client based on quality and service
Assist in procurement and installation of the equipments
Ensure the optimum functioning of the equipments through trial running
Assist in Setting up AMC s of the various equipments between vendor and client
4. Spa Menu Planning
Developing spa menu as per the demographic profile of the market
Development of spa packages, body rituals and spa journeys
Development of spa and health club memberships
Spa product line selection and sourcing. Pricing of spa therapies, spa packages and memberships in consultation with the client
5. Staffing
Develop Employee handbooks and procedure manuals
Develop review and performance criteria
Recruit, interview, select, train and place all key personnel
Implement philosophy of “aggressive hospitality” for customer care
Create and implement “mystery check” assurance control procedures
Execute and implement effective training procedures
Sales support and assistance provided
Establish quality standards of performance and productivity
Develop complete job descriptions
6. Spa Marketing assistance
Develop a viable marketing plan including ancillary revenue sources
Establish special spa and fitness promotions and events
Establish membership types, rates, plan offerings and structure
Create membership, program, spa treatment and retail promotions
Develop innovative spa menus with signature treatments and spa packages
Assist in designing all collateral materials for fitness center and spa including retail
Website development support in terms of technical information
Assisting the agency in branding, logo designing, stationary development, and guest disclaimers
Assist the agency in spa uniform designing
