Secret Alchemist

Secret Alchemist Secret Alchemist began with aromatherapy and evolved into cleanperfumery, carrying the same purity and intention.

With 35+ years of expertise, we craft clean scents free from parabens, phthalates & harmful additives to enhance beauty and well-being. 🌿

24/03/2026

It starts as a feeling.
And then it becomes you ✨

Introducing Rare Vanilla by Secret Alchemist.

A clean perfume that wears like skin.
Soft, warm, addictive.

With notes of:

* Airy heliotrope on top
* Kerala vanilla at its heart
* Creamy tonka at the base

Bare. Effortless. Yours 🤎

Made without phthalates, parabens, sulfates, mineral oils, synthetic dyes, or filler fragrances.

No animal by-products. Nothing unnecessary.

Just the pure alchemy of raw botanical extracts, therapeutic grade essential oils and grain-derived alcohol including IFRA certified and FDA approved.

Shop now at secretalchemist.com



Director & DOP:
Co-Director:
1st AD: .chugwani
Post Production: Team
Photographer -
Hair -
Makeup -
Creative direction - .thadani
Set design- .r.powle_78
Styling -

23/03/2026

It all started with a feeling…
never just a fragrance.

Tomorrow it’s yours. Stay tuned

22/03/2026

Barely there. Still everywhere.

Coming in close!
24.03.2026

21/03/2026

Closer than fragrance. Almost like skin.
Arriving 24.03.2026

Feel the mood, wear the scent 🤍Head to the link in our bio to shop the Alchemy Range 🛍️
20/03/2026

Feel the mood, wear the scent 🤍

Head to the link in our bio to shop the Alchemy Range 🛍️

If you’re new here, meet Alchemy, our everyday clean fragrance ritual 🤍Which scent would you pick- Rose Oud, Madurai Jas...
18/03/2026

If you’re new here, meet Alchemy, our everyday clean fragrance ritual 🤍

Which scent would you pick- Rose Oud, Madurai Jasmine or Bergamot Nostalgia?✨

14/03/2026

You might forget the face but never the fragrance 🤍
spotted somewhere in Mumbai wearing our Rose Oud 🌹

Ready to leave a mark?
Head to the link in our bio to shop 🛍️

Your fragrance says more about you than you think!Which one feels the most like you? Comment below ✨
11/03/2026

Your fragrance says more about you than you think!

Which one feels the most like you? Comment below ✨

08/03/2026

Unfiltered isn’t just a campaign for us, it’s how we build, create and show up every day.

To every woman refusing to fit into someone else’s idea of “just right”, we see you 🤍

Happy Womens Day 🩷

Behind every brand are people with stories of their own.This Women’s Day, our team members share what choosing to be unf...
07/03/2026

Behind every brand are people with stories of their own.

This Women’s Day, our team members share what choosing to be unfiltered looks like in their lives 🤍

A little reminder ✨ :
Share your most unfiltered self & tag us with to join the challenge.

5 winners will receive our favourite Madurai Jasmine 100ml from the Alchemy Range 🤍

05/03/2026

🎁 Giveaway Alert!

We’re excited to announce the × .alchemist Giveaway. ✨

In celebration of Women’s Day, we’ve partnered to bring you a Clean Confidence Kit featuring luxe fragrances and luxury skincare.

3 lucky winners will receive the ultimate clean beauty treat.

How to enter:
✔️ Follow both brands
✔️ Tag 3 women you admire
✔️ Like this post
✔️ Share it to your story & tag us

This Women’s Day, let’s celebrate women who choose better — for their skin, their body, and themselves.

Beauty by BiE stands for clean skincare.
Secret Alchemist stands for clean fragrance.

Together, we bring you a Clean Confidence Kit — beauty that never compromises.

✨ Winners will be announced on 8th March evening via stories.

Address

Mumbai

Alerts

Be the first to know and let us send you an email when Secret Alchemist posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to Secret Alchemist:

Share

Share on Facebook Share on Twitter Share on LinkedIn
Share on Pinterest Share on Reddit Share via Email
Share on WhatsApp Share on Instagram Share on Telegram