12/02/2026
Ever wondered why stress suddenly increases cravings for sweets or comfort food?
It’s not just “lack of control.”
During stress, the brain’s reward pathways become more active, which can increase the urge for quick-energy foods. At the same time, the gut–brain axis plays an important role in how we feel, think, and respond to food.
Yes — a large portion of serotonin is produced in the gut, but mood and eating behaviour are influenced by multiple factors: stress hormones, sleep, lifestyle, and emotional state.
Understanding the biology behind cravings helps us move from guilt → to awareness → to better choices.
🧠🍽️ Food behaviour is not just psychological. It’s physiological too.