CropCare Technologies

05/05/2025

Building Negotiation Capacity for Global Trade

Kenya’s fresh produce exporters are gearing up for , one of Europe’s top horticultural trade fairs!

But technical excellence alone won’t close international deals.
Success depends on mastering:

✅ Negotiation skills
✅ Understanding European business culture
✅ Building buyer trust

Last week, we at CropCare Technologies had the privilege of facilitating a dynamic pre-fair training workshop for 16 Kenyan horticultural companies—
In partnership with IPD – Import Promotion Desk – Kenya Hub and the Horticultural Crops Directorate (HCD).

We focused on equipping exporters with the skills to:
🟢 Confidently engage European importers
🟡 Pitch their value propositions clearly
🔵 Navigate cross-cultural business dynamics

This wasn’t just a workshop—it was a strategic step to unlock premium markets, align with EU expectations, and build lasting trade partnerships.

As Kenya pushes forward in global agribusiness, we must continue investing in soft skills that open hard markets.

Let’s keep growing—
One exporter. One handshake. One contract at a time.

03/10/2024

Simple steps for a sustainable journey.

23/03/2024

In keeping with our commitment to cultivating partnerships in the agrifood space, this week CropCare Technologies proudly participated in formalizing the partnership between iCRA and the Kenya National Farmers' Federation! 🤝

07/02/2024

Thriving small and growing businesses (SGBs) are the backbone of most economies. Yet, achieving sustainable growth requires more than just ambition – it demands the right support.

That's where Business Development Services (BDS) come into play.

Recent evidence highlights the pivotal role BDS plays in fostering SGB growth and job creation. But the manner in which BDS is delivered can make all the difference.

💡 Check out SCALE by Argidius Foundation - a toolkit tailored for BDS providers and funders, this resource designed to equip you with evidence-based practices proven to supercharge small business growth.

This major report and toolkit offers BDS providers and funders guidance to implement evidence-based practices that boost small business growth and job creation.

05/02/2024

Welcome to CropCare Technologies!

Join us on a journey of sustainable agriculture and community empowerment.

Swipe left to explore our commitment, local expertise, and impactful initiatives. Let's cultivate positive change together!

19/11/2023

🌍 Climate change is no illusion; it's a reality that impacts us all, whether we acknowledge it or not.

🤔 But why should you care?

🌊🔥🌪️ Because the consequences of ignoring this are far-reaching.

🌡️ Over time, human activities, including the extensive use of fossil fuels for industrial pursuits and the impact of modern agriculture, have disrupted the delicate equilibrium of nature.

🐄 It has reshaped how we cultivate crops, raise livestock, and generally the face of agriculture as we have known it.

🌿 Transformative solutions are needed to make a difference in combating climate change and rejuvenating our precious ecosystems.

What exactly is Carbon farming, and how does it contribute to these solutions?

💨 Carbon farming is the art of nurturing our land to reduce carbon emissions into the atmosphere and store excess carbon in the soil.

💚 Imagine a future where our soil, air, and water are harmoniously restored to their pristine state, as they once were. This is the mission of Carbon Farming.

🌍 Carbon farming encompasses a range of agricultural practices that farmers can adopt to effectively mitigate climate change.

👉 Here are a few of the practices that drive this positive change.

🌳 Agroforestry
🌊 Wetland restoration
🌾 Cover-cropping
♻️ Composting
🌑 Biochar application
🔄 Crop rotation

🌟 What did you think Carbon farming was when you first heard of it?

13/11/2023

🌳 Celebrating National Tree Planting Day!

🌲Today, we came together to promote environmental sustainability and make a positive impact on our planet.

🌍 National Tree Planting Day reminds us of the vital role trees play in combating climate change, providing clean air, and supporting biodiversity.

💚 Together, we can make a significant difference!

08/11/2023

🌟 Today marked a milestone - iCRA's 40th Anniversary! 🎉

We had the distinct honor of hosting a workshop at the 'Trust in Action' Conference, and what an incredible experience it was.

🧠 Our workshop, "The Neuroscience of Trust," delved deep into the secrets of trust, unraveling the intricate workings of the human brain.

💡We learned and shared practical strategies to nurture trust, a vital foundation for all meaningful relationships.

🤝 Trust is the heartbeat of any community, and iCRA's four decades of 'Trust in Action' are a testament to that.

🙏Grateful to be part of this journey!

26/10/2023

🌱 Quality Matters at CropCare 🌾

At CropCare, we recognize the pivotal role of clear and detailed Quality Specifications in the negotiations between markets and farmers during the contracting stage. 🤝

Our proactive approach ensures that both parties are armed with the essential information required for making well-informed decisions. 📚

🌾 Why Clear Quality Specifications Are Crucial:

✅ Ensuring Top Quality: Our clear specifications guarantee that our potatoes consistently meet the highest quality standards, catering to the market's demands. 🥔🌟

✅ Reducing Disputes: Detailed specifications foster mutual understanding, minimizing conflicts between farmers and the market, promoting harmony. 🙌

✅ Enhancing Efficiency: By knowing precisely what's expected, farmers can efficiently produce top-quality potatoes, boosting productivity. 🌾⏰

✅ Boosting Marketability: Clear specifications make our produce market-ready, aligning perfectly with customer expectations, enhancing our market presence. 🛒🚀

CropCare is unwavering in our commitment to uphold these standards, ensuring our potatoes consistently meet the required quality benchmarks. 🏆🌱

22/10/2023

Thrilled to see our efforts featured in the local daily. Our Agribusiness Cluster approach with empowers local actors to collectively innovate sustainable climate change solutions that address the community's challenges.

Five years ago, CropCare Technologies Technologies in collaboration with 2SCALE, George Musa took on the role of a , opening his farm to showcase improved seed varieties, integrated soil fertility management, and water use efficiency.

This marked the beginning of our journey, with George pioneering the first of many drip-irrigated farms now thriving in the Kimana cluster.

Thank you for recognizing the positive impact of our work.