Pride of Africa

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Pride of Africa

Pride of Africa is a grower of beautiful Kenya cutroses for the European market.

02/09/2025

🌹 𝗪𝗲 𝗮𝗿𝗲 𝗲𝘅𝗽𝗮𝗻𝗱𝗶𝗻𝗴 𝗼𝘂𝗿 𝘀𝗽𝗿𝗮𝘆 𝗿𝗼𝘀𝗲 𝗮𝘀𝘀𝗼𝗿𝘁𝗺𝗲𝗻𝘁 𝘄𝗶𝘁𝗵 𝗥𝗲𝗳𝗹𝗲𝘅 🌹
We are proud to introduce Reflex, a stunning new addition to our spray rose collection. This variety stands out with its bicolor appearance: elegant white petals with a hint of pink and a delicate touch of fuchsia pink towards the edges. The result is a striking spray rose that immediately catches the eye.

Reflex has an excellent vaselife and is available in lenghts 40 to 70 cm

Available through Royal FloraHolland Aalsmeer and direct sales,
sales@bergroses.com.

✨ Stay tuned – more new varieties will be available soon! ✨

21/08/2025

𝗡𝗲𝘄 𝗶𝗻 𝗼𝘂𝗿 𝗮𝘀𝘀𝗼𝗿𝘁𝗺𝗲𝗻𝘁: 𝗦𝗽𝗿𝗮𝘆 𝗥𝗼𝘀𝗲 𝗙𝗶𝗿𝗲𝘄𝗼𝗿𝗸𝘀
We are proud to introduce Fireworks to our assortment!
A stunning spray rose with a red and white striped pattern that opens beautifully. A true eye-catcher in any bouquet.

ꕤ Available lengths: 40–70 cm
ꕤ Perfect for luxury bouquets and creative arrangements
ꕤ through Royal FloraHolland and direct sales

With Fireworks, we expand our assortment to offer our customers even more variety and quality.

15/07/2025

🌹 𝗠𝗲𝗲𝘁 𝘁𝗵𝗲 𝘁𝗲𝗮𝗺 - 𝗝𝗮𝗰𝗸𝘀𝗼𝗻 𝗠𝗮𝗶𝗻𝗴𝗶 𝗞𝗮𝘃𝘂𝗻𝗴𝗶 🌹

Meet Jackson Maingi Kavungi, our dedicated Packing Supervisor at Van den Berg Roses Kenya. Since joining the company in 2006, Jackson has been instrumental in ensuring that our roses are packed with the highest quality standards before they reach our customers worldwide.

"My job involves maintaining discipline within the packing section, managing packing quality requirements, and ensuring we meet and exceed our packing production targets. I closely interact with field, direct order, and quality control personnel to align with our company’s strategy and goals. I also focus on continuous quality improvement, monitoring staff performance, and ensuring that our supply meets each customer’s needs. Additionally, I oversee the cool chain and box temperature dispatch targets to maintain freshness.

The most I like about my job is the good and accommodating environment at my workplace. It makes daily operations smooth and enjoyable."

Achieving zero market complaints makes me proud! It means our team is delivering exceptional quality to customers every time."

In my free time I like watching football! It's my favorite way to relax and unwind. I have three wonderful children who bring joy to my life every day."

26/06/2025

𝗪𝗲 𝗱𝗶𝗱 𝗶𝘁! 𝗙𝗮𝗶𝗿𝘁𝗿𝗮𝗱𝗲 𝗔𝗳𝗿𝗶𝗰𝗮 𝗣𝗹𝗮𝘁𝗶𝗻𝘂𝗺 𝗘𝘅𝗰𝗲𝗹𝗹𝗲𝗻𝗰𝗲 𝗔𝘄𝗮𝗿𝗱 𝟮𝟬𝟮𝟱!

It was a great honor for all employees at Van den Berg Roses Kenya to receive the Fairtrade Africa Platinum Excellence Award 2025.

The award recognizes our continuous dedication and cooperation with Fairtrade Africa (FTA) in advancing Fairtrade principles across Africa through outstanding leadership and transformative impact.

To celebrate this milestone, we shared a special lunch with our amazing team on Monday, 16th June, because this achievement belongs to every one of us.

We were also proud to welcome FTA representatives Bonface Lwanda and Hosea Mboga to our farm for the official presentation. Their presence made the moment even more meaningful.

Together, we grow roses and fairness.

Fairtrade Africa

20/05/2025

𝗢𝗻𝗲 𝗼𝗳 𝗼𝘂𝗿 𝗹𝗮𝘁𝗲𝘀𝘁 𝗮𝗱𝗱𝗶𝘁𝗶𝗼𝗻𝘀: 𝗦𝗽𝗿𝗮𝘆 𝗥𝗼𝘀𝗲 𝗣𝗶𝗰𝗮𝗻𝘁𝗼! 🌹
We’re proud to introduce Picanto, one of the most recent spray roses added to our assortment. This orange spray rose, grown on African soil, stands out with its vibrant color and is available in lengths 40, 50, 60 and 70 cm at Royal FloraHolland Aalsmeer, via our webshop and through direct sales; sales@bergroses.com.

Picanto is a wonderful addition to our growing spray rose collection. We now grow 7 different spray rose varieties and we are working on even more!

14/05/2025

𝗘𝘅𝗽𝗮𝗻𝗱𝗶𝗻𝗴 𝗼𝘂𝗿 𝘀𝗽𝗿𝗮𝘆 𝗿𝗼𝘀𝗲 𝗮𝘀𝘀𝗼𝗿𝘁𝗺𝗲𝗻𝘁! 🌹
At Pride of Africa Roses, we continue to innovate and grow. We currently cultivate 7 beautiful spray rose varieties, and we’re getting ready to expand!

We’ve recently selected 7 promising new varieties from Interplant Roses B.V. These will soon be planted and thoroughly tested for quality, vase life, and growing performance. Only the very best will make it into our final assortment.

We look forward to keeping you updated throughout this process!

15/04/2025

𝙈𝙚𝙚𝙩 𝙩𝙝𝙚 𝙩𝙚𝙖𝙢 - 𝘿𝙤𝙧𝙘𝙖𝙨 𝙈𝙪𝙩𝙝𝙤𝙣𝙞 𝙏𝙝𝙪𝙤

At Pride of Africa Roses, we take pride in the dedication and passion of our team members. Today, we shine a spotlight on Dorcas Muthoni Thuo, our Administrative Assistant, who has been part of our company since December 2008.

Dorcas plays a crucial role in ensuring smooth administrative and clerical operations. She is responsible for handling direct lines, updating clients' orders, and documenting them according to specifications. Additionally, she ensures effective coordination between the packhouse and dispatch team, while also preparing all necessary shipping documents.

"I love my ability to efficiently juggle between being a full-time employee, a wife, and a mom. I am a hard-working and self-driven individual, always willing to learn new skills and develop expertise in new areas. Passion drives me, and I take pride in getting the job done. I value honesty and teamwork and always strive to help others."

Dorcas takes immense pride in her ability to cooperate and interact with all employees, fostering a collaborative and supportive work environment. Her personal commitment to the growth of the company fuels her daily motivation.

When she’s not at work, Dorcas enjoys reading, listening to music, and travelling. But above all, she is a devoted and proud mom of four lovely children – three boys and one girl.

10/04/2025

𝗘𝗱𝘂𝗰𝗮𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝗮 𝗕𝗿𝗶𝗴𝗵𝘁𝗲𝗿 𝗙𝘂𝘁𝘂𝗿𝗲!

At Pride of Africa, we believe that every child deserves a chance to succeed. Through our 𝗙𝗮𝗶𝗿𝘁𝗿𝗮𝗱𝗲 𝗕𝘂𝗿𝘀𝗮𝗿𝘆 𝗣𝗿𝗼𝗷𝗲𝗰𝘁, we invest in the future by supporting education for both our employees’ children and the wider community.

✅ 70% school fee support for up to two children per employee
✅ 100% school fee coverage for needy children in the community (high school, colleges & university)

By making education accessible, we empower young minds and create opportunities for a better tomorrow. This is the power of Fairtrade, building stronger communities, one student at a time!

Fairtrade International

19/03/2025

A special moment! During the business forum in Kenya, the Royal Couple engaged in discussions with the floriculture sector about the future of our industry. We were present on behalf of Pride of Africa Roses and discussed the opportunities and challenges within the sector.

A valuable dialogue on growth, sustainability, and the challenges facing floriculture! 🌹

-

Een bijzonder moment! Tijdens het businessforum in Kenia ging het Koninklijk Paar in gesprek met de sierteeltsector over de toekomst van onze branche. Wij waren er namens Pride of Africa Roses bij en bespraken de kansen en bedreigingen binnen de sector.

Een waardevolle dialoog over de groei, duurzaamheid en uitdagingen waar de sierteelt voor staat! 🌹

08/03/2025

𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗪𝗼𝗺𝗲𝗻'𝘀 𝗗𝗮𝘆 ✨
"Behind every rose we grow, there’s a woman making a difference. Today, we honor the hardworking women in agriculture, floriculture, and beyond."

04/03/2025

𝗔𝗹𝗺𝗼𝘀𝘁 𝗜𝗻𝘁𝗲𝗿𝗻𝗮𝘁𝗶𝗼𝗻𝗮𝗹 𝗪𝗼𝗺𝗲𝗻'𝘀 𝗗𝗮𝘆 🌹
At Pride of Africa, women are at the heart of growing the finest roses. On March 8, we celebrate their hard work, passion, and dedication! ❤️

28/02/2025

𝙄𝙣𝙩𝙚𝙧𝙣𝙖𝙩𝙞𝙤𝙣𝙖𝙡 𝙒𝙤𝙢𝙚𝙣’𝙨 𝘿𝙖𝙮
Celebrate International Women’s Day with our stunning spray roses!

From the bold and vibrant hot pink Lianne, the pure elegance of Snowflake, to the soft charm of Odilia, these delicate roses symbolize strength, grace, and appreciation.

Address

Moi South Lake Road
Naivasha
POBOX1129

Telephone

+31152613836

Website

http://prideofafrica.eu/en/

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The beauty of Kenya caught in a rose

A brand with African beauty

Pride of Africa is a well-know rose brand from Kenya. The production site is located on the Naivasha Lake in Kenya. It is a product to be proud of. Pride of Africa roses are available in many colors and varieties, in various lengths and the bud sizes vary from 3.0 to 4.5 cm. The passion for the product and the cultivation is shared with many involved employees who, day in and day out, get the best out of themselves for a distinctive top product with a long shelf life.

Attention to people and nature

Grower Van den Berg RoseS focuses on nature and people and is therefore certified for FairTrade, a social quality mark to help developing countries to achieve better trade conditions and promote sustainability. Van den Berg RoseS has also taken initiatives in Kenya, such as training projects for their employees and their families, medical care, drinking water supplies, clothing projects and dietary advice.