18/03/2022
Having Covid I use the time to reflect on thoughts and internalize them in the form of writing and drawings.
One though that came to my mind was that I want to leave Facebook for the following reasons: But times have changed. Constant algorithm changes, numerous distractions, spammy content, trolls, zero monetisation options and the increasing lack of trust with data scandals like Cambridge Analytica has made it much more difficult to build a buzzing community. Whether you’re a brand, creator it’s getting harder to reach your audience on Facebook. News Feeds are filled with so much clickbait, fake news and ads that it’s almost impossible to connect with your people. When you’re relying on a Facebook Group to grow your community, you’re at the mercy of Facebook’s algorithms to decide what your users do and don’t see.
Facebook have once been a buzzing community that was full of engaging content now disappears further down a users feed or worse – doesn’t even reach a users feed at all.
Facebook’s algorithm is constantly changing. Just recently, Facebook changed the way its algorithm prioritises and delivers content to groups. As a result, community managers posts are only reaching 1-2% of their Facebook audience, making it really difficult to deliver engaging content or messages to their audience
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Looking forward to hear from you,
Katrin
Massage & Yoga Luxembourg