07/10/2025
Designer: ๐ฌ๐จ๐๐๐๐ ๐ง๐ข๐ฌ๐๐ ๐
ใRe-bornใ
Starting Spring 2017 brand name USH by Yuichi Toyama changes to ๐ฌ๐จ๐๐๐๐ ๐ง๐ข๐ฌ๐๐ ๐.
This year marks the 25th anniversary of Yuichiโs artistic journey as an eyewear designer. To acknowledge the quarter century milestone, the brand changes its name to achieve its full potential in continuing to offer unconventional, timeless products based on an extraordinary experience and the highest Japanese quality.
Yuichi Toyama is deeply influenced by the history of eyewear.
His design is an interpretation of the traditional aesthetics of structure and color, combined with modern eyewear decor.
This is the strong basis on which he develops the new collections.
โDiscover the art of Japanese eyewear with ๐ฌ๐จ๐๐๐๐ ๐ง๐ข๐ฌ๐๐ ๐.
โEach frame is a masterpiece of innovation and timeless design. We're proud to feature this exceptional collection exclusively at ๐๐ถ๐๐ผ๐ฟ๐ถ ๐ฏ๐ ๐ฌ๐ผ๐๐ป๐ด ๐๐ผ๐ผ๐ธ, right here on ๐๐ผ๐ป๐ธ๐ฒ๐ฟ ๐ฆ๐๐ฟ๐ฒ๐ฒ๐.
โStop by today for a personalized fitting and see the difference true craftsmanship makes.
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