26/03/2026
Starts with the Customer - BBC 2026 and Namibia Trade Network 2026/27 Launch
The first Business Breakfast Club of 2026, hosted by Venture Media with NOVA 103.5 as Media partner, set the tone for a year of meaningful conversation and connection. The event also marked the official launch of the 34th edition of the Namibia Trade Network Namibia.
Despite an early morning downpour, entrepreneurs, sales executives and trade partners gathered at Droombos Windhoek to unpack a timely and relevant theme: Customer Centric Innovation. Delivering Value Beyond.
Panelists included Mrs Stacey Susa-Pinto: Trade Law & Policy expert and founder of the Purpose Academy, Mr. Mufaro Nesongano: Executive Communication & Consumer Relations, CRAN and Mr Josephat Kustaa: Head of Business Development and Innovation, Pupkewitz MegaBuild.
The discussion challenged a fundamental question: Are we truly building with the customer in mind?
As Susa-Pinto put it: “I think one of the biggest issues Africa grapples with is building businesses where we neglect to ask; what am I building where the customer feels seen, important and empowered? If we are not creating with those insights in mind, we are already failing even before we`ve started.”
From balancing digital convenience with in person service, to addressing realities such as rural connectivity and affordability, the conversation made one thing clear. Innovation must be purposeful, grounded in context and designed from the client’s perspective.
A key takeaway was the role businesses play not just as service providers, but as informants. Are we clearly communicating what is possible? Are we equipping customers with the information they need to make informed decisions?
Because when we do, we do more than serve. We empower. And in doing so, we open the door and step confidently into the global village.
The bottom line: Value lies beyond the product. It lives in how customers experience, understand and connect with what we offer.
With the launch of the Namibia Trade Network 2026/27 and a new podcast series on the horizon, the invitation is open. Join the conversation. Share your expertise. Help shape what comes next.