02/06/2026
🌿 Some of Fern crew hit the road recently was supporting clients in Christchurch to receive the support and guidance they need in navigating the healthcare system.
One of the things we love when travelling is when the community is genuinely interested in what our logo on our hoodies represents. It opens many conversations as it is hard to miss! So here's our why.
Our logo beautifully captures the essence of Fern Collective Ltd. The why it started and why it's grown its own path based on needs.
The ferns growing at different stages represent the unique journeys of neurodivergent individuals and their families alongside. This is often, unseen, unheard and misunderstood.
While the hands wrapping above and below signify our commitment as a little organisation to providing solid foundations and ongoing lived experience non-judgmental and supportive services to the best of our ability.
The outer circle represents a safe space, offering a sense of community and unity in a world that can often feel isolating and dark.
The green on the black colour hoodie represents its own idea also, with the black the darkness before and the green from the growth and strengthening of wellbeing to bring balance and brightness.
So why was Fern started?
A dark path I personally walked and navigated alone for my own fern and myself. I quickly learnt there wasn't the right service or support who understood or had walked it, the education sector was harmful, not on purpose but due to lack of understanding and training, life was isolating and caused a lot of trauma and not to mention physical pain where the body held it all, the guilt and self blame as a parent. I went through judgement, blamed for something out of anyone's control, negativity from what was meant to be a support network, attempts of correction of the wrong kind, disadvantages in many areas, no actual helpful supports, no resources without a unrealistic cost. It was all too much.
Until someone came into my life and just clicked with our situation and I was heard, understood and validated by one gp who allowed a parent to request, question and advocate, one principal who held hope and aroha and a parent to lead the best interest of the child, one teacher, who spoke up on our behalf, held foundations when it was rocky. It took over a decade to find this. It changed everything.
So the why, so others don't walk alone. A community is here. You are heard, seen and there are options, and if there isn't we are alongside you. If your voice is silenced or under valued we will speak up beside you.