Pure South

Pure South Pure South Ltd is committed to being New Zealand’s premier supplier of Calcium Bentonite products

Pure South clay is recognised as the highest quality energy rated resource in the Southern Hemisphere. Our focus is to supply high quality Calcium Bentonite products to customers and independently owned health shops. We also have a view of providing continued education to help people and their heath worldwide with supportive research, information and shared experiences.

07/04/2026

Nature has always provided powerful tools for supporting health and bentonite clay is one of them.

Formed from volcanic ash and rich in natural minerals, bentonite clay has been traditionally used to help bind unwanted toxins in the digestive system.

When taken internally in the right form, it can support the body’s natural detox processes while helping maintain gut balance.

At Pure South, we focus on clean, natural mineral-based solutions that work with your body, not against it.

31/03/2026

Why has bentonite clay been used for centuries?

This natural mineral clay has unique absorbing properties that allow it to bind with impurities. That’s why it’s commonly used in skincare and wellness routines to support:

• Removing toxins
• Unclogging pores
• Soothing irritated skin
• Supporting digestive balance

Wellness isn’t just about what we put on our skin or into our bodies, it’s also about the people we share life with.Spen...
31/03/2026

Wellness isn’t just about what we put on our skin or into our bodies, it’s also about the people we share life with.

Spending time outdoors, staying active, and supporting each other’s wellbeing are all part of a healthy lifestyle.

Because true wellness is built through daily choices and meaningful connections.

Wellness is a lifelong journey.Looking after our bodies today helps support mobility, energy, and vitality as we age. Na...
28/03/2026

Wellness is a lifelong journey.

Looking after our bodies today helps support mobility, energy, and vitality as we age. Natural minerals, balanced nutrition, and gentle skincare can all play a role in maintaining wellbeing over time.

Our Clay Masque is powered by naturally occurring bentonite clay, known for its ability to gently draw out impurities fr...
26/03/2026

Our Clay Masque is powered by naturally occurring bentonite clay, known for its ability to gently draw out impurities from the skin.

When applied as a mask, the clay works by binding to excess oils and toxins on the surface of the skin, helping to:

• Deep clean pores
• Calm irritation
• Improve overall skin clarity

Using mineral-rich skincare can help nourish the skin while maintaining balance and hydration. Gentle ingredients that w...
24/03/2026

Using mineral-rich skincare can help nourish the skin while maintaining balance and hydration. Gentle ingredients that work with your skin, rather than stripping it, can help promote long-term skin health.

Nature and skincare work best together.Our clay masque uses mineral-rich bentonite clay to help detoxify and refresh the...
22/03/2026

Nature and skincare work best together.

Our clay masque uses mineral-rich bentonite clay to help detoxify and refresh the skin naturally. Regular use can help remove impurities while leaving the skin feeling soft and revitalised.

Sometimes the most effective skincare routines are also the simplest.

Self-care isn’t about luxury, it’s about balance.Taking time to rest, recharge, and care for your body is an important p...
21/03/2026

Self-care isn’t about luxury, it’s about balance.

Taking time to rest, recharge, and care for your body is an important part of overall wellbeing. Whether it’s a relaxing bath, skincare routine, or quiet moment outdoors, these small practices help restore both body and mind.

Dry or irritated skin often needs support and protection.Mineral-based creams can help soothe and hydrate the skin while...
19/03/2026

Dry or irritated skin often needs support and protection.

Mineral-based creams can help soothe and hydrate the skin while supporting its natural recovery process. Ingredients that focus on restoring balance rather than masking symptoms can help improve skin health over time.

Morning routines shape how we start the day.A simple skincare ritual, natural light, and supplements can help set a calm...
17/03/2026

Morning routines shape how we start the day.

A simple skincare ritual, natural light, and supplements can help set a calm and focused tone for the day ahead.

Bentonite clay is unique because of its natural electrical charge.When mixed with water, the clay becomes negatively cha...
15/03/2026

Bentonite clay is unique because of its natural electrical charge.

When mixed with water, the clay becomes negatively charged, allowing it to attract positively charged toxins and impurities. This is why it’s widely used in detox practices and natural skincare.

A fascinating example of how minerals and science meet in nature.

For every Kiwi, men, women, and everyone in between, looking after your health matters. When you take time to care for y...
11/03/2026

For every Kiwi, men, women, and everyone in between, looking after your health matters.

When you take time to care for your body and mind, you show up stronger for your family, your work, and your community.

Address

12 Waverley Street
Gore
9710

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