GoodBugs

Award Winning producers of Fermented Foods in NZ. All our ferments are made in small batches, from local spray free produce.
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Our products are traditionally fermented with salt using the natural yeasts and bacteria. Fermenting foods is a practice as old as humans themselves. Before modern food production every household would practice fermentation as a way of preserving the harvest and keeping food over non-productive winter months. All over the world traditional cultures innately knew how to improve food with the use of

invisible microbes. Science is only just catching up with the innate wisdom of our ancestors. Marea first shared her passion for growing nutrient dense food, making great ferments and nourishing our families to health and wellness, through teaching others. Now you can also buy our GoodBugs online, at local markets or at selected stockists. Goodbugs a name which tells a huge story. Our microbiome contains more bacteria than all of our human cells. A harmonious balance between the different types of bacteria in our microbiome will determine the state of our health. Until recently, the roles of these 'billions of little helpers' that make up our microbiome was a vital, but underrated contributor to human health. Each jar of Goodbugs Zuurkool real sauerkraut is raw (unpasteurised) and alive with these life giving probiotics.

01/06/2026

A rare 24 hours away from the kids last week meant we packed a lot in!

Fresh off receiving our 3 Gold Medals from the Outstanding Food Producer Awards , we headed to Auckland to attend the Outstanding Food Producer Awards Champions Party!

One of the highlights of the evening was seeing our Kiss Me Kimchi featured on the grazing table alongside some of New Zealand's finest award-winning foods. We also had the chance to sample some incredible kai and celebrate the amazing producers helping shape NZ's food scene.

Between meetings and festivities, we squeezed in a beach walk, stayed in a beautifully restored former convent, and stopped by Little Snail Café for kimchi toasties made by fellow fermenters Eunice Workshop. It's always inspiring connecting with others who are passionate about real food, traditional fermentation, and nourishing communities through what they create.

A huge congratulations to our friends at Mon's Flavors and Dreamview Farm for taking out top honours in their categories. What an awesome night celebrating the people behind some truly exceptional New Zealand food.

We're feeling grateful, inspired, and more excited than ever about what's ahead for GoodBugs.

29/05/2026

Winter is on the way… so warm up with a nourishing Broth Bowl 👌

This beauty features a perfectly poached egg sitting on a dollop of grated zucchini, drenched in EVOO and chilli flakes, hanging out in a rich roasted chicken broth with organic silverbeet and a generous helping of funky, tangy GoodBugs Beeter Be Good sauerkraut!

Comforting, gut-loving goodness in every spoonful 😍

28/05/2026

A big weekend of markets this long weekend with a guest appearance in the Hawkes Bay!!!

Saturday 30 May
Napier Urban Farmers' Market (Marea)
Tauranga Farmers Market (Daniel)

Sunday 31 May
Hawke's Bay Farmers' Market (Marea)
Hamilton Farmers' Market (Daniel)

Have a great weekend all!!!! 😀

27/05/2026

Meet Zesta - our original fermented pesto 💚

Bold, tangy, and full of character, Zesta is packed with regeneratively grown greens and herbs, spray-free garlic, plus activated organic seeds and cashews.

Slow-fermented for 7–14 days, it develops a rich savoury flavour you simply can’t rush ✨

Stir it through pasta, spread it on avocado toast, add it to nourish bowls, or dollop it over roast veges — it’s the kind of fridge essential you’ll keep reaching for.

Real ingredients. Deep flavour. Gut-loving goodness.

Shop online or visit us at the markets this weekend!

25/05/2026

We’re heading to Hawke’s Bay for King’s Birthday Weekend! 🙌

Come find the GoodBugs team at two amazing local markets — stocked up with all your fermented favourites.

Napier Urban Farmers' Market
Saturday 30 May | 8:30am–12:30pm
Clive Square

Hawke's Bay Farmers' Market
Sunday 31 May | 8:30am–12:30pm
Hastings Showgrounds

Pop by, say hi, and grab your kimchi, krauts, fermented pesto and more for the long weekend 💚

22/05/2026

🍗 Foodie Friday: Kimchi Fried Chicken

Who doesn’t love fried chicken? No need for 11 herbs and spices when you’ve got a jar of GoodBugs kimchi on hand 😍

A crunchy, flavour-packed twist on a takeaway classic — perfect for your weekend cook-up.

Ingredients:
½ cup kimchi juice (from GoodBugs Kimchi)
1 cup natural yoghurt or buttermilk
1 egg
2 tsp garlic powder
750g–1kg boneless chicken thighs
4 tbsp sesame seeds
1 cup flour
½ cup cornflour
1 tsp onion salt
½ tsp white pepper
2 tsp paprika
1 tsp cayenne pepper
½ tsp celery salt
Oil for deep frying

Method:
Mix kimchi juice, yoghurt, egg and garlic powder, then add chicken. Marinate at least 4 hours or overnight.

Heat oil to 170°C. Combine dry ingredients, coat chicken, then fry in batches until golden (around 5 mins). Drain on paper towels.

Serve hot with kimchi mayo 😋

Kimchi Mayo:
Mix 1 cup drained, chopped GoodBugs kimchi with 1 cup mayo.

21/05/2026

Where are we this weekend....

Saturday 23 May
Parnell Farmers' Market (Daniel)
Cambridge Farmers' Market NZ (Marea)

Sunday 24 May
Grey Lynn Farmers Market (Daniel)
Hamilton Farmers' Market (Marea)

Come and have a try of all our great samples!!!

🌞 ❤️ 😃 🎶 😋

20/05/2026

Have you tried our Chunky Kimchi? ❤

Our Chunky Kimchi is a Spicy Vegan Kimchi. Made with chunky cut Nappa Cabbage, it provides a powerful punch for those who want something with more of an authentic Kimchi texture.

Buy online or at the markets!
https://www.goodbugs.co.nz/products/kimchi-500g-chunky-kimchi-with-nappa-cabbage?variant=43515844100290

18/05/2026

📣 NEW STOCKIST ALERT! 📣

Hastings locals — you can now grab your favourite GoodBugs products from Bin Inn Hastings! ❤

Be sure to pop in and support this awesome local store!

15/05/2026

🦠 The Microbiome: Why Feeding Your Gut Bacteria Matters

Your gut is home to trillions of bacteria – and they need the right fuel to thrive!
Fermented foods like kimchi, sauerkraut, and our fermented pesto:
✅ Support digestion & nutrient absorption
✅ Strengthen immunity
✅ Improve mood & mental clarity

Give your gut the good stuff, and it will thank you!

Address

97 Storey Avenue
Hamilton
3200

Website

http://www.goodbugs.co.nz/

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