Rose Optometry

Rose Optometry Rose Optometry was established in 1969 the very same day that man walked on the moon. We provide car

We provide eye examinations and specialise in:
Contact lenses
Keratoconus
Orthokeratology (great alternative to laser vision correction)
Paediatric ophthalmic examinations - any child at any age can be seen - we recommend all infants have an examination at the minimum of 6 months of age
Vision therapy
Sports Vision
Dry Eye/Watery Eye
Myopia control

A special moment for one of our younger customers! This client is wearing his very first pair of NANO frames, and we thi...
09/01/2026

A special moment for one of our younger customers! This client is wearing his very first pair of NANO frames, and we think they’re a perfect match 👓

Designed for little faces and big adventures, these frames are built to keep up with kids being kids.

Frankton has been our home since 1969 and the heart of everything we do 💛From Paul Rose’s world-changing Rose K lens to ...
07/01/2026

Frankton has been our home since 1969 and the heart of everything we do 💛

From Paul Rose’s world-changing Rose K lens to the thousands of local families we’ve cared for over the decades, this community has shaped who we are. Thanks for trusting us with your eyes, your kids’ eyes and sometimes three generations of the same family.

We’re proud to keep seeing Frankton through every season.

Dear 2026,We’d like to see you clearly.Give your eyes a little love and schedule your exam before the resolutions wear o...
03/01/2026

Dear 2026,
We’d like to see you clearly.

Give your eyes a little love and schedule your exam before the resolutions wear off! https://www.roseoptom.co.nz

New Year’s Resolution: Stop pretending you can read things from 6 feet away.2026 is the year we finally get that eye exa...
30/12/2025

New Year’s Resolution: Stop pretending you can read things from 6 feet away.
2026 is the year we finally get that eye exam! Book online via: https://www.roseoptom.co.nz

Christmas chaos: complete! If your frames are feeling a bit worse for wear after the rush, we can straighten, clean or t...
27/12/2025

Christmas chaos: complete!

If your frames are feeling a bit worse for wear after the rush, we can straighten, clean or tighten them for you.

A small refresh goes a long way. Pop in from 5 January and we'll get things in tip top shape again - it's all part of our service.

A Final Christmas Message from Our Team 🎄We always strive to find a solution - whether it’s through innovation, research...
24/12/2025

A Final Christmas Message from Our Team 🎄

We always strive to find a solution - whether it’s through innovation, research, or custom-designed products. Our vision is simple: To be New Zealand’s eyecare practice of choice - known for world-class care, innovation, and genuine compassion.

Thank you for being part of the Rose Optometry family. Wishing you a safe and happy holiday season ☀️

The holidays are here, which means your eyes are working overtime 👀☀️A few quick tips for this summer season: • Wear pro...
23/12/2025

The holidays are here, which means your eyes are working overtime 👀☀️

A few quick tips for this summer season:
• Wear proper UV protection
• Keep your eyes hydrated
• Rinse well after swimming
• Give your lenses a gentle clean every now and then

Little habits make a big difference when the sun is strong and the days get long. Have a safe, happy holiday season and we'll see you back in the clinic, 5 January.

If you experience any sudden changes to your vision or other eye emergencies, please message us on WhatsApp at 078 473 195 or go directly to Waikato Hospital Accident & Emergency.

Why settle for standard when you can customise? ✨We recently paired these Anne et Valentin SMILER frames with Light Copp...
22/12/2025

Why settle for standard when you can customise? ✨

We recently paired these Anne et Valentin SMILER frames with Light Copper Gradient Mirror lenses for our lovely client Jo - a perfect reminder that eyewear can be uniquely yours at Rose Optometry.

New year, new eyewear (or at least… that’s the saying we’re going with!) 😄Come 2026, we'll be welcoming a new brand to o...
19/12/2025

New year, new eyewear (or at least… that’s the saying we’re going with!) 😄

Come 2026, we'll be welcoming a new brand to our shelves. Consider this your sneak peek: the bold, colourful, beautifully crafted DUTZ Range is on its way to Rose Optometry!

Stay tuned…

Contact lenses just levelled up 🌟We proudly helped design three new lenses in 2025:• HOA Lenses for ultra-sharp vision• ...
19/12/2025

Contact lenses just levelled up 🌟

We proudly helped design three new lenses in 2025:
• HOA Lenses for ultra-sharp vision
• A new 15mm Scleral Lens for Keratoconus and tricky prescriptions
• EyeSpace Ectasia Lenses for post-graft patients

Plus, new scanning tech lets us design lenses with even more precision. If you’ve been told you’re “hard to fit”, don’t give up. We’ve got new tools, new lenses and new ways to get you seeing comfortably again.

Find out more here: https://www.roseoptom.co.nz/about/insights/exciting-updates-from-contact-lens-innovations

Address

38 Lake Road
Hamilton
3204

Opening Hours

Monday 8am - 5pm
Tuesday 8am - 5pm
Wednesday 8am - 6pm
Thursday 8am - 7pm
Friday 8am - 5pm
Saturday 9am - 1pm

Telephone

+6478473195

Website

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