20/01/2026
Breastfeeding is more than nourishment, it not only sustains pēpi ā tinana, but also ā wairua, strengthening the sacred bond between māmā and pēpi. This connection affirms whakapapa and supports lifelong hauora.
We are lucky enough to have Barbara Pomana (2nd from the left) be apart of our team to provide breastfeeding support, along with the mirimiri she already provides for hapū māmā and kaumātua.
Mirimiri can be booked by phoning our clinic on 0508 942 628, this takes place every Monday.
Hawkes Bay Maternity Staff are thrilled to have passed another Baby Friendly Hospital Initiative (BFHI) audit and accreditation. The mission of BFHI is to protect, promote and support breastfeeding world-wide. Both Hastings and Wairoa maternity services have maintained their baby friendly status.
The BFHI audit is an ongoing quality improvement programme where each step is monitored and assessed. Our first accreditation was in February 2007, with this being the 6th audit that Hawkes Bay has passed and assessments are now every 4 years.
Baby Friendly Aotearoa standards known as The Ten Steps, are based on WHO and UNICEF BFHI standards developed in the 1980s. This global assessment tool is the foundation of the audit process for all countries.
The overall aim of BFHI is to enable services to better support whānau with infant feeding and for whānau to develop close, loving relationships, ensuring that all infants get the best possible start in life.