Paul Norton Fitness

Home
New Zealand
New Plymouth
Paul Norton Fitness

. With over 5000 hour's of 1-1 coaching i have a lot of experience in the fitness field. I don't claim to know everything and we are always learning.

When we start any fitness goal it is always that starting point that we struggle with. My aim is to make the fitness industry simple and educate people as best i can. Fitness should be viewed as a fun hobbies that shouldn't involve giving up the good treats in life, but so many people fear fitness and think that making change involves 8 hours a day in the gym and eating chicken and lettuce for life, WELL ITS NOT. You can lose weight by eating chocolate everyday,(don't very healthy) but it about small changes over a longer period. We need to learn the basics and evolve and improve along the way. I have created a online platform to share information to my clients but also help as many people as i can. Everyone has a different way of doing things but what has worked for me and the clients i have trained is accountability and having the basics set right from the start.

28/10/2025

It’s been over 2 years since I took on the biggest challenge of my life

The challenge to climb the biggest mountain in the world as a tribute to my grandfather who had only a few weeks left to live at the time

He was going through the biggest challenge of his life, and for me, I wanted to push myself physically but also mentally

I decided to climb topless while carrying a 14kg backpack, the goal was to get as far as I could while listening to my body

Base camp sits at 5400 metre, I made it past 6000 metres, with temperatures hitting -17 at times

I learnt a lot about myself while up on that mountain but also about life

I learnt that our biggest asset we’ll own, is our mind and body

My grandfather passed away in February, and my dad 6 months after….

No amount of money nor the car you drive will ever substitute a healthy mind and body

In school we’re told this blueprint “ work, pay taxes, get a mortgage, get married “

Yet we’re not taught the fundamentals about basic life skills

The importance of exercise, eating nutrient dense foods, prioritising sleep and rest….

We’re in era that working 15 hours a day to pay a boat load of tax is normal, while having no time cook food so we end up eating junk food and takeaways

While exercising on a regular basis and eating nutrient dense foods, is deemed as “ obsessive and arrogant “

I’ve often had people say this about me saying “ who does he think he is!!!! He thinks he’s so great, showing off “

It’s nuts…….

I’m not saying don’t work hard in your job, I’m saying your health has to come first, without a healthy body and mind, whats the point??

Making time to look after yourself, will give your far greater returns down the line, it might even give you 10 years of extra life, something my mum and dad needed.

There’ll never be a good time to start, you’ll never have time, it’s alway going to be difficult.

It’s like everything, you have to make it work….

If that means getting up at 5am to do a workout in your living room, so be it….

It that’s getting up at 5am to make food for the day, so be it

Remember in order to change, something has to change

Paul ❤️❤️

28/10/2025

Having lost both my parents and lost over 35kg myself, this is still a very taboo topic…

I’m not going to tell you to only eat chicken and broccoli, but I am going to say eat chicken and broccoli…

It’s sad that we are living in an age where if you eat the likes of chicken, vegetables, fruit, and use less oils and say no to the processed foods…

You get labelled “ obsessive “ or you must be on a “ diet “

Yet, if you ate nothing only pizza and junk food, no one would bat an eye lid 🙄

I love ice cream, I love some sour jellies…

But I’m also aware that these are a treat, and not a daily either but a treat, now and again…

It’s deemed as “ boring “ to eat whole foods…

“ If you’re not grabbing an almond croissant every time you pass a cafe, you’re not living “

I also love me a good croissant but there needs to be an element of awareness and understanding with the food we’re eating….

The quality of the food is so important and more important than the calories…..

Calories matter of course BUT food quality is more important…

If we can all go back to the basics and focus on food quality and understand the basics again…

You will reap the benefits..

Have the cake but let it be an occasional thing and not a daily thing

Adios

27/10/2025

Guess what....

I used to be a little overweight....

I used to have no confidence and I used to hate my own body....

And it’s taken me 3 years to lose 31 kg...

And I wouldn’t change any of it because it’s given me the drive to help others who’re doing through the exact same as I did.

I still don’t have a six pack..

Or a shaved shaved chest..

And I love ice cream way too much...

See comments like this dont bother me....

But what does bother me is this comment came from another coach yet again...

When I look on his page it’s full of topless photos with himself putting back oil all over their chest....

The sad part is people will actually fall for this bullsh*te and buy their “ Magic shred plan “

I’ve no issues with that but when someone comes onto my page to try shame me, it’s not ok...

The reason the fitness industry is in such a bad place and the reason why more and more people are struggling with their body image, is because of people like this...

Someone who is in any good shape at all starts a Instagram page, takes a few selfies with baby oil on his chest and shaves his arse...

And calls himself a coach....

There’s so many great coaches out there but there’s also so many morons at the same time..

Fitness is about being the best version of yourself...

It’s about starting somewhere and trying to do your best each day and improving by just 1%

Heath and fitness is about looking in the mirror and feeling confident, to be able to have sex with the lights and to walking up everyday excited for the day...

It’s not about having a six pack or being ripped as hell...

It’s not about worry about always being ripped all year around...

The reason I love helping people is because I know exactly how it feels

I’ve also seen my mum struggle so I’ve experienced it from both ends.

Fall in love with the process and don’t have any expectations or a timeframe and you’ll always stay winning.

Ps - I’ve just finished my FREE high protein list..

I’ve been using this exact blueprint and lose weight while working 15+ hour days on the farm

Comment the word “ LIST “ and I’ll get you across a copy

23/10/2025

This is something I’ve not being very open about

2 years ago , I went through the biggest struggle of my life

Mentally and physically

This isn’t a sympathy post, it’s a post to show you that no matter how great we think someone’s life is

It’s not all as glamours as it seems

I’ve had people message me, telling me how great my life looks

“ oh look at you, enjoying the sun “

“ It’s ok for you, you are fit “

“ I wish I had your life “

I can tell you this, you do not want my life

What you see on social media, is only a glimpse into peoples lives

And, my life is far from perfect, and if I could, I’d change it in the morning

I’d give anything to have both my parents back, anything

No matter what you see on social media, there’s always a story behind it, and that story isn’t always as glamorous as it seems

Focus on what you have right now

Not what you don’t have

❤️❤️

22/10/2025

When Susan first reached out, she was fed up

She’d done the slimming clubs

She’d counted every calorie

She’d lost weight before — more than once — but it always crept back on

Every time she tried again, it got harder

Her hormones were all over the place

Her energy was low, sleep was poor, and no matter how “good” she was being, her body just wouldn’t respond anymore

She told me she didn’t feel like herself

The confidence was gone

Clothes didn’t fit right

And she was tired of constantly being on or off a diet — never finding that middle ground

When we started working together, I told her straight:
We’re not doing another quick fix

This time, it had to be about balance

So we focused on:

Getting her nutrition right for her hormones

Building structure she could actually stick to

Dropping the guilt around food and learning what her body needs

No restrictions

No points systems

No “good” or “bad” foods

At first, progress was slow — but that’s the point

Because this time, it wasn’t temporary

Week by week, her energy improved

Her sleep got better

The cravings eased

And for the first time in years, she felt calm and in control around food

The woman on the right isn’t just smaller — she’s stronger, happier, and finally free from the all-or-nothing mindset that kept her stuck for years

Sharon didn’t just lose weight

She broke the cycle

And now she finally feels like herself again

21/10/2025

Something I wish my mum understood better…

I work and have worked with a lot of Women for over 6 years now and something that’s not spoken about enough is the menstrual cycle

Its important to understand your cycle because no matter what you’ll read, yours is yours may be different.

As a guideline and to keep it simple, your cycle has 2 main phases which are the Follicular phase and the Luteal phase.

The Follicular phase is generally when you would diet and train and hardest.

The Luteal phase is generally when you would look at increasing your food and listening to your body and doing less stressful exercises…

But every single person is going to be completely different and only you can know how your body reacts.

Tracking your cycle is the best weapon you can own, and your cycle is like your report card and the more you can understand it and how you’re feeling each week ,it will benefit you in so many ways.

They week before your cycle is due, you may experience and PMS.

But your twin sister may not experience any PMS.

It’s important to be able to understand the basics on how your cycle works and then become your very own scientist to track and understand how yours works.

Especially with weight fluctuations..

The better you can understand your cycle, the better you can train and diet accordingly and this will help you with any fat loss or weight loss goals

20/10/2025

I still remember my mum going at the local hall for her weekly weigh in

She’d look down, see the number go up… and her whole mood would change

Didn’t matter if she’d eaten better, walked more, or actually felt good that week if the scales were higher, she thought she’d failed

No one ever told her that women’s weight fluctuates every single week

That hormones, water, digestion — even the time of month all cause the number to shift.
It wasn’t fat gain

It was just her body doing what it’s meant to do

But because she didn’t understand that,
she’d go home deflated, reach for crisps and wine,
and start the whole cycle again the next week

That’s why I’m so passionate about teaching women the truth, the truth I wish mammy had known

Because the scale isn’t the enemy, misunderstanding it is

You’re worth more than a number on the scales

When you know what’s actually happening,
you stop letting a few numbers control how you feel about yourself

By the way, I’ve updated my FREE “ Understanding your cycle “ ebook

Comment CYCLE below and I’ll send a FREE copy
that explains exactly why your weight changes each week and how to work with your body, not against it.

15/10/2025

I watched my mum walk into the slimming club every week

Same hall

Same faces

Same scales

She’d smile going in, but I could always tell what that number did to her when she walked out

If it went down, she’d feel on top of the world

If it went up — even half a pound — she’d be crushed

She’d been “good” all week

She’d followed the plan, eaten clean, done everything right

And still… the scales went the wrong way

What she didn’t know — and what no one ever explained to her was that her weight didn’t go up because she’d failed

It went up because her body was doing exactly what it’s supposed to

Each month, during her cycle, her hormones shifted

Progesterone rose

Her body held more water

Digestion slowed

Cravings kicked in

And the scales reflected it

It wasn’t fat gain — just normal biology

But she didn’t know that

No one told her

So every time her period was due, the scales would go up, and she’d spiral

Wine, crisps, guilt, and starting again on Monday

That’s the part that broke me

She wasn’t lazy or weak — she was doing her best with bad information

And it destroyed her confidence

After she passed away, I realised she wasn’t alone

So many women are still trapped in that same cycle —
blaming themselves when it’s never been their fault

Your weight can shift 1–3kg in a week purely from water and hormones

It doesn’t mean you’re going backwards

It just means you’re human

Now, I teach women to understand their bodies instead of fighting them

To work with their cycle, not against it

To stop letting a number decide their mood

Because if my mum had known all this, she’d had the right support and the right information..

I truly believe things would’ve been different

That’s why I do what I do now

Every post, every program, every conversation is about helping women never feel like she did

The scales can show weight but they’ll never show progress, strength, or self-worth

And when you learn to work with your body, not punish it,
everything changes

Hope this was helpful ❤️

09/10/2025

Everyone shares before-and-afters.

Not many show what really makes the difference.

This isn’t hype.

It’s not a highlight reel.

It’s proof.

Proof that you don’t need to start another diet, live on salads, or train every day to see real change.

You just need a plan that fits your life and an understanding of how your body works.

Take Sinead — mum of two, full-time nurse.

Each month her energy crashed before her cycle and the scales jumped overnight.

We made small tweaks around her cycle and changed how she fuelled herself through the week.

She’s down 8kg, two dress sizes, and says she finally feels in control instead of frustrated.

Leanne, 47, runs her own business.

Perimenopause hit hard and she thought her metabolism was broken.

We focused on meal timing, recovery, and stress management.

Now she’s 12kg lighter, sleeping through the night, and has her spark back.

And Lilly 26, works shifts.

Her routine was chaos and she never ate breakfast.

Once we structured her meals around her shifts and energy levels, everything clicked.

Her energy’s steady, cravings are gone, and she’s getting stronger each week.

Different stories.

Different lives.

Same result — they stopped fighting their bodies and started working with them.

No crash diets.

No guilt.

No all-or-nothing plans.

Just small steps, real education, and the same structure we use inside the confident for life program.

Most of the women I work with don’t need motivation.

They just need guidance, understanding, and a plan that actually fits their world.

If that sounds like you

if you’re ready to feel good in your skin again without giving up everything you love

DM me the word me “ CYCLE” and I’ll show you how we did it.

Because everything I do — every post, every program, every message is about helping women never have to struggle the way my mum did.

08/10/2025

I’ve not really shared this and it’s very much out of my comfort zone

Having lost over 35kg with my own journey I know what it feels like to wake up every single day and not love what you see in the mirror

I battled for years doing the yo-yo diets the latest fads and all the restrictive trends

Years of telling myself I couldn’t have ice cream or almond croissants

I used to think health and fitness was all about how you looked and being super lean

But after losing both my parents young and watching them struggle with their health for years I’ve realised it goes way beyond a number on the scales

I’ve lost over 35kg without having to give up the foods I love and the secret has been focusing on my health not a number

I started building better habits around my nutrition eating for health and energy instead of chasing a goal weight

I started exercising for my mental health and used it as a form of self care

I did stuff I actually enjoy and it became part of my lifestyle rather than a chore

I stopped chasing numbers on the scales and started building a better lifestyle instead one that’s helped me create sustainable habits around food exercise and sleep

As a result I’ve lost over 35kg and got into the best shape of my life physically but also mentally

I don’t believe in restrictive diets or giving up the foods you love

Health and fitness isn’t about a number on the scales and it definitely doesn’t dictate your happiness

For me it’s about living a happy healthy fulfilled life

One that has you waking up full of energy and finally feeling comfortable in your own skin

These are lessons I’ve learnt the hard way through my own struggles and from watching both my parents go through theirs before they passed away

If you’re ready to start your own health and fitness journey and want to know more about my program DM me the word “ INFO “ and I’ll get you across the details…

27/09/2025

The last 2 years has been a whirlwind to say the least…

I’ve been kicked out of a country.

I’ve lost 2 people I love.

I climbed a mountain — literally.

And move home after been away for 14 years.

And just when I thought I was getting back on my feet… life threw another punch.

Arguments.

Abuse.

And me involving police. court. protective orders.

And in the middle of it all — I’ve decided to leave the house I grew up to protect myself and my mental health…

Your mental health is more important at the end of the day…

It’s been chaos.

But it’s also taught me one of the most powerful lessons of my life 👇

👉 Blood is not thicker than water.

👉 Blood isn’t thicker than peace.

👉 No one is worth your energy if they drain it.

👉 And you are always in control of who and what you allow into your life.

And that word — control — it’s shown up in my life more times than I can count.

Because the same thing happened when I was 35kg heavier.

I told myself I was “stuck.”

That nothing could change.

That this was just how life was.

But I wasn’t stuck — I was giving up control.

The second I took it back, everything shifted.
The weight came off.

My energy returned.

And I started building a life that felt like mine.

We often think circumstances are what hold us back.

But most of the time… it’s the environment we stay in.

The people we surround ourselves with.

The stories we keep repeating.

And when you finally decide to take control — of your boundaries, your habits, your body — everything changes.

You’re not stuck.

You’re just one decision away from taking your power back. 💪

23/09/2025

As I sit in my car getting ready to drive back home I’ve found myself reflecting

Reflecting on things that has helped me lose over 36kg

Today I was on business group zoom call , surrounded by hundreds of other coaches

Coaches who wanted to do better and help their clients better

I’m feeling more positive and energetic than I have since I landed back home a few weeks ago

I had this exact same feeling when I started to lose weight

For years, I struggled with my health and fitness, and ended up becoming 36kg overweight

I couldn’t understand why I gained so much weight or why I couldn’t lose it

The people I’d surrounded myself with, always had takeaways, junk food and never put any effort into their health

It’s wasn’t until I started to surround myself with people who ate better food, didn’t eat junk and worked hard to keep themselves healthy

Then I started to lose weight and keep it off

Everything I’ve done, from CrossFit comps, to climbing Mount Everest, to being a better coach

It’s came down to my people and the environment I surrounded myself in

I’m not saying you need to ditch your friends, but what I am saying, is that if every day in the lunch room, it’s filled with cakes and sweets

And you can’t resist, eat somewhere else

If your friends are always eating takeaways, and drinking, maybe need to make other friends that have the same goals as you

It’s could be walking clubs, or gym classes or a coahcing program with a community of like minded people

The point I’m trying yo make is, your environment will be the driving engine that will help you stick to your targets better

So look at your goals and look at your environment and ask this:

Does my current environment align with my goals?

Will it impact me positively or negatively

When I asked myself this question and started to change my environment and surround myself around like minded people

Everything changed and became so much easier

Just a little insight and something that’s helped me

P.s I’d love to give you a copy of my FREE high protein list

Comment the word “ LIST “ and I’ll get you across a copy

Address

New Plymouth

Website

http://bit.ly/pnfitness

Alerts

Be the first to know and let us send you an email when Paul Norton Fitness posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Practice

Send a message to Paul Norton Fitness:

Shortcuts

Want your practice to be the top-listed Clinic in New Plymouth?

Paul Norton Fitness

28/10/2025

28/10/2025

27/10/2025

23/10/2025

22/10/2025

21/10/2025

20/10/2025

15/10/2025

09/10/2025

08/10/2025

27/09/2025

23/09/2025

Address

Website

Alerts

Contact The Practice

Shortcuts

Share

Category

‘I help Women and Men lose weight and gain their confidence back’ (https://linktr.ee/PaulNfitness