12/02/2021
๐๐ฎ๐ซ๐ฏ๐ข๐ฏ๐๐ฅ ๐จ๐ ๐ญ๐ก๐ ๐
๐ข๐ญ๐ญ๐๐ฌ๐ญ: ๐๐๐ฆ๐ ๐ฉ๐ฅ๐๐ง ๐๐จ๐ซ ๐๐๐๐ (๐๐ง๐ ๐๐๐ฒ๐จ๐ง๐)
By Mary Jane Valero PhD
For many organizations, the first quarter will be about finalizing game plans for the year. Some may have already crafted their initial plans before the previous year ended but after we declared our financial figures the past couple of weeks โ adjustments on these plans needed to be done for us to lay down more realistic focus areas for 2021.
While we do this โ we realize that we are still in a crisis mode and we canโt help but reflect on the โ๐๐ถ๐ณ๐ท๐ช๐ท๐ข๐ญ ๐ฐ๐ง ๐ต๐ฉ๐ฆ ๐๐ช๐ต๐ต๐ฆ๐ด๐ตโ which was popularized by the Theory of Evolution. It has become very relevant again because of the COVID-19 pandemic โ those with the strongest, healthiest, and fittest immune systems have higher chances of surviving. But this concept has also evolved to apply beyond the physical body. Now, more than ever, we look at the most adaptive and best-fitted individuals and teams to help organizations survive.
Hereโs a ๐๐ถ๐ณ๐ท๐ช๐ท๐ข๐ญ ๐๐ถ๐ช๐ฅ๐ฆ that may help us navigate another challenging year โ and even thrive beyond it.
๐๐ซ๐จ๐ญ๐๐๐ญ ๐ญ๐ก๐ ๐๐๐ฌ๐ โ ๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐๐ฌ๐ฌ, ๐๐ฎ๐ฌ๐ญ๐จ๐ฆ๐๐ซ๐ฌ, ๐๐ง๐ ๐๐ฆ๐ฉ๐ฅ๐จ๐ฒ๐๐๐ฌ. We protect our core businesses because they equate to our organizational existence. We safeguard our customers too, taking extra care of their concerns and the solutions they badly need now. We also provide the most basic need for employees โ Pay (salaries) as other additional Perks may have to be parked until the economic situation stabilizes further.
๐๐๐ง๐๐ ๐ ๐ฅ๐ข๐ฆ๐ข๐ญ๐๐ ๐ซ๐๐ฌ๐จ๐ฎ๐ซ๐๐๐ฌ โ ๐ข๐ง๐๐ฅ๐ฎ๐๐ข๐ง๐ ๐ฆ๐๐ง๐ฉ๐จ๐ฐ๐๐ซ, ๐ฎ๐ญ๐ข๐ฅ๐ข๐ญ๐ข๐๐ฌ ๐๐ง๐ ๐ฌ๐ฎ๐ฉ๐ฉ๐ฅ๐ข๐๐ฌ, ๐๐ง๐ ๐๐ฏ๐๐ง ๐ฉ๐ซ๐จ๐ฃ๐๐๐ญ๐ฌ. We confront realities โ lower income, slower business, mergers across industries, and even the possibility of new regulatory measures from the government and international organizations.
๐๐๐ฅ๐ข๐ฏ๐๐ซ ๐ฌ๐ฎ๐๐ฌ๐ญ๐๐ง๐ญ๐ข๐๐ฅ ๐ฏ๐๐ฅ๐ฎ๐ โ ๐ญ๐ก๐ซ๐จ๐ฎ๐ ๐ก ๐ฉ๐๐ซ๐๐จ๐ซ๐ฆ๐๐ง๐๐, ๐๐ฑ๐ญ๐ซ๐-๐๐จ๐ง๐ญ๐ซ๐ข๐๐ฎ๐ญ๐ข๐จ๐ง, ๐๐ง๐ ๐๐๐๐ข๐ญ๐ข๐จ๐ง๐๐ฅ ๐ซ๐๐ฏ๐๐ง๐ฎ๐. We look for non-traditional ways of selling and acquiring new or repeat customers. Our Marketing team must create new ๐ท๐ข๐ญ๐ถ๐ฆ for the ๐ฏ๐ฆ๐ธ market? What else can the company offer?
As individual employees, we strive for superiority โ why will our organization need us this year? What is our niche โ something that only we can provide to the company?
As teams, we strive for success โ why is our team essential? Why should the team stay and not fold or combine with another team (with a similar or an adjacent function)?
We clean-up systems, processes, and procedures. Why is customer or employee request still being done manually? What is the show-stopper in automating it?
We identify the star players โ those who providing extra-contribution, going beyond their Job Descriptions and daily tasks. How can we develop more of them?
๐๐๐๐ฉ๐ญ & ๐๐ฅ๐ข๐ ๐ง ๐ข๐ง๐ญ๐๐ซ๐ง๐๐ฅ๐ฅ๐ฒ & ๐๐ฑ๐ญ๐๐ซ๐ง๐๐ฅ๐ฅ๐ฒ โ ๐๐ฆ๐๐ซ๐๐๐ข๐ง๐ ๐๐ ๐ข๐ฅ๐ข๐ญ๐ฒ, ๐ ๐จ๐ข๐ง๐ ๐๐จ๐ซ ๐ฌ๐ก๐๐ซ๐๐ ๐จ๐ซ ๐จ๐ฎ๐ญ๐ฌ๐จ๐ฎ๐ซ๐๐๐ ๐ฌ๐๐ซ๐ฏ๐ข๐๐๐ฌ. We review our current business model and ask these questions: Will this model push us forward? Is there a need to remodel?
We aim for shared services โ both internally and externally. What other functions can our team handle? What can be outsourced that will either reduce cost or provide additional revenue โ but will not compromise Customer Experience and Employee Experience?
These are realities and challenges. These are calls to action too โ for us as individual employees, as teams, and as organizations.
Are we among the fittest who will survive in the next months โ and thrive in the Next Normal of our industry โ well beyond 2021?