First Vita Plus Marketing Corporation, established in 2002, is owned and managed by the husband and wife team of Socrates and Rhodora "Doyee" Tumpalan. In 2005, the company launched the First Vita Plus Natural Health Drink in Dalandan, the biggest and most phenomenal product to date. First Vita Plus aims to introduce innovative nutraceutical products that are 100% Filipino made. From health care,
it has now expanded to include skin and beauty care, through Herbal Blessings and its nutricosmetics line of products. Millions have experienced the wellness brought by First Vita Plus Natural Health Drink with testimonies of the company's continued efforts to bring quality products that will set a trend in the herbal industry.