Protect

Protect Protect is the flagship brand of Roomi Enterprise (Pvt.) Ltd established in Karachi. Protect: Start Good Health

The Protect brand is built around Oral Care & Personal Hygiene products from toothpastes, toothbrushes, mouthwashes, dental tape and more. Roomi started the business over 65 years ago, first in import and trading of dental materials & equipments and later on manufacturing of oral dental hygiene products. With the passage of time Roomi moved into the field of manufacturing of dental healthcare products such as toothpaste and mouthwashes with the brand name of Protect such as:
Protect G-Gum Care Toothpaste
Protect Advance Whitening Toothpaste
Protect ABC Toothpaste For Children
Protect Antibacterial Mouthwash
Protect Antiseptic Mouthwash with Fluoride
Protect Dental Floss
Protect Toothbrushes for Adults &Children
Denture Cream & Tablet

The objective of Roomi is to produce excellent quality products meeting with international standards as well as the need of consumers. Roomi is growing with clear vision to cherish Pakistan’s prosperity for healthier Pakistan with a clear aim of basic health for every citizen and always looking forward to introduce new products innovative original ideas and highly professional approach with his qualified and professional team.

13/02/2026

Protect Smile keeps your smile fresh and healthy with strong tartar control, gentle enamel care,
effective whitening, and lasting breath protection.

13/02/2026

Protect Smile keeps your smile fresh and healthy with strong tartar control, gentle enamel care, effective whitening, and lasting breath protection.

When we say “the strongest floss in the market,” we mean it.Protect Dental Floss is engineered to reach where your tooth...
10/02/2026

When we say “the strongest floss in the market,” we mean it.

Protect Dental Floss is engineered to reach where your toothbrush can’t — removing plaque, food particles, and bacteria between every tooth without breaking or shredding.

08/02/2026

When your dentist follows you… and suddenly you’re making better life choices 😅🦷

Complete care for the whole family.Different ages, different needs - Protect has it all. From adult oral care to kids' f...
06/02/2026

Complete care for the whole family.

Different ages, different needs - Protect has it all. From adult oral care to kids' favorites, we provide complete solutions for every family member.

One brand. Complete protection. Every smile matters.

Standing in solidarity with Kashmir. Today, we honor the resilience and unwavering spirit of our Kashmiri brothers and s...
05/02/2026

Standing in solidarity with Kashmir. Today, we honor the resilience and unwavering spirit of our Kashmiri brothers and sisters who continue their struggle for freedom and justice. Their courage inspires us, and their cause remains close to our hearts. May peace prevail, and may freedom find its way to every corner of Kashmir.

Your oral care just got more affordable! Enjoy 10% off selected products.Shop at: 🛒 Al-Fatah 🛒 Chase Up 🛒 Dvago 🛒 Imtiaz...
02/02/2026

Your oral care just got more affordable! Enjoy 10% off selected products.

Shop at: 🛒 Al-Fatah 🛒 Chase Up 🛒 Dvago 🛒 Imtiaz 🛒 Kifayah 🛒 Spar

Visit your nearest store or order online today!

31/01/2026

Protect Daily Mouthwash keeps your smile fresh and confident. Its antibacterial formula fights germs that cause bad breath, while the alcohol‑free blend is gentle enough for the whole family.The refreshing flavor makes daily oral care feel clean, safe, and refreshingly enjoyable.

Gentle care for little bottoms, and big peace of mind for parents.Protect Baby Nappy Cream keeps your baby comfy, calm, ...
29/01/2026

Gentle care for little bottoms, and big peace of mind for parents.Protect Baby Nappy Cream keeps your baby comfy, calm, and smiling.

Because your Enamel needs care, not just cleaning.
27/01/2026

Because your Enamel needs care, not just cleaning.

26/01/2026

Don’t look at the pinned comment!

23/01/2026

We’re scaling up, and excited to share that we were a part of the 14th International & 34th National Dental Conference in collaboration with the DTMA Dental Expo 2025.

We’re happy and honored by all the love we’ve received from you all. Thank you for your support!

Address

Plot No, 16 Main Korangi Industrial Road, Sector 23 Korangi Industrial Area
Karachi
74800

Opening Hours

Monday 08:30 - 18:00
Tuesday 08:30 - 18:00
Wednesday 08:30 - 18:00
Thursday 08:30 - 18:00
Friday 08:30 - 18:00
Saturday 08:30 - 18:00

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