Medical Marketing Middle East

02/02/2016

Local search statistics 2016
http://www.revlocal.com/blog/local-search-marketing/the-local-search-stats-you-need-to-know/

We often talk about the importance of local search marketing, but don't just take our word for it. In this week's blog post, we put together a list of local search stats that your business needs to know. Seriously, these stats will shake things up.

25/01/2016

Are you ready to try Facebook's NEW Feature for Finding Local Businesses???

http://www.revlocal.com/local-marketing-blog/Local-Search-News/14358_Facebook-Testing-New-Feature-for-Finding-Local-Businesses/

01/12/2015

High-quality content is king
http://contentmarketinginstitute.com/2013/04/truths-content-marketing-agencies/

Thousands of agencies are now trying to "ride the wave" to content marketing salvation. Consider these 4 truths about the content marketing agencies of today.

29/11/2015

http://www.forbes.com/sites/jaysondemers/2014/08/11/the-top-10-benefits-of-social-media-marketing/

To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzword with no practical advantages and a steep, complicated learning curve. Because it appeared quickly, social…

23/11/2015

https://blog.bufferapp.com/social-media-sharing

In this post we show you how to develop and perfect your social media sharing schedule (with a sneak peek at how we do things here at Buffer too).

17/11/2015

What kinds of content to publish and share
https://moz.com/beginners-guide-to-social-media/best-practices

Learn all about social media best practices. The Free Beginner's Guide to Social Media from Moz has you covered. Learn best practices about Twitter, Facebook, Pinterest, LinkedIn, Google+, and more.

16/11/2015

http://blog.hubspot.com/marketing/brilliant-healthcare-marketing

Sure, the healthcare industry may have once been considered a slow adopter to the world of inbound marketing, but it’s safe to say that these eight examples of true marketing brilliance are busy making up for lost time.

15/11/2015

http://www.modernhealthcare.com/article/20140923/INFO/309239990

A major part of social media's appeal is that it can have definable and near-immediate returns for marketers trying to reach new—and established—audiences. Indeed, according to eMarketer, there are 172.6 million social media users in the U.S.—that's over half the population.

14/11/2015

25 Ways to Grow Your Social Media Presence

1. Identify Goals and Objectives
2. Let Them Know you are Human
3. Understand Their Needs
4. Include the Icons on Your Website
5. Link Your Profile to Your Website
6. Share with Everyone
7. Create an Integrated Social Media Strategy
8. Produce Valuable Content
9. Engage with Everyone
10. Optimize your Social Media Accounts
11. Use Hashtags Often
12. Add the Social Icons to Your Emails
13. Provide a Benefit to Your Audience
14. Branch Out
15. Use Games
16. Consistently Post at a Comfortable Rate
17. Try Not to Outsource
18. Do your Research
19. Give them a Reason
20. Tackle Customer Complaints Efficiently
21. Provide Q & A’s
22. Ask Clients to Share and Connect
23. Create a Plan and Stick to it
24. Treat Each Social Network as an Individual One
25. Go Further in Customer Service

More info at: http://www.forbes.com/sites/johnrampton/2014/09/29/25-ways-to-grow-your-social-media-presence/

When it comes to social media, everyone wants in on the action. Facebook, Twitter, Instagram, Pinterest, and Google Plus are all highly active social media networks. Not to mention the countless other little sites on the web today. Everyone wants to gain social media recognition for their business.…

13/11/2015

Top 10 Most Common Healthcare Marketing Mistakes

1. Failure to create a business strategy
2. Not truly understanding your competition
3. Not truly understanding your target market
4. Thinking you are “too good” for marketing
5. Believing that your practice can maintain its growth organically
6. Not taking your partners into consideration
7. Becoming paralyzed or inactive
8. Seeing marketing as a sprint and not a marathon
9. Taking referrals for granted
10. Lack of budget and strategy

Complete article at: http://www.pointsgroupllc.com/top-10-most-common-healthcare-marketing-mistakes/

Everyone has their own unique issues but I have found 10 common mistakes or issues that seem to plague most healthcare practices.

07/11/2015

7 Reasons Why Social Media is an Absolute Must for Business Branding:

1. Showcase Your Brand
2. Develop a loyal community of prospects
3. Increase digital exposure
4. Enhance company trustworthiness
5. Expand sales
6. Boost traffic and search engine ranking
7. Cut marketing costs

http://www.likeable.com/blog/2013/09/7-reasons-why-social-media-is-an-absolute-must-for-business-branding

By Velly Angelova Although a relatively new phenomenon, social media is rapidly turning into a vital part of the modern marketing mix. Speaking of the so called social media revolution, nowadays managing a flexible presence on each of the "BIG THREE" (Facebook, Twitter and Google+), has become a MUS…

06/11/2015

05/11/2015

Highlights of the 2015 Healthcare and Social Media Summit presented by Mayo Clinic

Healthcare and Social Media Summit 2015 Presented by Mayo Clinic | 1-2 September 2015 at the Brisbane Convention and Exhibition Centre

05/11/2015

Health Care Social Media List
http://buff.ly/1OgFbM1

In simple words, Health 2.0 can be defined as the use of web 2.0 or social media in healthcare.

04/11/2015

Engaging Patients Through Social Media

This report reviews the impact of social media on the use of medicines, including the role that pharmaceutical manufacturers are playing in leveraging social media platforms as part of their business...

03/11/2015

The Evolution of Social Media in Healthcare

Healthcare organizations continue to navigate the transforming healthcare industry and identify new avenues to engage with consumers outside of the facility walls. In a fast-paced, information-dominated...

03/11/2015

Social media "likes" healthcare: From marketing to social business

With one half of health industry executives saying they are concerned about how to integrate social media data into their business strategy there is a recognition social media presents a significant industry...

02/11/2015

How Healthcare Can Use Social Media Effectively And Compliantly
http://buff.ly/20kke6E

Addressing compliance and legal risks within healthcare industry before using social media.

02/11/2015

24 Outstanding Statistics & Figures on How Social Media has Impacted the Health Care Industry

Communication has been disrupted through social media but how has the health care industry faired? Dive into an analysis of 24 statistics on the subject.

01/11/2015

Top 5 Ways Social Media is Used by Healthcare Professionals

Social media has become widely used by individuals and businesses to stay connected, communicate and even market products or services. As these sites evolve and become a prevalent way of reaching out...

01/11/2015

6 Ways To Use Social Media in Healthcare

Six ways to use social media in healthcare can help get the word out about healthcare professionals and the services they provide.

01/11/2015

Top 20 Social Networks for Doctors

Physicians are on duty most of the time. When they aren’t, you can be sure they’re either resting or trying to find new answers to.

24/10/2015

New recommendations offer physicians ethical guidance for preserving trust in patient-physician relationships and the profession when using social media

https://www.acponline.org/newsroom/online_medical_professionalism.htm

New recommendations offer physicians ethical guidance for preserving trust in patient-physician relationships and the profession when using social media.

22/10/2015

How a Doctor’s Web Site Can Generate More Business?
http://boss.blogs.nytimes.com/2011/10/27/how-a-doctors-web-site-can-generate-more-business/?_r=0

Readers suggest that Dr. Jaliman use fewer words and do more to establish trust on her site.

21/10/2015

Top 25 Medical Practice Marketing Ideas http://fitsmallbusiness.com/medical-practice-marketing/