04/02/2026
🎉 New publication accepted at PERSUASIVE 2026!
The IMPORTANT EU Project is pleased to share that a new research paper has been accepted at the 21st International Conference on Persuasive Technology (PERSUASIVE 2026), taking place March 10–13, 2026 in Hakodate, Japan.
📄 The paper explores an important question:
❓ Why do so many older adults still hesitate to participate in clinical trials?
Decentralised clinical trials aim to improve access and inclusion — but across Europe, healthcare systems and patient support structures differ widely. These local differences strongly shape patients’ decisions to enroll and remain in a trial. In this study, clinicians and patient representatives across six European countries were interviewed to identify what support patients need most — and how digital tools must be adapted to local realities.
✨ Key insights include:
➝ Barriers to participation vary significantly by country and context
➝ “One-size-fits-all” approaches risk overlooking real patient needs
➝ Personalised, human-centred and localised support is essential
The findings inform the development of a Patient Companion App, designed to help older breast cancer patients feel more informed, supported and confident throughout their trial journey.
📍 Conference: PERSUASIVE 2026
🗓 March 10–13, 2026 | Hakodate, Japan
🔗 https://lnkd.in/dZzH2pRZ
This work contributes to:
IMPORTANT — IMPlementing geriatric assessment for dose Optimization of CDK 4/6-inhibitors in older bReasT cAncer patieNTs (Grant Agreement No. 101104589)
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Maryam Rabie Yeganeh