Serengeti Eyewear

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Serengeti Eyewear

Driven By Experience. Our iconic 3-in-1 lens combines polarized, color-control, and photochromic technologies for the ultimate visual experience.
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1908
Corning’s research laboratory was founded, one of the U.S. industry’s first, with applied optics research as a major priority.

1939
Research began on photosensitive glass, which acted like a photographic plate by permanently recording images within the glass. This technology led to the eventual development of Photochromic technology.

1964
The first true Photochromic borosilicate glass that continuously adjusted to changes in the sun’s UV rays was invented and hailed as one of the most stimulating innovations in the optical industry.

1980
The Serengeti®-patented Spectral Control® filter lens process was developed to simultaneously enhance contrast and reduce atmospheric glare by filtering out distracting blue wavelengths that reduce image sharpness. This helped establish Serengeti® eyewear.

1982
Serengeti® began to explore bringing the exclusive Photochromic and Spectral Control® lens technologies to the sunglass market. In 1982, Serengeti® sunglasses were recognized by Fortune magazine as one of the top 100 products in America.

1985
Serengeti® pioneered the idea of eyewear as serious eye care with the introduction of the Serengeti® Drivers® lens. They were heralded as the most important new sunglass in decades.

1988
Serengeti® sunglasses were recognized by Fortune Magazine as one of the top 100 products in America.

03/02/2026

Nicholson blends classic sophistication with modern style and a confident dose of attitude. This bold rectangle frame, crafted from premium Italian acetate, is an instant icon worthy of the name.

01/02/2026

For those who don’t do subtle. The new Positano Large takes everything that made the original Positano distinctive and turns it up — oversized proportions, retro-inspired lines, and an unapologetically bold presence.

Ultra-light and razor-thin, the frame wears easy but hits hard. Confident from every angle, Positano Large is made to stand out without hesitation.

31/01/2026

Some designs earn their place over time. Marco is one of them — a best-selling frame shape known for its confident lines, balanced proportions, and unmistakable presence.

What sets Marco apart is what sits behind the frame. Serengeti’s iconic 3-in-1 lens technology combines photochromic adaptation, polarization, and Spectral Control® to manage glare, refine contrast, and respond to changing light in one seamless system.

30/01/2026

What’s the best part of crafting our world-famous Carrara frames with Serengeti’s iconic 3-in-1 lens technology? Reading the reactions from those who know it best — our verified buyers. Here’s what they have to say, in their own words:

Amazing
“Absolutely flawless eyewear. Love the glasses. Love the brand.” – Bruce K.

Perfect Forever Sunglasses
“The best lenses in the best frames of any Aviator sunglasses. The frames fit perfectly and are at once robust and flexible.” – JH

Greatest Sunglasses Ever
“These are the best sunglasses I have ever owned, and dealing with the Serengeti staff was very pleasant and friendly.” – Joseph B.

Five Stars
“Amazing lenses for the desert sunshine, comfortable and look great.” – Lucas B.

Hands Down
“I bought my first Serengeti sunglasses in 1995 and have used nothing but Serengeti sunglasses since then. They are hands down the best sunglasses in the world. I have worn Drivers for more than 20 years and would not be without them!” – Keith H

29/01/2026

Wayne is designed with the understanding that quality lives in the small decisions. The fit. The weight. The way the frame holds its shape over years of wear. Paired with Serengeti’s advanced lens technology, Wayne brings together technical expertise and refined ex*****on in a frame designed to endure with confidence and ease.

28/01/2026

The best way to understand Lenwood is through the people who wear them. Celebrated for their balance, lightweight feel, and precise fit, Lenwood earns loyalty quickly.

“These are unreal! I’ve tried probably 10 of the biggest other brands over the last 15 years and these top them all. The lenses are crystal clear and they’re very comfortable!”
—Tyler W.

“Great fit and comfort with the lightweight frame. Typical perfection with the lenses.”
—William A.

“Excellent lens quality and perfect fit. Will buy several more pairs for my other cars.”
—Manuel R.

Lenwood: designed to disappear when you put them on — and stand out every time you wear them.

18/01/2026

Prowling the afternoon alleys in Marrakech? Perhaps you’ve found yourself in the neon-soaked streets of Shibuya after midnight, or hoisting sail off the glittering waters of Kaleiçi. Travel rarely follows a script—and it never stays in one kind of light for long. Serengeti was built for that reality. Whichever way you travel—by road, by water, by instinct—there’s a Serengeti lens and frame combination ready for what comes next.

17/01/2026

Serengeti eyewear is defined by balance, durability, and timeless design. That guiding philosophy also holds true with our prescription-ready frames, designed to feel just right—from the first light of morning to the final hours of the day.

16/01/2026

Some designs earn their place by getting the fundamentals right. Pete does exactly that — a classic aviator silhouette defined by clean lines, balanced proportions, and a confidence that doesn’t date. Now available under a special, last-chance offer. If a timeless aviator has been on your list, now is the moment to act.

08/01/2026

Distinct in shape and confident in its lines, Havah is a frame that doesn’t follow familiar paths — it creates its own. Havah isn’t just a pair of sunglasses — it’s the one people ask about, a frame that stands apart by design, and with this being its final run, it’s your last chance to own something that zigs above the crowd.

06/01/2026

The Delio's iconic square silhouette is crafted from rich Italian acetate, and carries confidence without excess and presence without noise. Behind the frame, Serengeti’s optically superior lenses deliver a view that stays sharp and composed in changing light. Glare is reduced. Contrast is refined. Colors remain true. It’s a visual experience designed to support long days, open roads, and moments that deserve your full attention.

03/01/2026

The distinctive tint of the DRIVERS® lens enhances contrast in both bright and overcast conditions, brings definition to shadows, and keeps colors natural and balanced. Coupled with Serengeti's iconic 3-in-1 lens technology — photochromic, Spectral Control®, and polarization — it offers a view that feels comfortable and intuitive, even after long hours behind the wheel.

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Kranj

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http://www.serengeti-eyewear.com/

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