17/01/2022
Dual heritage
The launch of the event builds on the dual heritage of Packaging Première and PCD, both of which are part of Easyfairs’ international network of packaging events.
Packaging Première launched in 2017 and has quickly established itself as a reference event for the luxury products sector in Milan. It brings together packaging designers and developers for luxury products across all sectors – including fashion, watches and jewellery, perfume and cosmetics, fine food, wine and spirits and more – with the leading providers of packaging materials and products in the market. The event was acquired by Easyfairs in 2019.
PCD first launched in Paris in 2001 and is today trusted by packaging teams at the world’s top beauty brand owners to bring packaging inspiration and innovations to their products. The event offers a mix of cutting-edge products and suppliers, extensive networking opportunities and inspiring talks to help drive business and innovation in the beauty packaging sector. PCD joined the Easyfairs portfolio in 2016.