23/02/2022
Turns out, we want the best of both worlds. Omnichannel fitness is a blend of in-gym and home workouts. As the Les Mills 2021 Global Fitness Report notes, most exercisers prefer a 60:40 split between gym and home workouts.
‘The digital fitness boom and growth of home working means we’re taking an omnichannel
approach to training to stay more active, mixing thrilling live workouts at the gym with the convenience of digital workouts at home,’ confirms Phillip Mills, Les Mills founder and executive director. Hear, hear to more choice!
