08/03/2025
STOP Wasting Time on Tire Kickers đźš«
Ever had this happen?
You spend an hour with a prospective client…
They’re lovely.
They say all the right things.
They nod along.
Then they ghost you.
No booking. No follow-up. Nada.
đź’Ą One of the most soul-crushing experiences for any new Personal Trainer or CHEK Practitioner.
But here’s the uncomfortable truth:
👉 It’s your fault.
You built it…
You opened the door…
And you expected everyone to walk through it.
❌ The problem is: You didn’t make it clear who shouldn’t walk through.
You’re attracting the wrong people.
The “Nice” ones who sip your coffee, nod politely, and vanish into the wind.
Aka: Tire Kickers.
They were never planning to commit.
You just gave them the perfect showroom to waste their Saturday morning in.
So how is that your fault?
Because you didn’t set the rules of engagement.
You didn’t filter.
You didn’t market with precision.
When you try to speak to everyone, you attract anyone…
…and anyone includes time-wasters, hagglers, and know-it-alls.
If you’re tired of spinning your wheels on:
đź”» Endless DMs
đź”» Free consults that go nowhere
🔻 Social posts that don’t convert
Then hear this:
đź’ˇ Success = 50% skill + 50% strategic delivery.
I’ve spent 20+ years helping health pros like you attract real clients—not tire kickers.
It starts with Step 1 of the 6-Step CHEK Marketing System™:
🎯 STEP 1: IDENTIFY
Ask yourself:
Who am I best positioned to help?
Who do I love working with?
Can they afford my service?
If one person fits all 3…
That’s your ideal client.
That’s who you need to speak to—in every single post.
✨ These clients don’t want to “kick your tires.”
They want to know if you understand them.
And if they can trust you with their health.
🔥 Want the next 5 steps of the CHEK Marketing System™?
Drop a 💬 “YES” in the comments or share this with a fellow coach who needs to hear some hard truths today.
To your growth & success,
— Gavin