Reproductive Biology Associates

Reproductive Biology Associates Infertility can be a scary and very stressful time. We at RBA understand. From the very beginning, RB
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RBA was established in 1983 as Georgia’s first IVF treatment center. Our physicians boast more than 172 years of cumulative experience in the diagnosis and treatment of infertility and they have achieved in excess of 30,000 IVF births. Our specialized treatment plans combine compassionate patient care with state-of-the-art technology, much of which our physicians pioneered. If you have attempted conception for six to twelve months without success, or experience two or more pregnancy losses, we encourage you to contact the experienced staff at RBA.

12/08/2025

Compassion in every conversation. Support in every step. Hope in every heartbeat. Our nurses are here for you.

On the hardest days and the hopeful ones, you have a team beside you.You are never alone in this journey. 🌱 ...
12/05/2025

On the hardest days and the hopeful ones, you have a team beside you.

You are never alone in this journey. 🌱

There’s nothing sweeter than an RBA baby update. 🤍 , thank you for letting us be part of your journey.
12/04/2025

There’s nothing sweeter than an RBA baby update. 🤍
 
, thank you for letting us be part of your journey.

12/03/2025

A quick look behind the scenes of a semen analysis 🧪

Our team treats every sample with precision and respect; because every step of your fertility journey matters. 💙

The Cu***ng team didn’t waste a minute… the halls are officially decked and looking so festive! ✨🎄
12/01/2025

The Cu***ng team didn’t waste a minute… the halls are officially decked and looking so festive! ✨🎄

11/28/2025

Cue the well-deserved eye roll… Deep breaths, friends! You’re not the only one navigating the unsolicited advice Olympics this holiday season.

We’ve got your back!

Happy Thanksgiving! A quick note on RBA’s phone and office hours through the rest of this week! 🦃🍁🍂🥼
11/26/2025

Happy Thanksgiving! A quick note on RBA’s phone and office hours through the rest of this week! 🦃🍁🍂🥼

11/26/2025

That first call can feel like a big leap, so let’s make it feel lighter. Dr. Jessie Rubin shares exactly what to expect when you reach out for your first appointment.

No surprises, just support.

IMPORTANT NOTICE!
11/21/2025

IMPORTANT NOTICE!

“I’m so thankful for Dr. Rubin and Dr. Slayden. Our sweet IVF girlie. Audrina Walker born 10/30/25.” -
11/21/2025

“I’m so thankful for Dr. Rubin and Dr. Slayden. Our sweet IVF girlie. Audrina Walker born 10/30/25.” -

As the holidays quickly approach, this is the time, more than ever, to prioritize self-care. Take a few moments each day...
11/19/2025

As the holidays quickly approach, this is the time, more than ever, to prioritize self-care. Take a few moments each day for yourself and know that wherever you are in your journey. You are not alone.

Address

1100 Johnson Ferry Road, Ste 200
Atlanta, GA
30342

Opening Hours

Monday 7:30am - 3pm
Tuesday 7:30am - 3pm
Wednesday 7:30am - 3pm
Thursday 8am - 3pm
Friday 7:30am - 3pm

Telephone

+14042571900

Website

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Our Story

RBA was established in 1983 as Georgia’s first IVF treatment center. Our physicians boast more than 172 years of cumulative experience in the diagnosis and treatment of infertility and they have achieved in excess of 30,000 IVF births. Our specialized treatment plans combine compassionate patient care with state-of-the-art technology, much of which our physicians pioneered.

Over that past 30+ years, we’ve remained steadfast in our commitment to the development of revolutionary technologies and techniques to enhance pregnancy outcomes. And naturally, we’re proud of what we’ve achieved. But we’re more interested in what we can help you achieve. Because even the most sophisticated medical technology is valueless to you if isn’t right for your needs. We never forget that our job is the same as it was when we met our first patient in 1983: To help create families. And as far as we’re concerned, there’s no greater goal—or achievement—than that.

If you have attempted conception for six to twelve months without success, or experience two or more pregnancy losses, we encourage you to contact the experienced staff at RBA.

www.rbaivf.com