01/24/2026
IT’S ELECTRIC
Pulse Performance Studio delivers efficient workout results!
Even for the most ardent gym-goers, the idea of spending a couple of hours pumping iron can feel daunting. Still, studies show that weight-bearing exercises and weight training are vital because they can yield increased muscle mass and strength, improved cardiovascular health, boosted metabolism and better balance.
Enter Pulse Performance Studio, a boutique fitness gym in Buckhead that uses electrical muscle stimulation to create more efficient workouts. A 20-minute session in the EMS suit is equal to 90 minutes or even two-hours’ worth of a standard workout. Simply Buckhead publisher Joanne Hayes and her husband, Sonny, are a testament to how well the system works.
For years, Joanne had been lifting weights regularly, but after meeting Pulse owner Glenn Braunstein at a Buckhead Business Association event in late February 2025, she decided to shake things up. She enjoyed it so much that she invited Sonny, who wasn’t a gym regular, to give it a go. He had been watching the scale creep up over time and didn’t like how his clothes were fitting, so he was open to the idea.
Here’s how a session goes: Clients don an EMS suit, a skin-tight, wetsuit-style garment with electric pads on key areas including shoulders, biceps, triceps, chest, abdominals, glutes, quadriceps, inner thighs, hamstrings and calf muscles. It’s tight, so it takes approximately 5 minutes to put on. Then a maximum of two clients join a 30- minute training slot with one of three on-staff trainers. Having a trio of different trainers keeps workouts interesting, and the private or semi-private sessions ensure individual attention to correct form and create modifications as needed...
Read more in the latest issue of out now!
📝Jennifer Bradley Franklin
📸Erik Meadows
PULSE PERFORMANCE STUDIO BUCKHEAD
404.860.2333
pulseperformancebuckhead.com